The icecream market - Italy (2024)

1.2 The global market

The value of the global ice cream and sorbet market is expected to grow steadily from **** to ****, increasing by **.* percent over the period. The market will grow from $***.** billion in **** to $***.** billion in **** at a compound annual growth rate (***) of *.**%. Factors such as increasing demand for innovative flavors, types of ice ...

1.3 The European market

The size of the ice cream market in Europe reached about USD **.** billion in ****. The market is expected to grow further at a compound annual growth rate (***) of *.* percent between **** and ****, reaching a value of USD **.* billion by ****. Increased spending on indulgent desserts such as ice cream, due to growth in ...

1.4 The Italian market

Between **** and ****, the turnover of Italian ice cream and sorbet companies showed a seesaw trend. After moderate growth from **** to ****, rising from *.** billion euros to *.** billion euros, there was a significant drop in ****, falling to *.*** billion euros, probably due to the impact of the pandemic. However, in ****, turnover recovered, returning to ...

1.5 Imports and Exports

Between **** and ****, Italy's exports of ice cream and sorbets showed significant growth, rising from $***.* million in **** to a peak of $***.* million in ****, then declining slightly to $***.* million in ****. Imports also increased, rising from $***.* million in **** to $***.* million in ****, signaling growing domestic demand for foreign products. The coverage rate, which measures the ...

1.6 Inflation suffered by the sector

In recent years, the ice cream and sorbet sector in Italy has faced significant challenges due to inflation, which has affected various aspects of production and consumption. Manufacturers have had to deal with rising costs of raw materials, such as milk, sugar and fruit, which are the main ingredients in their ...

2.1 Overview of demand

Average household spending on ice cream and sorbet in Italy showed a slight decline between **** and ****. Starting from *.** euros in ****, spending increased slightly in **** to *.** euros, and then gradually decreased in the following years. In ****, during the pandemic, spending dropped to *.** euros, showing a negative impact on demand. Although there was ...

2.2 Geographical distribution of demand

In ****, average monthly household spending on ice cream and sorbets in Italy showed clear geographic differentiation. Households in the Northeast and Northwest spent more, with an average of *.** euros, perhaps reflecting greater purchasing power or consumption habits for these products. In the Center, spending was slightly lower, standing at *.** euros. In ...

2.3 Demand drivers

According to a survey, ** percent of respondents said they buy ice cream especially in summer. On average, nearly one-third of Italians eat ice cream at least once a week. Almost half of the population says they eat it less often. In addition, Italians prefer to eat ice cream in the afternoon ...

2.4 Trend in online demand for ice cream and sorbets

Online searches for ice cream in Italy between **** and **** show a very pronounced seasonal trend. The highest peaks occur in the summer months, with the index reaching **.* in June ****, **.* in June ****, and even **.* in August ****, signaling strong interest during the warmer periods. In contrast, in the winter months, interest declines significantly, ...

2.5 New trends in demand

Emerging trends in the ice cream and sorbet market reflect a combination of changes in consumer tastes, technological innovations, and social and environmental influences. These trends indicate a rapidly evolving market driven by increasingly discerning and informed consumers:

*. Health and Wellness:

Natural and Organic Ingredients: There is a growing demand ...

3.1 Structure and dynamics of the Italian market

The number of enterprises active in ice cream production without direct sales to the public in Italy showed a slight decline between **** and ****. Starting from *** enterprises in ****, the number dropped to *** in ****, with a partial recovery in **** to ***. However, from **** onward, there has been a steady decline, reaching *** enterprises in ****. This ...

3.2 Value Chain

*. Receipt of raw materials: This is the initial stage in which the ingredients required for the production of ice cream and sorbet, such as milk, sugar, fruit, flavorings, and additives, are received and checked. Accuracy in the selection and control of raw materials is crucial to ensure the final quality of ...

3.3 Distribution channels

Ice cream and sorbet distribution channels are a crucial part of the value chain in the food industry, greatly influencing the accessibility of the product to the end consumer, as well as profitability for manufacturers and distributors. The structure of distribution channels varies according to market, product type and brand strategy, ...

3.4 The main players in the market

The main Italian ice cream and sorbet production companies are as follows:

Grom (***): This is an Italian company famous for producing high-quality ice cream and sorbets. Founded in Turin in **** by Guido Martinetti and Federico Grom, the company was born with the goal of creating ice cream "like it used to ...

4.1 A rich and varied offer in supermarkets

Ice creams are divided into artisanal and packaged. The two types differ in production method, ingredients, flavor, storage, and price[***]:

Production: Artisanal ice cream is produced in small batches using traditional methods, often directly in the store or in local workshops. Packaged ice cream, on the other hand, is produced on ...

4.2 Type of the offer

The types of ice cream and sorbet offerings in Italy are extremely varied and reflect both tradition and innovation in the food industry. Below is a detailed description of the main categories and types of offerings

4.3 The price analysis

The Consumer Price Index for ice cream in Italy shows a clear upward trend from July **** to July ****. The index rose from ***.* to ***.*, marking a **.* percent increase over this two-year period. After a steady growth until December ****, peaking at ***.* in January ****, the index began to decline gradually in the following months, ...

4.4 New supply trends

In recent years, the ice cream and sorbet market has seen considerable evolution, influenced by changes in consumer preferences, technological innovations, and a growing focus on health and sustainability. These trends indicate a dynamic market in which continuous innovation and attention to consumer needs are essential to compete successfully.

*. Health ...

5.1 Regulations on sorbet, ice cream and popsicle designations

Even today, in Italy and Europe, there is no specific legislation on ice cream. However, since ****, the Italian Ice Cream Institute has developed a code for the production of industrial ice cream that is a fundamental reference point for the entire Italian ice cream industry.

This code regulates the main types ...

6.1 Market segmentation

• Grom (Uniliver)
• Algida (Unilever)
• Sammontana
• Motta (Bauli)
• Emmi Dessert Italia
• Eskigel (Froneri)
• Gelato d'Italia
• G7 Gelati
• Venchi
• Gelateria La Romana