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Summary and extracts

1 Market Overview

1.1 Definition and scope of the study

A roof is the upper structure of a building designed to protect interior spaces from the elements such as rain, snow, wind, and sun. Roofs can vary greatly in shape, materials and construction techniques, adapting to the climatic and architectural needs of the location where they are located.

Types of roofs can be classified according to the following characteristics:

  1. Continuity or discontinuity of the waterproofing layer.
  2. Thermohygrometric behavior (insulation and ventilation)
  3. Degree of accessibility (accessible only for maintenance or "habitable")
  4. The percentage of slope

The global roofing market reached a value of about $127.52 billion in 2023, supported by strong demand in the construction industry. The market is expected to grow further with a compound annual growth rate (CAGR) of 4.7 percent between 2024 and 2032, reaching a value of about $192.80 billion by 2032, with a total increase of 51.25 percent over this period.Market growth is driven by theadvancement of the construction industry, expansion from urbanization, and technological innovationsincluding green roofs, the use of sustainable materials, and roofing inspection drones that have increased demand for roofing products. The high cost of roofing systems, on the other hand, is expected to limit market growth.

The value of the Italian roofing market has shown significant fluctuations in recent years, marking a decline of 36.9 percent. However, data on production made and sold are positive, increasing by 38% and 44% respectively from the previous year.Comparing the number of enterprises with the number of employees shows that although the number of enterprises has remained relatively stable with a slight decrease, the number of employees has increased significantly. This suggests a growth in the average size of enterprises or an increase in employment within enterprises, reflecting greater demand for labor and an expansion of activity in the roofing sector.

1.2 The global market

The global roofing market reached a value of about $***.** billion in ****, supported by strong demand in the construction sector. The market is expected to grow further with a compound annual growth rate (***) of *.* percent between **** and ****, reaching a value of about $***.** billion by ****, with a total increase of **.** percent over this period.

Global Roofing Market Value World, ****-**** ExpertMarketResearch

Market growth is driven by theadvancement of the construction industry, expansion from urbanization, and technological innovations, including green roofs, the use of sustainable materials, and drones for roof inspection, which have increased demand for roofing products. The high cost of roofing systems, on the other hand, is expected to limit market growth. However, major global players are mainly focusing on innovation to ensure better product performance in the long run, even in harsh weather conditions, which would fuel market growth.

While these innovations will help grow the market by increasing roof life and safety, improving air quality, increasing sound insulation, and reducing energy costs, they also improve roof aesthetics, which would strengthen the roofing market in the future. Although these technological advances are currently still a niche market, they are likely to increase in the future because of the long-term benefits, particularly ...

1.3 The Italian market

The market size can be indicated by ATECO code **.**.**, which includes the :

Roof construction Roof covering Installation of gutters

However, waterproofing work and unmanned construction machinery and equipment rental are excluded.

Italian Roofing Construction Market Value Italy, ****-****, in billion € Istat, Company Register

The value of the Italian roofing market showed significant fluctuations between **** and ****. Starting at €*.** billion in ****, it grew slightly to €*.** billion in ****, followed by a decrease to €*.** billion in ****. In ****, the market saw a surge reaching *.** billion, likely due to incentivized renovations. However, in **** there was a drastic drop to *.** billion, marking a **.* percent decrease from ****.

The roofing market is highly innovative. The materials used are increasingly efficient and aesthetically pleasing, which is helping to stimulate the market. While energy conservation is becoming increasingly important, as is environmental friendliness, the main drag on the market remains the cost of building a roof. Recent government incentives are helping to fuel the market by lowering this barrier. Manufacturers are also innovating production methods to achieve economies of scale and thus be more price competitive in the market. In addition, in recent years, the sector has not escaped the digitization of the industry, particularly through new applications that facilitate the work ...

1.4 Inflation suffered by the industry

Inflation has had a significant impact on the roofing market, affecting various aspects of production and costs. Prices of raw materials such as steel, bitumen and other metal building elements have increased, driving up the final costs of products. This price increase was further exacerbated by disruptions in the supply chain, caused by the COVID-** pandemic, which resulted in delays in the production and delivery of materials.

Labor costs have also increased as workers demand higher wages to meet the rising cost of living. This has made construction and renovation projects more costly, leading many homeowners and businesses to postpone nonessential work while waiting for prices to stabilize, thus reducing demand. To counter these effects, manufacturers are introducing more efficient materials and innovative solutions, such as green roofs and solar tiles, which, although initially more expensive, offer energy savings and long-term environmental benefits. The use of metal building elements, due to their high durability and resistance to weathering, is also becoming increasingly popular. These adaptations help mitigate the impact of inflation by offering sustainable and cost-effective alternatives(***).

Price index for the manufacture of metal building elements [***] at industry output - monthly data - base ****=*** Italy, ****-****, index Istat

The price index ...

2 Demand analysis

2.1 Overview of demand

Trends in the Production of Building Elements in Italy:

Realized production of the elements for building floors, walls, partitions, ceilings, roofs Italy, ****-****, in tons Istat

The realized production of elements for building floors, walls, partitions, ceilings, and roofs in Italy between **** and **** showed considerable variations. In ****, production was **,*** tons and increased steadily to a peak of ***,*** tons in ****, marking a growth of *** percent. However, in ****, production dropped sharply to **,*** tons, probably due to the impact of the pandemic. In ****, production declined further to **,*** tons, only to recover significantly in **** with **,*** tons, marking a ** percent increase from the previous year.

Fluctuations and Recovery of Production Sold: Production sold of the elements for building floors, walls, partitions, ceilings, roofs Italy, ****-****, in tons Istat The production sold of elements for building floors, walls, partitions, ceilings and roofs in Italy between **** and **** showed significant fluctuations. It was **,*** tons in **** and peaked at ***,*** tons in ****, marking a growth of *** percent. In ****, there was a marked decline to **,*** tons, followed by a further decrease to **,*** tons in ****, probably due to the effects of the pandemic. In ****, however, production sold rebounded to **,*** tons, marking a ** percent increase over the previous year. These figures show a market ...

2.2 Determinants of demand

Demand for roofs is influenced by several key factors, including weather conditions, building codes, government incentives, and energy efficiency concerns.

Weather Conditions: Extreme events such as storms and snowfall can cause significant damage to roofs, increasing demand for repair or replacement. Building Regulations: Local laws may impose specific standards for thermal insulation and fire resistance. For example, regulations in some conservation areas may now allow the installation of solar panels on roofs, albeit with some limitations to preserve the landscape(***). Government Incentives: Tax bonuses, such as the ***% Superbonus, Ecobonus, and other renovation incentives, are crucial in stimulating demand. These incentives cover a wide range of interventions, from improving energy efficiency to installing photovoltaic panels(***). Energy Efficiency: Rising temperatures have made summer roof insulation more relevant. Ventilated roofs, for example, are designed to improve thermal insulation by expelling heat and preventing condensation, thus improving the building's energy efficiency(***). Residential and Commercial Development: The construction of new housing and commercial buildings generates a natural demand for new roofs. Aging Buildings: Roofs have a limited lifespan. Over time, materials deteriorate, making replacement or repair necessary. Aesthetics and Property Value: Replacing a roof can improve the aesthetic appearance of a building and increase its market ...

2.3 The state of Italian real estate

According to research conducted by Sapienza University, more than half of the housing stock in Italy was built between **** and ****. In addition, the Italian real estate market presents many opportunities for the roofing market, as ** percent of the housing stock is still energy class G. [***]

The survey below conducted by SWG focuses on sustainable construction.

Housing construction year Italy, ****, in % Source: ****

According to this chart, ** percent of homeowners in Italy have a home older than ** years, and nearly one in five homes were built before ****. These figures rise to ** percent for renters, and nearly a quarter of their homes were built before ****.

Undertake post-construction renovations by years Italy, ****, in % Source: ****

In addition, ** percent of owners say their homes have never been renovated, but at the same time, almost half of the renovations took place after ****. Thus, tenants live in older homes, but with more recent renovation.

There is thus a demand for housing renovation correlated with the age of ownership. For dwellings that have never been renovated, which can be partly explained by new construction, this share is a significant future demand. In addition, rental properties should stimulate building renovation, and thus indirectly the roofing market.

Characteristics of houses Italy, ****, in ...

2.4 Trends in rooftop demand

Online Research on Rooftops in Italy: ****-**** Analysis:

Numbers represent search interest relative to the highest point on the graph in relation to the region and period indicated. A value of *** indicates the highest frequency of searches for the term; ** indicates half as many searches. A score of *, on the other hand, indicates that not enough data were found for the term.

Trend of online searches for roofs Italy, ****-****, index Google Trends, Businesscoot elaboration

the trend of online rooftop searches in Italy between June **** and June **** shows a significant fluctuation. In the initial period of June ****, the index was at **.*, peaking in September **** with **.*. Thereafter, a gradual decrease is observed with some occasional rises, such as in July **** (***). Starting in October ****, the index falls further, reaching a low in December **** with **.*. From January ****, there is a slight recovery, with the index rising again to **.* by June ****. Overall, the index decreased by **.* percent from June **** to June ****.

The analysis of online searches sees Friuli-Venezia Giulia leading with an index of ***, followed by Sicily with **, and Valle d'Aosta, Lombardy and Veneto, each with **. Liguria and Calabria record values of ** and ** respectively, while Piedmont and Abruzzo stand at ** and **. Tuscany, Marche and Sardinia ...

2.5 New trends in demand

New demand trends in the roofing market reflect a mix of technological innovations, environmental awareness and regulatory changes. Here are some of the main current trends:

Solar and Photovoltaic Roofs: The growing demand for renewable energy has led to a significant increase in the installation of solar panels on roofs. These systems not only reduce dependence on traditional energy sources, but can also generate an economic return for owners through government incentives and energy savings(***). Energy Efficiency and Thermal Insulation: Roofs with improved thermal insulation are becoming increasingly popular. Ventilated roof technology, which helps regulate indoor temperature and reduces heating and cooling costs, is a growing trend. These roofs are designed to prevent condensation and improve living comfort(***). Sustainable Materials: The demand for sustainable and environmentally friendly building materials is increasing. This includes the use of recycled materials and the adoption of construction practices that minimize environmental impact. Green roofs, which incorporate vegetation to improve insulation and reduce the urban heat island effect, are gaining popularity. Technology and Innovation: Advances in technology are leading to smarter, connected roofs. Integrated monitoring systems can detect leaks, snow or ice accumulation, and other structural problems in real time, enabling timely intervention and proactive maintenance. Aesthetic ...

3 Market structure

3.1 Italian market structure

Evolution of the Number of Roofing Contractors in Italy:

Number of active roofing contractors Italy, ****-****, in number Istat

The number of active roofing enterprises in Italy showed a fluctuation between **** and ****. Starting from *,*** enterprises in ****, the number fell steadily to *,*** in ****, registering a decrease of *.* percent. Thereafter, there was a recovery, with an increase to *,*** in **** and then to *,*** in ****. In ****, the number of businesses rose further to *,***, approaching **** levels. Overall, there is a slight decrease of *.* percent from **** to ****, with a significant recovery in recent years.

Distribution of Legal Forms of Roofing Companies in Italy: Legal form of companies active in roofing construction Italy, ****, in % Istat In ****, the majority of firms active in roofing in Italy were represented by sole proprietors, freelancers, and the self-employed, making up **.* percent of the total. Limited liability companies followed with **.* percent, showing a significant presence of more formal corporate structures. General partnerships accounted for **.* percent, while limited partnerships made up *.** percent. Cooperative companies, excluding social cooperatives, accounted for *.** percent of the total, and other forms of business accounted for only *.** percent. These figures indicate a prevalence of individual legal forms over complex corporate structures in the roofing sector.

Growth in the Number of ...

3.2 The organization of the sector

Simplified outline of hedging activities

Businesscoot treatment

There are several categories of roofing material distributors that can be differentiated according to their size and specialization:

Multi-specialists:

The big names in building materials distribution offer various roofing products. However, their strategy differs in the way they integrate and highlight their different activities.

Traditional roofing specialists:

These brands primarily target roofing companies with large material requirements. They provide the full range of roofing materials (***) for needs ranging from large agricultural roofs to residential roofs.

New entrants from other building materials sectors

Companies that previously specialized in one type of business are trying to enter new markets, particularly the roofing materials market.

3.3 The main players in the market

The main players for roofing (***) are as follows:

Gualini Spa: This is a company with a long tradition in metalworking and curtain walling. Founded in **** as an iron craft factory, the company has undergone a series of significant evolutions, initially specializing in metal construction and then in the production of metal frames and curtain walls. In the ****s, under the leadership of Cav. Pietro Gualini, the company became an innovator in metalworking, expanding its activities from the production of metal frames to curtain walls, becoming a prestigious name in the field of building envelopes both in Italy and internationally. It is recognized for its ability to oversee the entire production chain of curtain walls, exterior cladding, glass roofing and ventilated facades. This comprehensive vision and ability to interpret projects as a whole enable the company to meet the needs of an increasingly demanding clientele. In recent years, it has adopted an articulated organizational model and an ambitious business plan, culminating in joining the COSTIM Group(***).

Zennaro Legnami: A company with over fifty years of experience in the wood industry, specializing in the processing and marketing of sawn and semi-finished lumber, with a focus on larch, fir, pine, and red grandis. Located ...

4 Supply analysis

4.1 The different types of coverage

The purpose of the roof is to prevent the appearance of moisture, resist weather stresses, and increase the thermal efficiency of the building. The roof provides waterproofing and the structure supports the shell. There are different types of roofing, each with its own specificity.

Depending on their pitch, roofs can be classified into different types:

4.2 Types of roofing materials used

There are many materials that can be used to build a roof. The following table describes the different alternatives and their main advantages and disadvantages .

Ooreka Source: ****

4.3 Prices for roofing

Prices for roofing operations can vary widely depending on several factors. Some solutions are more expensive because they requirespecialized labor or specific installation.The first factor that has a great influence on roofing prices is the distinction between new and renovation.Actually, it should be considered that roof renovation involves several steps, including removing the previous roof, installing the waterproofing and insulation layer, building the ventilation system, and installing the gutters and new shingles. In general, the cost of these operations is between *** and *** euros per square meter, plus the cost of labor. [***]

Source: ****

Transaction Costs of Roofing and Roofing Interventions ****

4.4 An industry at the forefront of innovation

The roofing and roofing market is evolving rapidly, driven by technological innovations, environmental concerns, and new aesthetic and functional requirements.

Here are the main emerging trends for ****:

Photovoltaic Roofing Shingles: Photovoltaic solar shingles are gaining popularity as a solution for integrating renewable energy production into homes. These shingles combine the aesthetics of traditional shingles with the functionality of solar panels, allowing electricity to be generated without compromising the aesthetics of the roof(***).

GreenRoofs: Green roofs continue to be an important choice for improving the energy efficiency of buildings and contributing to environmental sustainability. Green roofs not only improve thermal insulation, but also improve stormwater management and urban air quality(***).

Cool Roof: Reflective roofs, or "cool roofs," are designed to reflect more sunlight and absorb less heat than traditional dark roofs. This helps reduce the indoor temperature of buildings, thereby decreasing cooling costs and improving living comfort during the summer months(***).

Sustainable Materials: Sustainability is a key factor in the roofing industry. Concrete tiles, for example, require less energy to produce than clay tiles and produce fewer CO* emissions. In addition, they are fully recyclable, making them an eco-friendly choice for construction and renovation projects(***).

Multifunctional Flat Roofs: Flat roofs are becoming ...

5 Regulations

5.1 Regulations

Article **** of the Civil Code, under the heading "Common Parts of the Building," lists the roof as one of the common parts of the building. It provides that the owners of the various floors or parts of floors of a building have common ownership of the roof.

Article ****(***) of the Civil Code establishes the general principle that "the expenses necessary for the preservation and enjoyment of the common parts of the building, for the provision of services of common interest and for innovations decided by the majority shall be borne by the owners in proportion to the value of the property of each, unless otherwise agreed." [***]

Roof work can be divided into two categories: ordinary and extraordinary work.

Ordinary work is small jobs, such as replacing a few damaged shingles or cleaning and repairing a gutter. These small jobs do not require a permit and are not subject to any obligation to the municipality. However, it is the customer's responsibility to prevent the risk of accidents and make sure that workers can do the work according to safety regulations.

Overtime work includes other activities that are not periodic maintenance. it is then necessary to apply for a permit from the municipality. ...

5.2 State aid as a factor in growth

The ***% Superbonus is a tax incentive introduced by the Italian government to encourage energy and seismic upgrading of buildings. This incentive allows for a tax deduction of ***% of the expenses incurred for specific improvements, including those related to roofs and roofing. It represents a significant opportunity to improve the energy performance and seismic safety of buildings.

Roof and roofing interventions covered by the ***% Superbonus are mainly those that improve the building's energy efficiency or increase its seismic safety. These include:

Thermal Insulation: The installation of insulation materials on roofs is one of the driving interventions that allows access to the Superbonus. This type of intervention must affect at least ** percent of the building's gross leakage area. The goal is to improve the building's energy efficiency, reducing heat loss and improving living comfort. Replacement of Roofing: Replacement of roof tiles or slabs with more energy efficient materials is included in the eligible interventions. This may also include the installation of photovoltaic shingles, which combine the roofing function with solar energy production. Reroofing: Comprehensive re-roofing interventions that include the installation of thermal insulation systems and the construction of ventilated roofing are covered by the Superbonus. These interventions must be carried out in such ...

6 Positioning of actors

6.1 Segmentation

  • Iscom Spa
  • Zennaro Legnami
  • Isol Sistem
  • Bravi
  • Beca Coperture
  • Saint-Gobain Italia
  • Obi Italia
  • Gualini Spa
  • Nsa Group Srl
  • Ideal Montaggi Srl
  • Coprisol Srl
  • Copertech

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