Summary of our market study

The market for art dealers and galleries in France is estimated at between 2 and 2.8 billion euros, depending on the year.

Annual worldwide sales of works of art and antiques fluctuate between $50 and $60 billion.

Art dealers and galleries, excluding auctions, account for between 40% and 50%.

Online art sales notably doubled, reaching a record $12.4 billion, and accounted for 25% of total sales.

The USA, China and the UK continue to dominate the market, accounting for over 80% of total transactions.

Trends in the French art market

The French art market, considered a beacon of culture worldwide, demonstrates consistent representation on the global art scene, holding a 6% share, making it the fourth largest art market in the world.

Sales on the French market oscillate between 4.5 and 5 billion dollars.

The art dealer and gallery segment in France accounts for around two-thirds of national art sales, estimated at between 2 and 2.8 billion euros depending on the year.

Online sales saved the art market during the pandemic, with online sales doubling in value. The switch to online purchasing platforms has enabled galleries and dealers to survive.

Almost three-quarters of gallery and art dealer sales come from private collections.

Artistic preferences are increasingly oriented towards contemporary art. More than two-thirds of art galleries in France are devoted exclusively to this art form.

Almost half of all galleries are relatively young, less than 20 years old

French galleries are optimistic and participate in art fairs and exhibitions, which are essential for stimulating the market.

Gallery and art dealer players

  • Singulart: Taking the digital route, Singulart represents the modern face of the art market, responding to the growing demand for online art sales. .

  • Kazoart: Another digital pioneer, Kazoart has carved out a place for itself in the virtual art world.

  • Artsper is a marketplace that connects galleries and collectors. By offering a platform for buying contemporary art online, it reflects the sector's adaptation to a world where online transactions are increasingly widespread.

  • CPGA (Comité professionnel des galeries d'art): At the heart of the French art scene, the CPGA defends the interests of art galleries and plays an essential role in defending the sector.
  • Paris galleries: Daniel Templon, Kamel Mennour, Obadia, Thaddaeus Roppac, Vallois, Iris, Perrotin,
  • Yellowkorner, a chain of galleries specializing in art photography

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Summary and extracts

1 Market overview

1.1 Definition and scope of study

The art market refers to the production of and trade of works of art and antiques. The art dealer and gallery market focuses on art dealers, which accounted for 58% of global art sales in 2019, and therefore excludes auctions (42% of global sales) which are the subject of another study.

According to Wondeur AI's classification, the production of works of art is divided between the star artists (1% of artists in the world), the renowned artists (1%), the established artists(14%) and the emerging and under-represented artists (84%).

The art market can also be segmented by category of work (sculpture, painting etc.), by period (contemporary, modern etc.) and by price range.

Global art dealer sales were worth US$36.8 billion in 2019, a slight increase of 2% over 2018. However, players with sales of less than $1 million experienced a sharp decline (- 9%) in contrast to those with sales between $250,000 and $500,000 (+ 17%).

The biggest challenges for the next 5 years cited by art dealers in 2019 will be to find new customers and to deal with the economic environment and geopolitical issues that strongly influence the demand for art.

In 2019, art dealer and gallery sales accounted for nearly two thirds of French art sales . The French art market is characterized by its high stability . The current economic situation also favours galleries and art dealers, who are considered more secure than auctions. The specific features of the French market, which is less speculative, more fragmented and diversified, also play in its favour. Thus, in 2020, 65% of art dealers and gallery owners expect their sales to remain stable or increase over the next five years. 

In addition, the digitalization of the market accelerated during the containment due to the Covid-19 outbreak. This digitisation is not only manifested by the emergence of online galleries and platforms such as Singulart, Kazoart or Artsper, but also by the growing influence of online information tools and social networks such as Instagram.

1.2 The global market

In **** global sales of art and antiques were valued at **.* billion dollars, shrinking **% from the previous year and **% from ****. As mentioned above, the auction of art accounts for around **% of this market, meaning that the subjects of this study, art dealers and galleries, account for the remaining **% [***]. The market for art ...

1.3 The French market

France is considered by many as the cultural capital of the world. Therefore, it may be surprising that (***) France only holds around *% of the global art market, in terms of value, making it the fourth-largest market in the world [***].

Major art markets World, ****-****, in billions of dollars Source: ****

As we ...

1.4 Imports & exports

Using the United Nations Comtrade database, we can observe and analyse global trade flows. The market under consideration is categorised under the following code:

** - Works of art; collectors' pieces and antiques

These are the type of commodities that are bought and sold by art dealers and galleries. The figures ...

1.5 Impact of COVID-19

Globally speaking, the COVID-** pandemic had rather negative impact on the market for art dealers and galleries, decreasing by **% from **** to reach a value of around ** billion dollars [***]. This is due to the enforced closures mandated by governments worldwide and the incompatibility by definition between the nature of the virus (***) due ...

2 Demand Analysis

2.1 Who buys art ?

There are two important trends to consider in the world of art which shape the dynamics of the market:

It is a globally integrated market (***) It is highly concentrated and correlated with global wealth (***)

Due to these two factors, there is often a similarity between global trends and more localised trends ...

2.2 Artistic preferences: contemporary, modern & ancient

Evidently, people who buy artwork and antiques in France appreciate contemporary art. In fact, more than two thirds of art galleries in France sell exclusively contemporary pieces of art, with the total proportion of galleries that sell contemporary art rising to almost more than eight in ten when considering galleries that ...

2.3 Preferences in authorship, dead or alive, French or foreign

While, as mentioned above, the majority of galleries are contemporary art galleries, deceased artists are not forgotten and are represented by contemporary, modern and antique art galleries. 

 Only **% of galleries exclusively represent living artists. Representing and selling (***)energising the market of deceased artists is not a risk-free activity, but the ...

2.4 New trends in demand: the advent of online sales

Despite a significant decrease in global art sales, online art sales doubles in value from **** to reach a record high of **.* billion dollars [***]. Online sales accounted for *% of total sales in ****, compared to **% in ****, marking the first time that the market share of e-commerce exceeded that of general retail.

When speaking ...

3 Market structure

3.1 Different sized galleries

Art galleries and dealerships can be very small, nice, family run businesses that specialise in one artist or type of art, or they can be high-end luxurious behemoths that cater to all artistic desire. The case is no different in France. In fact, in **** there were galleries that had revenues inferior ...

3.2 Primary and secondary markets

The primary market is when an artwork is presented in a gallery or at a fair for the first time. Thus, the price of the work is set for the first time. In more technical terms, a designer, jeweller or artist sets the price with the gallery owner or dealer based ...

3.3 Employment

Generally speaking, it seems that almost three in four French galleries are small enterprises, with four employees or fewer. Only one in twenty galleries employs more than ten people. 

Breakdown in dealer and galleries, by number of employees France, ****, in % Source: ****

Galleries with only one location have few staff, with **% of ...

3.4 Galleries and the digital world

In ****, more than one in four French galleries started updating, improving and modernising their websites. This is a clear impact of the pandemic as more and more business started to move online (***). Almost **% of French are planning to update their websites within the next two years.

Breakdown of art galleries planning ...

4 Analysis of the offer

4.1 Age and geography

The average French art gallery is ** years old. Almost six in ten galleries are under ** years old, with only **% of them being over ** years old.

Breakdown of art galleries, by age France, ****, in % Source: ****

An overwhelming majority (***) establishment is.

  Breakdown of the location of the second establishment of art galleries, ...

4.2 Expenses for art galleries

On average, galleries estimate that expenses encompass between **% and **% of their total revenues [***]. The graph below the different areas of expenses and the proportion of their revenues which galleries spend on them.

Breakdown in expenses for art galleries, by type of expense (***) France, ****, in % of galleries Source: CPGA  To clarify, **% of ...

4.3 Sales

As mentioned above, more than **% of art purchases are completed by individuals. It is interesting to analyse to whom art galleries sell art to. Half of galleries in France sell to businesses and museums. One fifth of galleries sell to FRAC (***).

Main buyers of art from art galleries (***), by type France, ...

4.4 Priorities and outlooks for the future

The thing that three quarters of French art galleries are looking forward to in the future is the return of art fairs and trade shows. Two thirds also consider client and collector relationships and networking among their priorities for the future. Issues such as environmental responsibility and the search for new ...

5 Regulation

5.1 International regulations

Property looted during the Second World War is internationally prohibited from sale and must be returned to its owners or rightful claimants [***]. 

In ****, as part of the fight against the financing of terrorism, the UN Security Council adopted Resolution **** which prohibits trade in goods "illegally removed from Iraq since * August **** and ...

5.2 French regulations

Since the law of ** November ****, there is no time limit on the handling of stolen works of art.

The French Ministry of Culture annually releases a Deontological Code for Art Galleries. This document

This reference tool makes it possible to enhance and secure the profession of gallery owner and its professional ...

6 Positioning of the players

6.1 Segmentation

  • Sotheby’s
  • Christie’s
  • Drouot L’Hotel
  • Artcurial
  • Piasa
  • Aguttes
  • Tajan
  • Galerie Kamel Mennour
  • Galerie Thaddaeus Ropac
  • Galerie Vallois
  • Iris Galerie
  • Art Basel
  • Galerie Perrotin
  • Yellowkorner
  • Galerie Karsten Greve
  • KazoArt
  • Millon & associés
  • Mypoparts
  • Daniel Templon Galerie
  • EAC École Artistique et Culturelle
  • Beaux Arts Magasine
  • Bonhams
  • Ceysson & Bénétière Galerie

List of charts presented in this market study

  • Ventes mondiales des marchands et des galeries d'art
  • Marché de l'art - Répartition des parts de marché, en valeur
  • Âges des galeries d'art, par tranche d'âge
  • Chiffre d'affaires annuel des marchands et des galeries d'art (en dollars)
  • Les principaux marchés mondiaux d'art
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Latest news

Drouot.com emancipates itself from the auction house - 18/03/2024

Proceeds auctioned to Internet users in 2023: 344 million euros, representing a 3.5-fold increase in 4 years.

  • Online sales in 2023: - 1,400 auctions.
  • - Number of registered bidders 290,000.
  • - Goods sold : 204,000 lots.

Customer base:

  • - average age of Drouot.com account holders 45.
  • - Share of professional buyers down from 31% to 23%, in favor of private buyers.
  • - 58% of buyers come from France, with strong representation from the USA, UK and Belgium.

Expansion of the platform:

  • - 785 homes for sale by 2023, representing a two-fold increase in 4 years.
  • - One in three sales by a foreign player.
  • - 170 European houses, excluding France and Belgium, conducted 1,800 sales in 2023.
  • - Nearly 60 houses operating outside the European Union, from around ten countries.

Competition:

  • - Interenchères saw its live and online art sales increase by 5%, totaling 248 million euros.
  • - Drouot.com faces several international competitors, including Lot-Tissimo in Germany and The Saleroom in England.
Paris + by Art Basel brings contemporary art to the capital - 19/10/2023
  • The global art gallery market represents sales of 37 billion dollars.
  • 48% of these sales are generated by contemporary art (artists born after 1945).
  • 11% is generated by modern art (artists born between 1910 and 1945).
  • The contemporary art market will increase 22-fold between 2000 and 2022.
  • Some works can exceed the million euro mark, with Rauschenberg going for $2 million, George Condo for $2.35 million and Marlene Dumas for $3 million.
  • Dealer Daniel Templon invests around 80,000 euros to take part in Paris +, and generates half its sales at ten or so fairs worldwide.
  • According to gallerist Nathalie Obadia, Paris + generates around 12-15% of her annual sales, and the 'four Art Basel' represent up to 30-35% of her sales.
  • Of the 150 galleries present at Paris +, only 30% are French.
Artcurial wins out over Christie's and Sotheby's - 08/08/2023
  • Artcurial was founded in 2002 and became the third-largest player in the French art market in 2005.
  • In 2022, Artcurial achieved record sales of €216.5 million.
  • Arqana, a racehorse auctioneer affiliated to Artcurial, achieved a sales volume of 225 million euros and sold almost 5,000 horses in 2022.
  • It ranks second in the European market.
  • Artcurial set up operations in Monaco in 2015, Morocco in 2019 and Switzerland in 2022.
  • Artcurial also owns the John Taylor real estate group, acquired in 2017, with a portfolio of 6,000 properties worth €16 billion.
  • The Artcurial group's consolidated sales in 2022 were €1.6 billion, making it one of Europe's leading intermediaries for exceptional properties.
Drouot: Vesper Invest becomes a shareholder - 10/07/2023
  • Drouot: 110 auctioneers shareholders, 70 auction houses
  • Vesper Investissement takes a 30% stake in Drouot
  • Drouot Patrimoine takes over Drouot Digital, La Gazette Drouot, Drouot Logistique, Drouot Immobilier and the auction house with the largest number of rooms in the world (15)
  • Drouot valuation: 20.4 million euros
  • Groupe Drouot achieved total sales of 338 million euros for the half-year, up 14% on 2022.
Colony at Perrotin: the globalization of art. - 14/06/2023
  • Galerie Perrotin, American investment company Colony takes control of 60% of the company's capital.
  • Founded in 1990, ranked among the world's top six in the 2022 ArtReview Power 100.
  • Offices in Paris, Hong Kong, New York, Tokyo, Seoul, Shanghai, Dubai and Los Angeles 160 employees, 140 million in sales by 2022
  • Represents around a hundred living artists or estates
  • Colony IM: manages assets worth 3 billion euros
Art fairs: at 25, Art Paris gets its revenge on Fiac - 31/03/2023
  • Art Paris is the only major French fair in its category.
  • The fair features 60% French talent.
  • The fair welcomes 134 exhibitors from 25 countries.
  • Art Paris hopes to attract some 70,000 visitors this year.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Sotheby’s
Christie’s
Drouot L’Hotel
Artcurial
Piasa
Aguttes
Tajan
Galerie Kamel Mennour
Galerie Thaddaeus Ropac
Galerie Vallois
Iris Galerie
Art Basel

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