Buy the full study
Summary of our market study
The French market for TV sets is worth 1.9 billion euros, with 3.6 million units.
Technological advances have ushered in a new era with a myriad of options such as 4K, OLED, QLED and smart TVs enhancing the viewing experience.
Despite the competitive landscape of smartphones and tablets, the global TV market remains active. Demand is particularly focused on high-end models.
World-renowned manufacturers such as Samsung, LG, TCL and Hisense are global leaders, with significant market shares in France too.
The Covid-19 pandemic triggered a surge in TV sales to a level not seen since 2013.
Major players in the TV industry
- Samsung Electronics
- LG Electronics
- TCL Electronics**, based in China
- Hisense, another Chinese company
to understand this market
Detailed content of our market study
Inforamtion
- Number of pages : ~ 40 pages
- Format : Digital and PDF versions
Summary and extracts
1 Market overview
1.1 Definition and scope of the study
A television is a device with a screen that can display audio-visual content. It can be connected with decoders, DVD players and video game consoles. Televisions have undergone significant technological innovations in recent years (4K, OLED, QLED, connected TVs, ...).
While many thought that television was threatened by smartphones and tablets, the television market remains dynamic at the global level as well as in France, even if it has experienced difficult periods. Among the main manufacturers worldwide are Samsung, LG, TCL and Hisense. These players also dominate the French market. The year 2020 - marked by the global crisis of the Covid-19 - saw a strong increase in sales both globally and in France. Globally, annual sales rose by 1.1% in 2020, reaching their highest level since 2013.
In France, whilethe number of TVs sold in France had declined between 2016 and 2019, it increased in 2020 and market professionals estimate it at around 5 million units in 2019.the market is mature and is driven by household equipment inhigher-end TV sets with more features.
All our studies are available online in PDF format
Take a look at an example of our research on another market!
Choosing this study means :
Access to more than 35 hours of work
Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.
Benefit from 6 years' experience and over 1,500 industry reports already produced
Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.
Our know-how and methodology enable us to produce reports that offer unique value for money.
Access to several thousand articles and paid-for data
Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).
To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)
Guaranteed support after your purchase
A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676
A digital format designed for our users
Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.
Our offers :
the television market | France
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
- What is the positioning of companies in the value chain?
- Data from several dozen databases
Pack 5 études (-15%) France
- 5 études au prix de 75,6€HT par étude à choisir parmi nos 800 titres sur le catalogue France pendant 12 mois
- Conservez -15% sur les études supplémentaires achetées
- Choisissez le remboursement des crédits non consommés au terme des 12 mois (durée du pack)
Consultez les conditions du pack et de remboursement des crédits non consommés.
Our customer references
They have consulted our studies
Discover the opinions (+500)
Malcolm Vincent
Astoria Finance
Gregoire de Castelnau
Stags Participations
Timothé Huignard
PWC
Paul-Alexis Kebabtchieff
BCG
Aymeric Granet
Publicis Consultant
interviews & case studies
All interviews and case studies (45)
