Aloe vera market - Italy (2023)

1.1 Introduction

Aloe vera is a succulent plant belonging to the Liliaceae family. it is native to Africa and is cultivated in many parts of the world for its therapeutic and cosmetic properties. The plant has fleshy, elongated leaves, often with spines on the margins, and produces a clear gel inside its leaves.

The aloe vera market in Italy includes a wide range of offerings and products, including:

• Aloe vera gels: topical products containing aloe vera extract, used to soothe the skin, moisturize it and reduce inflammation.
• Aloe vera juices and drinks: dietary supplements made from aloe vera juice, often blended with other natural ingredients, marketed for their purported health and wellness benefits.
• Aloe vera hair care products: shampoos, conditioners and hair masks containing aloe vera extract, promoted for improving hair health, moisturizing and promoting hair growth.
• Aloe vera skin care products: moisturizers, lotions, cleansers and other skin care products containing aloe vera extract, commonly used for dry, irritated or sensitive skin.
• Aloe vera dietary supplements: capsules, tablets or powders containing aloe vera extract, sold as a nutritional supplement to support overall health and well-being.

Aloe vera is a plant that has a long history of therapeutic and cosmetic use. Its origins date back to ancient times, as evidenced by Sumerian and Egyptian texts. it has been widely used in various cultures for its healing and beneficial properties for the skin and body. In recent decades, aloe vera has received official recognition for its medical properties, including its ability to treat diabetes, burns, arthritis, and arteriosclerosis. [Lasaponaria]

The global aloe vera extract market is expected to reach $3.48 billion by 2029 from $1.8 billion in 2020, with a CAGR of 7.6 percent from 2022 to 2029. [ExactitudeConsultancy]