Summary of our market study
The French delicatessen market is valued at between 8 and 9 billion euros.
The French market has seen a perceptible shift in consumer habits, with a penchant for quality, organic and label products. Demand for delicatessen products is growing steadily. It has a seasonal character, with peaks during the festive season.
The number of delicatessen stores is estimated at between 4,500 and 5,000
French spending on food is rising only slightly, but consumers are opting for quality.
On average, French households spend around 112 euros a week on food, with meat and fruit each accounting for a quarter of the food budget.
Almost half of French consumers prefer products made in France. Nearly a quarter of them prefer regional products.
Demand for delicatessen products such as foie gras and smoked fish is down in volume, but up in value, in a market where quality is more important than quantity.
Some players in the sector
- L'Epicerie Fine Italienne, Le Comptoir Gourmet, Pourdebon and La Belle Vie, online delicatessens.
- Fauchon and Comtesse du Barry are among the prestigious traditional delicatessen houses
- Caviar specialists Le Caviar Kaspia, Caviar de Neuvic and Petrossian,
- Maison de la Truffe
- Dalloyau, Lenôtre, Hediard, La Grande Epicerie de Paris, Fauchon, traditional delicatessens
- Maison de la Truffe
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Summary and extracts
1 Market overview
1.1 Presentation and definition of the delicatessen market
Delicatessen refers to top-of-the-range food products, a fairly broad term that can encompass luxury items (caviar, salmon, etc.), regional specialties and rare products based on recognized expertise: dry groceries (condiments, spices, etc.), exotic fresh fruit, precious wines and spirits, top-of-the-range pastries, coffees, teas, sweet confections (honey, biscuits, chocolates, etc.), etc.), exotic fresh fruit, precious wines and spirits, top-of-the-range pastries, coffees, teas, sweet confectionery (honey, cookies, chocolates, etc.), and so on. A delicatessen product is therefore a food product of superior, or even very superior, quality.
This market is booming internationally, with annual growth forecasts of 5-6% in the USA, China and India between now and 2025. In France, where the delicatessen market represents 15% of the global sector, forecasts point to growth of 3.5% by 2025.
This expected growth is linked to the public's desire for higher-quality products (organic, labelled, etc.) and better consumption, particularly when it comes to food.
The sector is characterized by its wide variety of distribution channels. Delicatessens remain one of the mainstays of the market: France boasts over 5,000 of them, and the number of consumers visiting these stores is on the rise. Generalist or single-product, independent or part of a network, more and more of these stores are diversifying their offer and services to offer more than just packaged food.
Behind them, the competition is numerous: food superstores are now a major market player, while department stores, food artisans and small shopkeepers remain popular channels in the sector. E-commerce is also playing an increasingly important role, with both pure players present solely online and physical stores embarking on an omnichannel strategy.
1.2 The global market
Precise information on the global delicatessen market is difficult to obtain. The luxury food market , on the other hand, is a little larger, and shows a clear upward trend, with a compound annual growth rate (***) of **.**% over the period ****-****. In seven years, it would increase from $*** billion to $*** billion in ...
1.3 French market
The French delicatessen market was estimated at * billion euros in ****, or **% of the global market. It could grow by *.*% between now and ****. [***]
Sales forecasts for the delicatessen market France, ****-****, in billions of euros Source: ****
This potential growth is corroborated by the trend in annual sales for food retailers in specialized ...
2 Demand analysis
2.1 The French are looking for better quality products
**% of French people say they want to consume more quality products. The same proportion consider this theme to be "important to them". With this in mind, **% of consumers trust delicatessen products.
The French relationship with cooking and delicatessen products France, ****, in Source: ****
This interest in better-quality food is reflected in choice ...
2.2 A desire to "eat better" likely to be undermined by inflation
French consumers' desire for higher-quality food products could be curbed by inflation. Household spending on food products rose by **.*% in ****, to ***.* billion euros, but this increase was due solely to inflation. In volume terms, food purchases fell by *.*% over the year, reflecting lower actual consumption.
Annual variations in French household food ...
2.3 The French are increasingly familiar with delicatessen products
More and more French people are buying delicatessen products. In ****, **% bought them very regularly or from time to time, nine points more than in ****, the year of the first survey conducted by Le Monde de l'épicerie fine. The proportion of people who never buy this type of product has fallen, ...
2.4 Delicatessens, emblematic points of sale
Delicatessens are a major distribution channel in the market. They are cited by consumers as the second most popular place to buy delicatessen products, behind small retailers but ahead of supermarkets (***).
**% of customers go there for their daily consumption, but the majority frequent them for specific occasions: gifts to offer ...
2.5 Tourists, a clientele to be taken into account
Tourists account for around **% of all delicatessen customers, and while they are far from the majority, they still represent a significant proportion.
Provence of customers according to delicatessen owners/sellers France, ****, in Source: ****
In ****, for **% of French people, vacations represented a favorable opportunity to buy delicatessen products, whereas only *% felt the ...
3 Market structure
3.1 Market value chain
The delicatessen market is characterized by its wide variety of distributors, all of whom can offer these food products for sale. After suppliers of raw materials and producers, who are involved in the manufacture of the items marketed and may also opt for direct sales, distribution can take place in a ...
3.2 Production
In the delicatessen market, the scope of production is very broad, since a large number of food products are involved. To get an overview, it's worth looking at the overall figures for French agricultural production (***)
Plant production recorded its first increase in value in ****, followed by a second, more substantial one ...
3.3 Distribution
The distribution of delicatessen products involves a large number of players. Delicatessens account for between ** and **% of the market, while mass food retailers account for around **%. The remainder is divided between a multitude of segments: delicatessens, caterers, department stores, tourist and transit sites, specialized e-commerce sites, direct sales from producers, ...
4 Offer analysis
4.1 Products
The delicatessen market is made up ofa multitude of food products, savoury and sweet, solid and liquid, oriented towards the top end of the market, and which may have multiple characteristics: artisanal, linked to a region or terroir, benefiting from a specific label (***), etc.
Teas, coffees and infusions, regional specialities and ...
4.2 Prices
As delicatessen products are food products, they have suffered from the high inflation seen in this market since ****. Insee's consumer price index has risen by over ** points in three years, exceeding *** in the first nine months of ****.
consumer price index trends - food category France, ****-****, base *** in ****
Delicatessen products span ...
4.3 E-commerce makes gradual progress
In ****, just under half of all delicatessens were involved in e-commerce via their own websites, but this proportion is set to increase in the future, with **.*% of establishments surveyed wishing to expand into this niche. "If there are still some holdouts, the feeling that home delivery and food e-commerce are becoming ...
4.4 Catering, an extended range: towards a broader delicatessen?
Many delicatessens do more than just sell food products. Positioning themselves as wine merchants, restaurateurs or greengrocers are already widespread potential related activities.
Proportion of delicatessens with ancillary activities France, ****, in Source: ****
This versatility is set to increase, with almost half of all delicatessens (***) was the most common potential additional activity, ...
4.5 Some major product trends
Non-alcoholic beverages increasingly in demand
More and more consumers are adopting alcohol-free alternatives (***), and are set to grow by a further *% every year between now and ****. In France, growth could even reach *%, thanks in particular to the success of alcohol-free beer and cocktails.[***]
Young people are the main adopters of this ...
5 Regulations
5.1 Legislation
Protected designation of origin (***)
Agri-food PDOs are protected at European level by :
parliament Regulation (***) No. ****/**** of November **, **** on quality schemes for agricultural products and foodstuffs and Commission Implementing Regulation (***) No ****/**** of the European Parliament and of the Council on quality schemes for agricultural products and foodstuffs
Wine PDOs are protected at ...
6 Positioning the players
6.1 Segmentation
- Comtesse du Barry
- Fauchon
- Maison Brémond 1830
- Petrossian
- Valette
- La Grande Épicerie de Paris
- Galeries Lafayette Gourmet (groupe Galeries Lafayette)
- Printemps du Goût
- Pourdebon
- Le Palais des Thés
- Kusmi Tea
- Le Comptoir de Mathilde
- De Neuville
- Yves Thuriès
- Coffea
- Betjeman & Barton
- Eataly
- Carrefour Groupe
- Intermarché ITM Les Mousquetaires
- E.Leclerc
- Système U
- Auchan groupe
- Lidl France
- Edélices
- La Tour de Pise
- Kaviari Delikatessen
- L'Amour du Terroir
- Maison Balme
- Supermercato Giuseppe
- BienManger.com
- Mes Pep'eat
List of charts presented in this market study
- Forecasts for the global luxury food market
- Sales of other food retailing in specialized stores
- Sales forecasts for the delicatessen market
- Sales of SIQO products
- The French relationship with cuisine and delicatessen products
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the delicatessen market | France
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