Buy the full study
Summary of our market study
In 2021, the French agricultural equipment market reached €7.6 billion.
A flourishing sector against a backdrop of growing food needs and technological progress
France's agricultural equipment market is booming, capitalizing on the country's historic position as Europe's agricultural leader. France is Europe's third-largest producer of agricultural equipment and the world's fifth-largest exporter.
There will be between 350,000 and 400,000 farms in France, the number of which has decreased but the size of which has increased, with an average of around 69 hectares per farm. These farms, which include livestock and horticultural activities, are the main consumer base for agricultural equipment.
The production value of French agriculture will exceed 75 billion euros in 2021. Crop production accounts for over 60% of total output.
Demand for agricultural equipment is high. Tractors, harvesters and tillage implements together account for 60% of agricultural equipment sales.
Many innovative solutions are being adopted to support farming operations, including drones, self-driving tractors and technologically advanced harvesting machinery.
France exports two-thirds of its production.
Agricultural equipment players
- Deere & Company: one of the best-known names in the sector
- CNH Industrial: two brands, Case IH and New Holland
- CLAAS: synonymous with high-performance combines and a range of agricultural machinery including tractors, forage harvesters and balers.
- AGCO, brands Massey Ferguson, fendt
- Landini, Same, lamborghini, renowned Italian brands
- Kuhn, a leading manufacturer of a wide range of agricultural implements (ploughs, seed drills, etc.)
- Exel Industries is a major player known for its specialization in precision spraying equipment.
- Pellenc, which has carved out a niche for itself in the vineyard and winemaking equipment market.
to understand this market
Detailed content of our market study
Inforamtion
- Number of pages : ~ 40 pages
- Format : Digital and PDF versions
- Last update :
Summary and extracts
1 Market summary
1.1 Introduction and definition
Agricultural machinery and equipment emerged gradually at the end of the 19th century , following the agricultural revolution in France (replacement of animal traction by motorized traction to modernize French agriculture). The term is used to describe all the machines and equipment used in agriculture (tractors, combines, etc.) to increase agricultural productivity. Agricultural machinery can be used for a variety of purposes, such as :
- Tractors
- Soil cultivation
- Planting
- Harvesting
- livestock rearing
The global market is expanding rapidly, driven by growing food demand due to a rising population and shrinking arable land, forcing farmers to increase productivity.
France is a world leader in agricultural equipment : it is Europe's 3rd largest producer. After a contraction in activity in 2020, agri-equipment production will reach record levels in 2021, with a market worth 5.5 billion euros, according to AXEMA.
List of charts presented in this market study
- The size of the farm equipment market
- Volume share of the farm electrical equipment market
- Breakdown of agricultural equipment sales by product family
- The new agricultural equipment market
- Distribution of land use
All our studies are available online in PDF format
Take a look at an example of our research on another market!
Latest news
Cyclair finances its intelligent field weeding robot - 11/12/2023
- Naïo, VitiBot and Sabi Agri are among the leading manufacturers of robots for agriculture and viticulture.
- Cyclair, a company created in 2019, has focused on developing the Grillon robot for mechanical weeding of field crops.
- Cyclair employs 35 people
- The company has raised €2.1 million
- The Grillon robot weighs two tons and has a six-meter wingspan.
- The robot is designed to run on electricity and biofuel (100% rapeseed oil).
- Cyclair plans to produce 50 tractors a year in new, larger premises.
- The Grillon will be trained to work on beet, barley and wheat in the future.
- Cyclair is targeting farms of 300 to 400 hectares.
Pellenc ST inaugurates its training center - 25/11/2023
- Specialist in waste sorting machines
- Investment of 30 million euros
- Sales of 75 million euros in 2022.
- Target sales of 85 million euros by 2023 and 100 million euros by 2025.
- Current workforce of 250, with ambition to double in two years.
- Installation of 2,500 sorting machines worldwide.
Agriconomie tops 100 million euros in sales and sets course for Germany - 09/11/2023
- E-business platform for farmers
- Agriconomie's last fiscal year sales: 108 million euros in June 2023.
- Two years earlier, Agriconomie had sales of 40 million euros.
- Investments received by Agriconomie in 2022: 60 million euros.
- Agriconomie lists some 200,000 products on its platform.
- The company claims 500,000 unique visitors per month.
- 35% of French farmers have already been invoiced and delivered by Agriconomie.
- The start-up has 150,000 customers in Europe.
- Agriconomie acquired its competitor Agrando, which had raised 12 million euros in 2021.
- Agriconomie opened a 15-strong office in Wurzburg, Germany.
Abelio finances the export of its precision farming solution - 25/09/2023
- Abelio was co-founded in 2018 by Grégoire Dupré and Philippe Caumes.
- The company has just raised a total of €4 million.
- Abelio offers four digital services for managing fertilizer, pesticide and water inputs in field crops.
- By 2022, the company has received approval from INRAE to reduce the use of herbicides on beet and corn by 68%, and fungicides on cereals by 20%.
- The company has 120 cooperative customers in France, Belgium and Canada.
- The company's software is currently used by 10,000 farmers, and Abelio is aiming for 100,000 users by 2025.
- The company plans to increase its workforce from 25 to 40 within a year.
Wine-making equipment: Univin sees much bigger with Perret | - 23/09/2023
- Number of Univin employees: 2
- Univin's new shareholder: Groupe Perret
- Groupe Perret: over 600 employees, 20 subsidiaries, 60 sites Specialized in the supply of agricultural products and services.
- Sales of €255 million in fiscal 2021-2022.
- Sales contributed to Perret by Couturier-Viséa: around 13 million euros
- Perret Group locations: Provence, Rhône Valley, Burgundy
Companies quoted in this study
This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :
Choosing this study means :
Access to more than 35 hours of work
Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.
Benefit from 6 years' experience and over 1,500 industry reports already produced
Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.
Our know-how and methodology enable us to produce reports that offer unique value for money.
Access to several thousand articles and paid-for data
Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).
To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)
Guaranteed support after your purchase
A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676
A digital format designed for our users
Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.
Our offers :
the agricultural machinery market | France
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
- What is the positioning of companies in the value chain?
- Data from several dozen databases
Pack 5 études (-15%) France
- 5 études au prix de 75,6€HT par étude à choisir parmi nos 800 titres sur le catalogue France pendant 12 mois
- Conservez -15% sur les études supplémentaires achetées
- Choisissez le remboursement des crédits non consommés au terme des 12 mois (durée du pack)
Consultez les conditions du pack et de remboursement des crédits non consommés.
Our customer references
They have consulted our studies
Discover the opinions (+500)
Malcolm Vincent
Astoria Finance
Gregoire de Castelnau
Stags Participations
Timothé Huignard
PWC
Paul-Alexis Kebabtchieff
BCG
Aymeric Granet
Publicis Consultant
interviews & case studies
All interviews and case studies (45)
