Summary of our market study

England, South Africa, France, New Zealand, Australia, Wales and Ireland lead the world in the number of rugby players, and regularly rank at the top of the world rankings. The global population of rugby players numbers over 10 million.

There are 128 national federations under the umbrella of World Rugby. International tournaments, in particular the 6 Nations Tournament and the World Cup, attract growing numbers of spectators, who have tripled over the last decade.

The French rugby market

The French Rugby Federation generates annual revenues of around 135 million euros.

Rugby, a sport with a rich cultural heritage, has established itself as one of the most popular sports in France, with a large number of players and fans. For the period 2021-2022, rugby ranks as the 8th most popular sport in the country, with between 315,000 and 320,000 registered licenses. 2.some 1,000 rugby clubs across France are affiliated to the FFR.

Men account for 89% of all players. Women's participation has increased remarkably. Youth development in rugby is enjoying a renaissance, with increased participation in rugby schools.

Amateur rugby is organized into 4 competitive divisions, and professional rugby into two divisions, the Top 14 and Pro D2.

Key players in the French rugby landscape

  • The French Rugby Federation (FFR) manages and regulates the game throughout France. As the national governing body, the FFR is responsible for organizing the main competitions, implementing training programs and supporting the growth and accessibility of rugby. In addition, the federation is the custodian of the national teams, selecting and preparing the teams that represent France on the international stage.
  • World Rugby is the international federation that organizes global events such as the Rugby World Cup, and coordinates regional associations to push back the boundaries of the sport.
  • Regional leagues and amateur rugby clubs not only enable players of all ages and genders to enjoy the sport, they are also a breeding ground for future talent. They are in charge of local tournaments and player development, and play an essential role in rooting rugby in the fabric of local communities, particularly in rugby hotbeds Occitanie and Nouvelle-Aquitaine.
  • Ligue nationale de rugby (LNR) represents the interests of professional clubs and ensures that the professional game continues to evolve and maintain its high standards.
  • Fédération Française des Clubs de Rugby (FFCR):groups amateur clubs.

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Summary and extracts

1 Market overview

1.1 Definition and scope of the study

Rugby clubs allow players holding a license renewed annually to play rugby by forming teams, according to their age and gender, with several training sessions per week as well as matches in national, regional or departmental championships. They are generally present in cities or departments.

Rugby is the 8th most practiced sport in France in 2021-2022 with 317,866 licenses and other participation titles (ATP) registered by the French Rugby Federation, behind notably soccer, tennis, horse riding, judo and basketball. The most practiced sport is XV rugby.

For the 2022-2023 season, the French Rugby Federation, or the body that organizes and directs rugby activity in France, is forecasting a budget of 134.6 million euros in expenses for 135.9 million euros in revenue.

The French Rugby Federation (FFR) organizes and directs the activity of rugby in France and has 2,000 affiliated clubs in the country.

1.2 A growing global market

The global rugby market is structured by the world rugby federation, World Rugby, which groups the six regional rugby associations. Within these six continental associations, there are *** national federations with *** million rugby spectators and ** million players. [***]

Rugby is played in a variety of ways, including the traditional format of rugby union, ...

1.3 The national market for amateur rugby clubs

Amateur rugby in France is the foundation of French professional rugby. Amateur rugby plays an important role in the education of young players. The FFR offers special training and coaching programs for players under the age of **. According to the same report, approximately **,*** young players were involved in these programs during ...

2 Analysis of the demand

2.1 Who are the amateur rugby players

In France, there were *** *** rugby licensees in ****. They are a very large majority of men, **% are men and **% are women among rugby players.

Distribution of rugby players between men and women France, ****, in number of people Source: ****

Evolution of the number of members of the French Rugby Federation France, ****-****, in ...

2.2 The rise of women's ruby

In recent years, there has been a significant increase in the number of women playing rugby in France, with a growth of over **% per year. This evolution can be seen over the last ** years.

Evolution of the number of women's rugby licenses in France France, **** - ****, in number of female licensees Source: ...

2.3 Youth Rugby Development

According to the latest annual report of the French Rugby Federation, the development of rugby among young people is on the rise, with a **.**% increase in the number of young rugby school members between **** and ****.There has also been an increase of more than **% in the number of women playing rugby, ...

3 Market structure

3.1 Amateur Rugby Industry Value Chain

Supply of equipment and infrastructure: This step involves the provision of rugby equipment such as balls, jerseys, shoes, and pads, as well as access to infrastructure to play the sport. Training and coaching: Amateur rugby clubs provide training and coaching for players and coaches, including clinics, training sessions, fitness programs, and ...

3.2 Institutional and governmental actors of amateur rugby in France

Institutional actors of amateur and professional rugby:

French Rugby Federation (***) : The FFR is the governing body of rugby in France. It is responsible for the management of amateur and professional rugby in the country, as well as the organization of competitions, training programs and development of the practice. It is also ...

3.3 Funding for amateur rugby clubs and regional rugby leagues

Amateur clubs, like professional clubs, have many sources of revenue and significant areas of expenditure:

Breakdown of operating revenues by club France, ****-****, in percentage Source: ECONOMY OF FRENCH RUGBY CLUB ACCOUNTS td {border: *px solid #cccccc;}br {mso-data-placement:same-cell;}

Breakdown of operating expenses by club France, ****-****, in percent Source: ...

4 Analysis of the offer

4.1 Geographical distribution of rugby clubs

Concentration of rugby clubs: Rugby is mostly played in the southwest of France, where there is a high concentration of amateur rugby clubs. The regions of Occitania and New Aquitaine have a large number of amateur rugby clubs. There are also a large number of amateur rugby clubs in the Île-de-France, ...

4.2 The cost to clubs and rugby fans

Costs to Clubs: Amateur rugby clubs can face many costs, including the purchase of equipment, rental or maintenance of sports facilities, travel to games, coaches' salaries, and event organization. Depending on the size and level of the club, these costs can vary considerably.

Amateur rugby clubs may seek to diversify their ...

4.3 Diversification of practices

The diversification of rugby practices in France allows an ever wider public to be introduced to this sport and to practice it in conditions adapted to their needs and abilities. Amateur rugby clubs are able to offer a varied range of sports, thus meeting the needs of rugby players and ...

5 Regulation

5.1 General regulations

The regulation of amateur rugby in France is managed by the French Rugby Federation (***) and is subject to the rules laid down by World Rugby.

The rules of amateur rugby in France are defined by a set of regulations issued by the FFR, notably the General Regulations, the Sporting Regulations, the ...

6 Positioning of the actors

6.1 Segmentation of actors

  • ASM Clermont Auvergne

List of charts presented in this market study

  • Nombre de licenciés dans les sept principales nations du rugby mondial
  • Proportion de personnes licenciées de rugby par pays
  • Number of members of Rowing in France
  • Budget of the French Rugby Federation
  • Budget of the Top 14 Clubs, season 2022-2023
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Latest news

Rugby: entrepreneurs are the backbone of ASM Clermont - 16/08/2023
  • ASM Clermont Auvergne was founded in 1911.
  • Since 2007, the ASM has brought together over 250 business leaders in a corporate club called l'ASM en mêlées.
  • Bony Automobiles, one of ASM's sponsors, generates sales of around 300 million euros and employs 600 people.
  • ASM Clermont Auvergne won two French championship titles in 2010 and 2017.
  • The ASM budget is 30 million euros.

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ASM Clermont Auvergne

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the rugby market | France

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