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Inforamtion

Number of pages : ~ 40 pages
Format : Digital and PDF versions
Last update : 19/04/2022

Summary and extracts

1 Market overview

1.1 Definition and scope of the study

Beauty salons are establishments offering a wide range of aesthetic and cosmetic treatments, such as hair removal, manicure, pedicure, facials, body care...

Hairdressing salons and beauty salons should be considered separately, as they are two different activities, although they tend to mix. Indeed, many beauty salons also offer a hairdressing service, and conversely, more and more hairdressing salons have a space dedicated to beauty care.

The demand for aesthetic treatments is constantly growing, driven by the increasing attention paid to personal care and appearance, which causes a gradual acceleration of the activity of beauty salons.

However, this increase in demand has also given rise to new forms of competition for beauty salons, such as selective perfumery, which now offers many treatments similar to those offered by beauty salons. Beauty salons must therefore reinvent themselves in order to face many transformations of the market in which they operate.

2 Analysis of the demand

3 Market structure

4 Analysis of the offer

5 Regulation

6 Positioning of the actors

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