Summary of our market study

French equine market estimated at 11 billion euros

Since 2020, the French equine market has shown signs of stabilization after a period of decline that saw a 30% drop in the number of breeders and a 25% drop in foal births. The industry generated sales of 11.2 billion euros, with horseracing accounting for 87% of total financial flows.

The United States was the leading producer of thoroughbred racehorses, while France ranked 6th with 5,500 thoroughbreds.

The sports and leisure sector experienced a peak in demand, followed by a decline and then stabilization. The number of licensees in France fell by 11%. Draft horses and horsemeat make a less significant contribution to the industry.

The number of horses in France remained relatively stable at 1.09 million.

Despite the fall in the number of breeders, the number of breeding farms has increased.

Artificial insemination is the predominant breeding method, with a wide variation in methods depending on the breed.

The market is structured by various organizations such as France Galop, Le Trot, SHF, SFET and Interbev Equins, each responsible for different segments of the sector.

In the 2010s, the French breeding industry underwent a major transformation with the sale of the Haras Nationaux by the French government. These reforms led to a contraction and stabilization of the market.

The equine industry encompasses the racing, sport-leisure, draft horse and horsemeat categories.

Racing accounts for around 87% of the sector's sales, but betting volumes have fallen by around 10% in recent years.

The number of horse-riding licensees has declined by 11% over a six-year period. Nevertheless, the sport retains its position as the fourth most popular national sport. This sector includes disciplines such as show jumping, dressage and eventing. The majority of competition participants are club members.

Demand for working horses rose, reflecting successful promotional efforts.

Production and demand for working equines remained stable at 4,300 horses, regional breeds at 2,000 and donkeys at 2,500.

The horsemeat segment is in sharp decline, accounting for just 1.3% of the sector's sales.

Key players in the equine market

  • France Galop and Le Trot: The pillars of the racing industry

France Galop's main mission is to encourage the breeding of purebred racehorses and the development of horseracing in France. It exerts considerable influence on the racing landscape by assuming legal, disciplinary and financial responsibilities.

Le Trot focuses on the world of trotting and promotes the breeding and discipline of trotting.

  • Société Hippique Française (SHF): Breeding sport and leisure horses

The SHF looks after the sport and leisure horse segment, concentrating its efforts on preserving the quality of young sport horses and ponies. By organizing competition circuits and complying with the rules on value enhancement, the SHF ensures that sport and leisure horses benefit from an environment conducive to their development. In collaboration with the Fédération française d'équitation (FFE), the SHF facilitates the development and importance of riding as a sport in France.

  • Société Française des Équidés de Travail (SFET): Champions of working equines

Dedicated to the promotion of working horses, SFET defends the breeding, training and marketing of these hardy equines. Representing a diverse range of 24 breeds, SFET conducts promotional activities and development programs that highlight the use and adaptability of workhorses in contemporary contexts.

  • Interbev Equins: The voice of the equine meat industry

Although representing a smaller and shrinking sector, Interbev Equins acts as the guarantor of interests linked to horse breeding and the commercial aspects of the horsemeat industry. Working closely with FranceAgrimer, Interbev Equins is responsible for protecting this traditional market segment, ensuring that standards and common interests are taken into account and defended.

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Summary and extracts

1 Market overview

1.1 Definition and scope of the study

A breeder is the owner of at least one mare, which he or she brings to stud. The breeder monitors and cares for the broodmares throughout the breeding cycle, and provides the initial education of young foals destined for development and/or marketing. Breeders are often required to engage in other activities, such as breaking-in, transporting horses, brokerage, promoting young horses in competition or instructing riders, to supplement their breeding income.

Historically, horse breeding was the responsibility of the Haras Nationaux, which played a supervisory role with the aim of maintaining and improving the quality of equestrian horses in France. Offered at reduced rates, stud services were provided by a hundred or so stallions made available annually to mare owners. The initial aim was to provide horses for the French cavalry, which in turn served the French army. at the end of the XIXᵉ century, the Haras nationaux supplied horses for equestrian disciplines, and since the second half of the XXᵉ century, equestrian sports and leisure have been added.

In the early 2000s, the Haras and their ownership by the State were much debated, marking the beginning of reforms for the equine sector: some State-owned stud farms began to be put up for sale; State management of stallions was also called into question, as the State gradually withdrew from this function, and public calibration drew to a close, causing upheaval. In 2010, the Haras Nationaux came to an end, merging with the École Nationale d'Equitation to form the Institut Français du Cheval et de l'Equitation (Ifce). At the end of 2014, it was official: the State sold all its stallions, marking the end of public stallion breeding, which had to be gradually offset by private stallion breeding.many small breeders were unable to pay the stud fees and had to close down their businesses.

These reforms have had a major impact on the equine industry: the number of breeders fell by 30% between 2009 and 2019, and the number of foal births followed suit, dropping by 25% between 2009 and 2016. From 2016 to 2019, however, the number of breeders stabilized, falling by just 0.6% a year, and from 2017 to 2019, the number of births even returned to growth, still very slight, but at 2.3% a year.

The equine breeding sector has been turned upside down by the reforms concerning the National Studs, entities that had been established and reigned over the sector for centuries. This break-up is still recent, the sector is changing and is still in a period of transition, but the figures are stabilizing and show that the sector has lost some of its power, but is nonetheless an attractive sector, ready to take off again.

Breeders are producers in the equine industry, which is divided into 4 categories: racing, sport-leisure, working and meat. Breeders are highly dependent on the activity of each of these sub-sectors, the most important of which is horse racing, generating 87% of the sector's sales in 2019. Racing has suffered greatly from the health crisis, but is slowly regaining its strength, as shown by PMU's results, which should reach 93% of usual results by the end of the year, according to the CEO's October 20210 estimates. Like the equestrian sector, the other activities of the equine industry are also gradually recovering from the health crisis.

1.2 France takes its place in the global marketplace

Main breeds of sport horses produced World, ****, in thousands of births Source: ****

In ****, the most produced horse breed in the world, with ** thousand births, was the Purebred Spanish (***) was the *ᵉ most-produced breed in **** with *,*** births. The *ᵉ breed is a French breed, the Selle Français, a breed selected for show jumping.

Racehorses:

Top ** Thoroughbred producers worldwide World, ****, in number of Thoroughbreds Source: ****

The United States is the leading producer of thoroughbreds with **,*** in ****, far ahead of Australia's production of **,***, itself well ahead of Ireland's **,***. France holds its own in *ᵉ place with *,*** thoroughbreds.

Top ** trotter producers World, ****, in thousands of births Source: ****

French Trotters, unsurprisingly, are mostly produced in France by far, with **,*** births in ****. The United States is the *ᵉ major producer of Trotters with *,*** births. The following countries, including Australia, had a number of births hovering around *,*** in ****.

1.3 Horse racing, France's leading equine industry

The equine industry :

Sales trends in the equine industry France, ****- ****, in billions of euros Source: ****

In ****, the equine industry generated sales worth **.* billion euros, and although this figure is in line with that of **** and ****, it is still lower than that seen around the years **** - ****, which was worth around ** billion euros. This drop is not surprising, given the upheavals in the equine industry between **** and **** (***), and it's a good sign that sales have stabilized and even increased by *% between **** and ****.

Breakdown of sales in equine activities France, ****, in millions of euros Source: ****

In ****, equine activities generated more than **.* billion euros. Horse racing was the sector's main source of revenue, generating **% of total financial flows, leaving little room for other activities. Sport and leisure, holding the *ᵉ market share, was responsible for *.*% of sales. Exports, with *** million euros, accounted for *%, then *.*% for meat and virtually nothing for labor at *.*% of market share.

Domestic market balance sheet France, ****, in millions of euros Source: ****

A total of **,*** transactions were carried out in ****. **% of transactions involved sport and leisure horses generating *** million euros, while gallopers generated almost as much revenue (***) with only *% of the year's transactions, showing the high value of gallopers. Trotters accounted ...

1.4 International trade: French exports on the rise

worldwide :

Horse exporters World, ****, in percent Source: ****

In ****, horse exports were worth $*.** billion, and the leading horse exporters were China, the UK and Ireland; France occupying *ᵉ place in the ranking. There is no dominant country since China, the leading exporter, does not even account for a fifth of the horse export market.All regions of the world export horses, which can be explained by the diversity of equine breeds and the existence of breeds specific to certain regions of the world, such as the Selle-Français (***).

Horse importers World, ****, in percent Source: ****

In ****, horse imports were worth $*.** billion, and the main horse importers were Hong Kong, the USA and the UK. With a *.*% share of the market, France was in *ᵉ place in the world rankings. Once again, there was no dominant country, with Hong Kong accounting for a fifth of imports.

Same observation as for exports, all regions of the world are represented.

national scale :

Evolution of equine imports France, **** - ****, in thousands Source: ****

In ****, *,*** equines were imported into France, **% less than in ****. Of these imported equidae, **% were racehorses (***), the main saddle horse breed imported into France.

Equine import countries (***) France, ****, in percent Source: ****

Spain, the Netherlands and Belgium are the ...

1.5 Impact Covid: a hard-hit equine sector that's bouncing back

Closure of establishments open to the public, ban on gatherings, confinement of the population, etc. The Covid-** crisis disrupted the entire equine industry

Sales growth in April France, **** - ****, in percent Source: ****

at the request of the French Ministry of Agriculture, IFCE published a study in May **** to assess the economic impact on the equine industry. Sales between April **** and April **** fell by up to **% for equestrian establishments and trotting activities. Sporting activities, i.e. competition riders and horse dealers, as well as the working equine business have also suffered heavily, with sales down by up to **%. The almost "lucky" ones are those involved in gallop racing, with a **% drop in sales.

Requests for license reimbursements, the cessation of riding lessons, vacation courses, tourist rides, etc. have all taken a heavy toll on the equine business. Horse races tried to be held behind closed doors at the beginning of March ****, but soon had to be stopped, bringing horse racing activity to a halt. Competitions, normally launched in March, didn't even have time to get started, a crucial period in normal times as it also enables the commercial value of horses to increase following their performance in competition, so merchants were also ...

2 Demand analysis

2.1 Horse racing: business down slightly

Racing accounted for **% of equine sales in ****. There are three types of horse racing: obstacle (***) and trotting.

Source: ****

The number of races, the number of starters and the number of horses have not changed much since ****, but they are down slightly (***). In ****, France was the *ᵉ country to organize the most flat races, the *ᵉ organizing country for obstacle races and the *ᵉ for trotting races. France is therefore a land of horse racing. But since ****, racing activity has been on the decline.

Evolution of financial flows generated by horse racing France, **** - ****, in billions of euros Source: ****

Financial flows generated by racing have been falling for several years, by **.*% over the ****-**** period. The future of horseracing is closely linked to that of the amounts wagered on the races, as the money collected is a major source ensuring the operation of the business:

Stakes on and off the racecourse France, **** - ****, in millions of euros Source: ****

In ****, stakes rose to *.* billion euros, but remained lower than in ****, perpetuating the downward trend seen since **** (***) and **% were made in other ways, mainly at PMU, which is why the horse racing sector is closely linked to that of PMU.

In ****, France was the *ᵉ most betting country ...

2.2 Sport, leisure and work

Sport and leisure riding:

The "sport" segment includes equidae used partly or solely for competition. The "leisure" segment includes equidae intended for multi-purpose non-competitive activities and outdoor riding.

Trends in demand for sport horses and ponies France, **** - ****, in numbers Source: ****

Over the *-year period from **** to ****, demand peaked in ****, for both horses and small horses and ponies: growth of **% for sport horses between **** and **** and **% for small horses and ponies, but this growth was followed by a drop of -**% and -**% respectively from **** to ****, when calibration became private. Since then, from **** to ****, demand for sport horses, small horses and ponies has stabilized at around **,*** sport horses and *,*** small sport horses and ponies.

Number of licensees France, **** - ****, in numbers Source: ****

The number of licensees is one of the main factors for monitoring the activity of sport and leisure horses, since these horses are used in particular for competitions, for instruction in riding schools, or for tourism, which requires a license to practice these activities. Horse riding was the *ᵉ national sport in **** in terms of the number of licensees registered by the federation, behind soccer, tennis and basketball. However, this practice has been declining slightly for several years, by **% between ...

2.3 Working horses and horsemeat

Working horses:

The French draught horse herd, estimated at *,***,*** in ****, fell to ***,*** in ****: it was impossible for these horses to cope with motorization. From the ****s to the ****s, production was boosted by a new use for draught horses: butchery, but from **** to **** production fell again, representing less than **% of equine births. In ****, births are on the rise, a sign of the success of the Société française des équidés de travail's (***) promotional activities.

Trend in demand for working equines France, **** - ****, in numbers Source: ****

Demand for draught horses followed the same trend in **** as for sport and leisure horses, with a peak in demand that then declined and stabilized between **** and ****, at around *,*** draught horses per year. Demand for territory horses and donkeys hasn't fluctuated much between **** and ****, at around *,*** territory horses a year and *** donkeys.

Horse meat:

In ****, horsemeat accounted for *.*% of the equine industry's sales, slightly more in reality because some horsemeat is exported, generating income that is counted in the *% of sales generated by exports.

Evolution of horsemeat consumption by balance sheet France, **** - ****, in tec (***) Source: ****

In ****, horsemeat accounted for *.*% of meat purchases, with consumption steadily declining, as shown by the **% drop in horsemeat ...

3 Market structure

3.1 Market structure of the equine sector, essential for the breeding market

To understand the market structure of horse breeders, it is important to look at the market structure of the equine industry as a whole:

Source: ****

The industry is divided into * sub-sectors: racing, sport-leisure, working and meat. These sub-sectors are supervised by the parent companies, which play a very important role. They are associations under the supervision of the Ministry of Agriculture, the Ministry of the Economy and Finance and the Ministry of the Interior. Here are the roles of these parent companies:

France Galop and Le Trot: encourage and improve the breeding of thoroughbred racehorses; develop racing; have legal, disciplinary and financial functions. SHF: promotes the conservation of young sport horses and ponies; sets up a circuit for the valorization of regulations and incentives. The SHF is linked to the FFE, the French riding federation. SFET: encourages breeding, training, development and marketing; promotes the use of products from the ** breeds it represents. Interbev Equins: defends the common interests of livestock breeding and industrial, craft and commercial activities. Interbev Equins is linked to FranceAgrimer.

3.2 Production

Hj

Growth in the number of horses France, **** - ****, in millions Source: ****

The number of equidae in France is relatively stable, with an average of *.** million horses on French territory between **** and ****.

The French trotter has been the most-produced breed in France for ** years, but the institution of Le Trot has pursued a policy of breeding control in ****, **** and from **** to **** by paying breeding withdrawal premiums to owners permanently withdrawing their mares from breeding.in ****, Le Trot achieved its production target: fewer than **,*** mares were covered.

Number of breeders France, **** - ****, in thousands Source: ****

The number of breeders was on the rise until ****, and despite one missing data point, we note that the trend has deteriorated since ****, with the number of breeders falling by almost **% between **** and ****, with an average annual growth rate of -*.*% over the **** - **** period. However, from **** to ****, the number of breeders appears to be stabilizing at around **,***, with a decline of just -*.*% per year.

Trend in the number of farms with more than * births France, **** - ****, in numbers Source: ****

A breeding farm is a place that groups together the livestock of one or more breeders. Despite a drop from **** to ****, the number of breeding farms ...

3.3 Distribution: auctions are the talk of the town

Auctions for racehorses and sport horses:Breeders entrust their horses to organizations responsible for organizing auctions to sell their horses, reaping a commission in the process. By ****, an average of *,*** to *,*** equines a year will be auctioned in France, and over **% of these will be racehorses[***].

Auction sales turnover France, ****, in millions of euros Source: ****

Auction sales accounted for more than ***.* million euros in ****, or less than *% of sales for racing and leisure activities combined. Since the ****s, public sales of racehorses have been booming, with the number of horses sold at auction in France almost doubling between **** and ****.

"The average sale price has more than doubled in ** years; nevertheless, production costs have risen sharply over the past ** years. The sector has become more professional, and markets have become segmented, with sales of horses for show jumping added to the flat market. Commercial breeding has adapted to the demands of a globalized market and new investors: buyers from the Middle East appeared in the **s, and over the past ** years demand has spread to Asia and Australia. The most successful products are yearling fillies or performers in training, as buyers are looking for excellence and international genetics." Mr. Eric Hoyeau, ...

3.4 Players

France galop :

Premium ranking of galloper breedersFrance, ****, in euros

Source: ****

Trotting:

Premium rankings for trotter breedersFrance, ****, in euros

Source: ****

A breeder of trotters is considered to be a breeder who has had a "Trotteur Français" horse from their breeding operation run in France.

SFET :

SFET does not rank its breeders, but allows you to find breeders registered with its parent company on the SFET website.

The France-Sire website can also be used to find and identify certain breeders.

4 Offer analysis

4.1 Equine breeds

Source: ****

There are two other types of horse:

AnOrigine Constatée (***) horse is a foal from an approved stallion with a declared mating, but whose crossbreeding is not recognized by a studbook. A horse of Unregistered Origin (***) when it has no certified, recognized origins and is not registered in a stud-book. It can only be registered with the SIRE as an equine of unregistered origin.

4.2 Sales prices for horses

For sport-leisure :

Price of sport-leisure equines by type of horseFrance, ****, in euros

Source: ****

Equidae purchased for sport-leisure activities come in a variety of types and breeds. In ****, average prices for sport horses, small horses and ponies are up on **** (***).

Prices of sport-leisure equines by activityFrance, ****, in euros

evolution of the average price of horses sold at auctionFrance, **** - ****, in euros

4.3 An age-dependent offer

"Foals" is the name given to colts and fillies in the year of their birth, until weaning (***) or December **st. The following year, they become yearlings.

Sport horses:

Sport horses sold at auctionFrance, ****, in euros

*-year-old sport horses sell for higher prices, but it's the *-year-olds that sell the most. The average price of *-year-olds is almost **% higher than that of foals and **% higher than that of *-year-olds. Of the *** total sales in ****, **% were *-year-olds.

Racehorses :

Gallopers sold at auctionFrance, ****, in euros

Among the gallopers, yearlings and *-year-olds are extremely successful, both in terms of value and quantity sold. Of the *,*** horses sold, these two categories accounted for **% of sales, with **% of sales being mares and fillies, not sold for racing in this case, making yearlings and *-year-olds the most coveted horses for gallop racing.

Trotters sold at auctionFrance, ****, in euros

A total of *,*** trotters were sold at auction in ****. Yearlings were the top-selling trotters at auction, accounting for **% of sales, but the most expensive horses sold were *-year-old trotters, sold for **% more than yearlings on average. Trotters sold for a total of *,***.

4.4 For all prices

The different breeding techniques:

Free mating: mating in freedom, without intervention, practiced in a herd, without individual choice of mating; Hand-breeding: mating between a mare (***) and a chosen stallion held in hand by a stallion keeper; Artificial insemination of fresh semen: semen is collected from a dummy. These doses of semen can be used in different ways: immediate artificial insemination (***); Frozen semen insemination; Embryo transfer or embryo transplantation (***): transfer of an embryo collected in the uterus of a donor mare into that of a recipient mare who will ensure gestation.

The different methods have different fertility rates, with free-breeding having the highest at around **% and embryo transfer the lowest, between ** and **%.

Cost comparison of reproductive techniques (***):France, ****, in euros

Source: ****

These prices include technical costs that are almost unavoidable, such as gynecological follow-up, implantation, followed boarding, transport costs (***) and, for ET, transfer to the recipient mare, a technique specific to this type of insemination.

When genetics are added, such as the stallion's breed or prestige, prices soar.

Distribution of the number of stallions for covering listed by Jourdegalop, by price range France, ****, in numbers Source: ****

Prices range from under €*,*** to over €**,***. The most expensive covering recorded in **** by jourdegalop was that ...

5 Regulations

5.1 Equine identification

Equine identification:

Since October *, ****, identification on French territory has been compulsory, whether the horse was born or imported. An equine is identified with :

An electronic carrier an identification document, including a record of the horse's natural markings a SIRE* number, attesting to its registration in the central file

You can check an equine's identity on infochevaux.ifce.fr.

*The equine information system (***) is the central file containing data on all equidae present on French territory. It is a tool for managing the civil status of equidae: it issues identification documents, keeps herd books and aims to improve the health traceability of equidae.

Studbook:

In ****, there were ** equine and asinine breeds managed in France by the Institut français du cheval et de l'équitation (***) here.

5.2 Other regulations

Environmental regulations:Livestock farming is subject to the Règlement Sanitaire Départemental (***), which lays down distance rules for the siting of livestock buildings and the storage and spreading of animal waste.

Equine transport:Horse professionals must have a certificate to transport horses, the Captav (***), as well as atransporter's authorization issued by the veterinary services.

6 Positioning the players

6.1

  • Guy Pariente Holding
  • Wertheimer & Frère
  • Franklin Finance S.A.
  • S.A. AGA KHAN
  • Jean Claude SEROUL
  • Haras de Saint-Voir
  • Mme Benoit Gabeur
  • MR THIERRY CYPRES
  • Mme Henri Devin
  • Mme Catherine Coiffier
  • Jean-Philippe DUBOIS
  • Écurie des CHARMES
  • Écurie Quick Star
  • RÉMI BOUCRET
  • S.C.E.A. DES BISSONS
  • Arquana
  • France Galop
  • Cheval Liberté - Nancy Cheval
  • Haras de Vendée

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