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1 Market summary
1.1 Presentation and definition of the ice cream and sorbet market
With its warm Mediterranean climate, Spain is a great place to enjoy ice cream all year round. Whether on the beaches in summer or in the bustling city streets, Spaniards and tourists alike are happy to indulge in an ice cream treat to cool off.
In 2016, Spain was one of the ice cream and sorbet industry's leading markets in terms of expenditure index, ranking 4th among the world's top consumer countries. On average, Spaniards spend 10.67 liters / person per year and €41.78 / person on ice cream. Compared with other European countries, these figures are just behind Italy (67.47€ / person) and Germany (46.17€ / person) for ice cream [Statista].
One of the key factors in the Spanish ice cream market is the wide variety of flavors and types of ice cream available. From classic flavors such as vanilla, chocolate and strawberry to more exotic options such as pistachio, frozen yoghurt and tropical fruit, consumers have a wide range of choices. What's more, sorbets made from fresh fruit are highly appreciated for their freshness and refreshing character.
In Spain , local ice cream makers and major international brands vie for market share :
- artisanal ice-cream makers attract consumers by offering high-quality products, often made from natural, local ingredients: these ice-cream makers showcase their traditional know-how and offer a unique experience through unique flavors and original creations ;
- major international ice-cream brands are also present in Spain, with their products widely distributed in supermarkets and grocery stores: these brands capitalize on their reputation and varied range of flavors to attract consumers looking for recognized brands and familiar products.
In addition, the growing demand for healthier, natural food products has also influenced the ice cream market in Spain. Consumers are increasingly attentive to the quality of ingredients used, sugar content and the presence of artificial additives. As a result, many brands have developed organic, no-sugar-added or vegan ice cream and sorbet options to meet this demand.
In terms of distribution, ice creams and sorbets are available in a variety of sales channels in Spain. In addition to traditional ice cream shops, supermarkets, cafés, restaurants and beach kiosks are all places where consumers can find their favorite ice creams.
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the ice cream and sorbet market | Spain
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