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Summary of our market study
In France, the single-family home construction market is estimated at over 14 billion euros. Around 100,000 single-family homes are built every year.
The COVID-19 pandemic led to a significant drop in the sector's monthly sales of almost 30%. It also led to supply problems and higher costs.
In 2020, the sector accounted for 55.7% of the French housing stock.
Market players mainly comprise general construction companies and prefabricated home assemblers, with Hexaôm and Geoxia being the national leaders, although the market remains fragmented, with no single company holding more than 5.3% market share.
The market is highly cyclical.
The typical buyer is an employee of around 45 years of age, most often living in a rural area.
Players in the French single-family home market
- Hexaôm: One of France's market leaders
- Geoxia: A nationwide group known for brands such as Maison Phénix.
- Groupe BDL: Based in northern France
- IGC: Dominating the South-West region
- Trecobat: A major player in Brittany
- Procivis: Network of builders
- Univia : Another network that brings together a number of single-family home builders.
- Mikit: helps individuals build their own homes through partial self-build formulas.
- AST Groupe: diversified portfolio of home-building services.
- Babeau Seguin: Known for building customized homes
- Maisons Pierre: National player
- Demeures Caladoises: Concentrated in the south-east of France
- Cofidim: An important name in the Ile-de-France region.
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Summary and extracts
1 Market overview
1.1 Definition and scope of the study
The market for single-family house construction refers to :
- the general construction companies or "all trades" taking overall responsibility for the construction of a house, including the construction of detached houses under a detached house construction contract (63% of constructions in 2018)
- the assembly and construction of prefabricated houses
The following are therefore excluded from this study
- housing development (which is the subject of another available study); and here )
- architectural and engineering activities
- project management services [ Insee ]
The market is further divided into two segments: the sector pure (isolated building plots) and the sector grouped (building plots in housing estates). The study mainly analyses the pure sector, the clustered sector being more often related to real estate development
In 2019, single-family homes accounted for 55.9% of the French housing stock . The single-family home construction market has been growing steadily in France since 2016, with sales increasing by more than 31% since 2016 and 2.66% in 2019 . This growth is mainly driven by the increase in real estate purchasing power of households, which is explained by the combined effect of the rise in house prices and household purchasing power, but above all by the fall in interest rates on mortgage loans and the increase in assistance to households. However, the movement in property purchasing power differs greatly according to the location of the building land.
In addition, market growth is stimulated by the emergence of new growth drivers, such as the development of the green construction s, such as wooden or positive energy houses, as well as connected and innovative homes that allow manufacturers to differentiate themselves from the competition. The players are also counting on the s offer of services and products by developing a real estate development activity, for example, as well as on the digitalization of their business and their customer relationships.
Among the major builders of single-family homes are nationally operating players such as Hexaôm and Geoxia and regional players such as the BDL Group, IGC and Trecobat.
List of charts presented in this market study
- Indice mensuel de chiffre d'affaires de la construction de maisons individuelles
- French market size according to NAF code 41.20A "construction of single-family homes"
- Breakdown of housing starts by category
- Répartition des maisons individuelles par type de résidence
- Parc de résidences en habitat collectif ou individuel en 2022
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Latest news
Real estate: Réalités sells off its subsidiaries - 27/06/2024
- - Company size: 1,300 employees.
- - Initial business sectors: student accommodation, senior housing, hotels, crèches, professional sports.
- - Value of LWS Hospitality sale: €25 million.
- - Investment in Les Neptunes (women's volleyball and handball): 8 million euros over four years.
- - Reduction of workforce to under 400 by 2024.
- - Sales last year: 400 million euros.
- - Net income last year: 2.1 million euros
Developer Réalités speeds up prefabricated housing production - 30/06/2023
- Mayers: Groupe Réalités subsidiary specializing in prefabricated construction
- Surface area of new prefabricated wood housing plant: 11,000 m².
- Total investment in the project: 12 million euros
- Number of employees at the plant: 150
- Construction cost savings thanks to in-plant prefabrication: 10 to 30%
- Expected reduction in lead times: 30 to 60%
- Mayers production forecast for 2023: 1,910 prefabricated homes
- mayers sales forecast for 2023: €22 million
- Target sales in 2026: between 50 and 60 million euros
- Mayers is scheduled to deliver 520 student housing units for the Rennes School of Business by 2024.
- In the medium term, Réalités plans to set up several similar plants in different regions of France
Maison Phénix: one year after bankruptcy, the battle continues - 28/06/2023
- Geoxia, builder of Phénix, Familiale and Castor homes, was placed in compulsory liquidation on June 28, 2022.
- More than 1,900 building sites across France were abandoned as a result of this liquidation.
- Hexaom, France's leading homebuilder, took over 150 of these sites abandoned by Geoxia.
Technology and Habitat - 24/05/2023
- Turning building sites into a construction game, the industrial plan of TH (Technologie et Habitat), founded in 2014 in Saint-Félix, Haute-Savoie.
- The company, which employs 70 people, has just raised €8 million by bringing two key players in the sector into its capital: the Banque des territoires and Saint-Gobain France.
- TH,aims to offer "low-carbon housing for all
- The provision of tutorials enables architects to "design for TH" upstream of construction, a step piloted by the Saint-Félix design office in conjunction with project owners.
- The blocks are then manufactured at the 45-strong Champvans plant near Dole in the Jura region.
- Construction time cut by a factor of ten
- The stated target for 2027 is to produce 1,000 homes a year.
- Current sales of less than 10 million should exceed 50 million by then.
The price of homes built by the number-one housebuilder rose by 16% in one year. - 07/08/2022
- France's leading homebuilder with 10.5% market share holds up well despite rising building materials costs and supply difficulties
- In the first half of 2022, Hexaom recorded sales of 549.8 million euros, up 10% on the same period of 2021 on a like-for-like basis
- Homebuilding contributed 425.5 million euros to half-year sales (+10.2%). This was followed by renovation (77 million, -5.1%), property development (31.2 million, +16.9%) and land development (16 million, +171.2%)
- The average price of a Hexaom home reached 151,600 euros excluding taxes in the first half of 2022
La Maison Phénix, the life and death of a French dream | Les Echos - 06/07/2022
- Single-family home builder placed in compulsory liquidation
- The house used a semi-industrial manufacturing process, with concrete panels and steel frames produced in factories before being assembled on building sites.
- Over the course of its existence, Maisons Phénix built more than 450,000 homes
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The single-family home construction market | France
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