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Summary and extracts

1 Market overview

1.1 Definition and presentation

Coffee is the second most consumed beverage in the world after tea. Known for its bitterness, there are many types of coffee, depending on the variety (Arabica or Robusta) but also on the origin of the coffee beans and the type of processing to which they are subjected.

There is a strong distinction between coffee production and consumption on a global scale. Europe is the largest consumer market, followed by Asia and Oceania, the United States and South America. In terms of production, Brazil, Vietnam, Colombia and Indonesia represent the majority of world production.

Spain has a strong coffee processing industry in the decaffeinated and soluble coffee segments, in which it is the second largest European producer after Germany. In terms of consumption, Spaniards consume an average of 3.2 kilos of coffee per year, of which around 75% is consumed at home.

The covid-19 crisis has had a major impact on the sector with the closure of the HORECA channel, which has remained closed for much of 2020, and to a lesser extent in 2021. by contrast, coffee consumption at home grew by 9.13% in 2020 compared to the previous year, peaking at +22.9% in the period from March to June. The year 2021, however, marked a break from the previous year, with a recovery in out-of-home consumption. Capsule sales grew strongly, mainly at the expense of soluble coffee and blended coffee sales.

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