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1 Market overview
1.1 Definition and presentation of the removals market
Removal services encompass all the services that can be offered to households and businesses: packing, loading and transportation, unpacking and reassembly, to which we can potentially add more rarely used specific services such as storage, surveillance and assistance with moves abroad.
At European level, the removals market exceeds 6.5 billion euros, and is dominated by the largest countries in terms of population: Germany and France, with major groups such as Bolliger and DB Schenker.
In Spain, the removals market is mature, but has been boosted by the emergence of covid-19. After a usual first quarter and a disastrous second quarter in 2020, individuals sought to move away from metropolises and urban centers in the event of repeated confinements, resulting in strong demand for removals, which the ProntoPro.es estimates at +39%. According to this platform, the average cost of a move varies greatly according to the distance covered: for a three-bedroom house within a radius of 50 to 100 km, the cost would be between 300 and 500 euros, while for a move of 400 to 800 km, it would be between 700 and 1,300 euros.
1.2 The global market
The market for removal services in Spain has grown steadily over the forecast period from **** to ****. In ****, the value of this market was estimated at $**.** billion. This value is forecast to increase gradually, reaching **.** billion in ****. Average annual growth over this period is projected at *.**%, leading to significant increases each year. For example, in ****, the market is estimated at $**.** billion, and will continue to grow to reach $**.** billion in **** and $***.** billion in ****. This upward trend will continue, with market values reaching ***.** billion in ****, ***.** billion in ****, and crossing the *** billion mark to ***.** billion in ****. The following years will also see substantial increases, with values estimated at ***.** billion in ****, ***.** billion in ****, and ***.* billion in ****. This progression underlines the robustness and growth potential of the Spanish moving services sector over a decade.
Estimated global market for removal services Spain, ****-****, $ billion Source: ****
1.3 The domestic market
Sales trends in the Spanish removals sector showed a general upward trend over the ****-**** period. In ****, sales stood at ***.*** million euros. This rose considerably to ***.*** million euros in **** (***). This continued increase after **** indicates a robust recovery and sustained expansion of the Spanish removals sector.
Sales trends in the removals sector Spain, ****-****, millions of euros Source: ****
2 Demand analysis
2.1 Temporality of demand
Summer, the moving season:
In Spain, summer is the preferred time for removals, due to several factors that make this season particularly favorable for residential transitions. Firstly, summer weather conditions offer a drier, more predictable climate, reducing the risk of bad weather damaging goods in transit. Unlike winter or autumn, when precipitation and cold weather can complicate moving operations, summer provides safer, more efficient transportation. Secondly, the availability of moving services is generally greater during this period. Many companies offer a more flexible service, with reinforced crews and extended time slots to meet high seasonal demand. This makes it easier for households to choose a suitable date without major constraints. Another key factor is the school calendar. Summer corresponds to the end of the school year, which makes moving easier for families with children. Moving home during this period avoids interruptions during the year, enabling a smoother transition to a new school and a new living environment. Finally, vacation periods also facilitate the logistics of moving. Many workers take their vacations in the summer, giving them more time to organize their move without having to reconcile their job with the constraints of moving. What's more, some Spaniards make temporary moves to ...
2.2 Consumer characteristics
In ****, it was estimated that **% of Spaniards would move house during their lifetime.
Spaniards who will move during their lifetime Spain, ****, % Source: ****
In ****, the average number of lifetime moves varied by gender in Spain. Men reported having changed residence an average of *.** times, compared with *.** times for women. This difference suggests greater residential mobility among men,
Difference in number of lifetime moves by gender Spain, ****, number of lifetime moves Source: ****
there are also differences by generation. Indeed, it appears that new generations are more mobile than older ones.
Number of lifetime moves by generation Spain, ****, % [Source: Villalba Source: ****
In ****, **% of Spaniards said they wanted to move. **% of them also wanted to become homeowners.
Spaniards wishing to move in **** Spain, ****, % Source: ****
profile of renters:
In ****, the mobility of tenants in Spain was significant, as **% had already changed rental accommodation previously. conversely, **% had never moved since their first lease.
Tenants who had previously changed rental property Spain, ****, % Source: ****
When it comes to the main reasons why tenants moved in Spain in ****, work was the main reason for **% of those surveyed. Just behind this, **% of renters were changing home to gain access to better-quality accommodation or accommodation better suited to their needs. Personal reasons, ...
2.3 Work, a source of georgraphic mobility
Between **** and ****, job-related geographic mobility rates in Spain rose steadily, both inter-provincially andinter-autonomously. The inter-provincial mobility rate, which measures the proportion of people working in a province other than that of their residence, rose from **.**% in **** to **.**% in ****, recording a continuous increase. Similarly, inter-autonomous mobility, representing those working in another autonomous community, has risen from *.**% in **** to **.**% in ****. These developments reflect a growing trend towards geographic flexibility among workers.
Trends in job-related geographic mobility rates Spain, ****-****, % Source: ****
In ****, the rate of job-related inter-Autonomous Community mobility in Spain showed notable disparities by region. La Rioja (***), illustrating a greater propensity for workers to leave their community for professional opportunities elsewhere. Other regions, such as Ceuta (***) recorded the lowest rates, suggesting greater stability of workers in their region of origin. Intermediate regions, such as the Balearic Islands (***) showed relatively low figures, which may be linked to a more attractive regional labor market or to obstacles to mobility.
Work-induced relocations:
Between **** and ****, the rate of workers changing their place of residence in the past year in Spain showed moderate variations, fluctuating between *.*% and *.*%. After an initial level of *.*% in ****, this rate fell slightly in **** (***), possibly reflecting increased caution in the face of economic uncertainty. ...
2.4 The unemployed, a more mobile population
Between **** and ****, the proportion of unemployed people in Spain who moved in the previous year fluctuated, reflecting variations in jobseeker mobility depending on the economic context and professional opportunities.
In ****, this rate stood at *.*%, before gradually rising to *.*% in ****, illustrating a slight increase in mobility. However, in ****, a drop to *.*% was observed, followed by a sharp increase in **** to *.*%, probably due to the effects of the pandemic on the economy and the need to seek work in other localities. The year **** marked a notable decline, with only *.*% of the unemployed changing their place of residence, the lowest rate of the period. This was followed by an upturn in **** (***), a sign of renewed dynamism in job-seeking throughout Spain. These trends reflect the complexity of residential mobility for the unemployed, influenced by economic conditions, job availability and the ability of individuals to move to other regions to find work.
Unemployed who moved in the previous year Spain, ****-****, % Source: ****
By ****, the mobility of the unemployed in Spain reveals marked trends depending on the destination of the move. The majority of mobile unemployed (***) made a change of residence within the same province, illustrating a preference for short-distance moves, often motivated by the search for ...
2.5 Climate change: current and future demands on the removals market
In Spain, interest in moving because of extreme weather conditions has increased significantly over the years. In ****, **% of people were considering moving to escape extreme temperatures. This figure rose to **% in ****, illustrating a growing tendency to move to more temperate environments. In ****, the proportion climbed again, to **%, showing that more and more Spaniards are willing to change their place of residence to find more favorable weather conditions, thus proactively responding to the challenges posed by the climate.
Demand for relocation due to extreme temperatures Spain, ****, % Source: ****
Continuing the trend observed in ****, when **% of Spaniards expressed an interest in moving due to extreme weather conditions, climate destination preferences vary. **% of respondents wish to move to colder regions, seeking relief from intense heat. Meanwhile, **% would opt for more temperate climates, seeking a balance between extremes. An equal number, **%, wish to migrate to warmer areas.
To which climate would the respondents of those wishing to move for climatic reasons prefer to move? Spain, ****, % Source: ****
In Spain in ****, the propensity to move for climatic reasons varied significantly by age group. Among **- to **-year-olds, a significant majority (***) were planning to move for climatic reasons, indicating that this age group is highly sensitive to the impacts ...
3 Market structure
3.1 Value chain
The moving market value chain can be broken down into several key stages:
Prospecting and customer acquisition:
Marketing: Advertising campaigns, online presence (***), trade show participation, flyer distribution. Sales: Direct contact with potential customers, assessments and quotations. Planning and preparation: needs assessment: Preliminary visit to the customer's home or office to estimate the volume and nature of the goods to be moved. Quotation: Drawing up an estimate based on the assessment, including costs for labor, transportation, packing, and other optional services. Packing and loading: Material supply: Supply of cardboard boxes, adhesive tape, bubble wrap and other necessary materials. Packaging: Professional wrapping of objects to protect goods during transport. Loading: Organization and secure loading of goods into the removal vehicle. Transport: Logistics: Route planning and time management. Transport: Moving goods from point A to point B. Unloading and unpacking: Unloading: Removing goods from the vehicle and placing them in the new premises according to the customer's instructions. Unpacking and installation: Helping to unpack items and set them up according to customer preferences. After-sales service: Customer support: Handling complaints and feedback. Additional services: Offer post-move cleaning or temporary storage services.
Every step in this value chain is crucial to ensuring customer satisfaction and efficient ...
3.2 Market magnitudes
The evolution of the number of companies and employees in the removals sector in Spain revealed distinct trends between **** and ****. In ****, the sector counted *.*** thousand companies and *.*** thousand employees. The following year, ****, the number of companies increased to *,*** thousand (***), indicating a reduction in the workforce despite a continued increase in the number of companies.
Trend in the number of companies and employees in the removals sector Spain, ****-****, thousands of companies, thousands of employees Source: ****
The evolution of EBITDA (***) within the Spanish removals sector between **** and **** has been characterized by notable growth. In ****, EBITDA stood at **,*** million euros. The following year, in ****, it rose slightly to **,*** million euros, marking an increase of *.*%. In ****, EBITDA continued its upward trend with a more significant increase, reaching **,*** million euros, representing growth of *.*% on the previous year. A spectacular increase was seen in ****, when EBITDA jumped to **,*** million euros, representing an impressive **.*% rise. However, in ****, EBITDA fell slightly to **,*** million euros, down *.*% year-on-year.
Evolution of EBITDA in the removals sector Spain, ****-****, € million Source: ****
4 Offer analysis
4.1 Offer typology
Here is a typology of the services that moving companies can offer :
Customer service: Initial point of contact for moving information and quotes. Home visit: Free evaluation of goods to be moved to prepare an accurate estimate. Moving quotation and contract: Provision of a detailed quotation and contract, free of charge. Furniture preparation: Dismantling, assembly and packing services by qualified professionals. Transport vehicles: Use of trucks equipped with safety devices such as securing straps and protective covers. Special services: Offers such as furniture lift rental, hourly labor and packing materials. Residential, office and furniture removals: Customized solutions for different types of moves. International moves: Management of formalities and logistics for moves abroad. Packing supplies: Sale of cardboard boxes and other supplies needed to pack goods securely. Home repair services: Minor repairs and adjustments in the new home or office. Storage: Temporary or long-term storage solutions for goods not immediately required. Insurance: Proposal of insurance coverage to protect goods during the move.
Cleaning services: Cleaning of premises after the move or before the move-in to ensure a clean and welcoming transition. Waste management and recycling: Assistance with the disposal of unwanted items and waste management, particularly for bulky or special items. Relocation ...
4.2 Prices
Moving prices according to furniture volume:
The table opposite shows the prices that can be quoted by movers, depending on the volume to be moved:
Source: ****
In Spain, for the year ****, the cost of removal services varies according to the distance covered and the time needed to carry out the move. The price per kilometer varies between a low estimate of €*.** and a high estimate of €*.**. At the same time, the hourly cost of the moving service also varies, with a low estimate of €** per hour and a high estimate of €** per hour.
Moving costs by kilometers and hours Spain, ****, € Source: ****
The table opposite shows moving costs by province of origin and destination:
Origin Destination Price range Madrid Barcelona ***€ - ****€ Barcelona Valencia ***€ - ****€ Seville Madrid ***€ - ****€ Valencia Bilbao ***€ - ***€ Madrid Seville ***€ - ***€ Barcelona Bilbao ***€ - ***€ Valencia Madrid ***€ - ****€ Madrid Málaga ***€ - ****€
Source: ****
Finally, the following table shows the prices of additional services that may be offered during a move:
Additional service Price range Packing ***€ - ***€ Dismantling ***€ - ***€ Case to pack *€ / crate Moving crane (***) ***€ Loading and unloading **€ / hour Piano transport ***€ Parking permit **€ - **€ Furniture storage **€ - **€
Source: ****
4.3 Cost trends
The evolution of personnel expenses in the Spanish removals sector from **** to **** shows variations over the years. In ****, personnel expenses were **,*** million euros. The following year, in ****, they rose to **,*** million euros, an increase of *.*%. However, in ****, there was a decrease to **,*** million euros, down *.*% on the previous year. In ****, expenditure rose significantly, to ***,*** million euros, marking an increase of **.*%. Finally, in ****, expenditure fell slightly to ***,*** million euros, a decrease of *.*% on ****.
Evolution of personnel costs in the removals sector Spain, ****-****, € million Source: ****
The evolution of intermediate consumption within the Spanish removals sector between **** and **** illustrates notable fluctuations over this period. In ****, intermediate consumption amounted to €***,*** million. **** saw a significant increase, reaching ***,*** million euros, an increase of **.*%. However, **** saw a decline, with consumption falling to ***,*** million euros, down **.*% on the previous year. In ****, there was an upturn to ***,*** million euros, marking an increase of *.*%. In ****, intermediate consumption continued to grow, reaching ***,*** million euros, up **.*% on the previous year.
Evolution of intermediate consumption in the removals sector Spain, ****-****, millions of euros Source: ****
4.4 Supply trends
The European removals market in **** is marked by major trends that are transforming the industry. Technological innovation, sustainability, labor shortages and new regulations are at the heart of the sector's concerns.
Technology and digital transformation:
The adoption of digital technologies has become a key competitive factor in the moving sector. Artificial intelligence (***) is playing an increasing role in optimizing routes, automating quotes and contracts, managing inventory and communicating with customers via chatbots. In addition, the digitization of processes is enabling better logistics management and an improved customer experience, thanks to platforms that facilitate the planning and tracking of moves.
Sustainability and new environmental standards:
The integration of environmental, social and governance (***), forcing companies to adapt to new environmental requirements. However, uncertainties persist as to the costs and feasibility of these regulations, particularly for SMEs.
Labour shortages and recruitment challenges:
The removals sector is facing a growing shortage of workers, particularly for positions requiring physical effort, such as drivers and handlers. The younger generation is less and less attracted to these professions, and competition from higher wages in Western Europe is exacerbating the labor shortage in Central and Eastern European countries. This situation is forcing companies to review their recruitment and remuneration ...
5 Regulations
5.1 Regulations
In Spain, the law "**/****, de ** de noviembre, del contrato de transporte terrestre de mercancías" regulates moving activities. Here is a summary of the key points laid down by the articles specifically mentioned for removals:
Purpose of the contract (***): The removal contract obliges the carrier to transport furniture and other objects from or to residences or business premises, including loading, unloading and placement of the objects. Operations such as assembly/disassembly and packing may be agreed separately. Regulation (***): The removal contract follows the standards of the mode of transport used, unless these conflict with the specifics of the chapter dedicated to removals. Contract documentation (***): Prior to the move, a detailed estimate must be submitted and accepted as proof of the contract. An inventory may be required by both parties prior to the move, and refusal by one may lead the other to consider the contract abandoned. Carrier's obligations (***): The carrier is responsible for loading and unloading operations unless otherwise agreed, and must inform himself and the cargador of the conditions relevant to the proper execution of the move. He must also inform the cargador of any insurance cover available, without this absolving him of his liability in the event of failure ...
5.2 Relocation leave
Spanish law contains specific provisions concerning removal permits for workers. Under article **.*.c) of the Workers' Statute, employees are entitled to one day's paid leave to move house, provided they give advance notice and justify the need for such leave. This permit is intended to facilitate the move to a new principal residence and does not apply to second homes or vacation homes.
More advantageous conditions may be specified in collective agreements, sometimes offering more than one day's leave if the move involves a significant change of locality or autonomous community. Employees can also negotiate with the employer to obtain additional days, which could be compensated by vacation days or other arrangements.
To apply for this permit, workers must notify their employer at least ** days in advance to enable the company to make arrangements for their absence. It is advisable to provide proof of the move, such as a change-of-address certificate or the rental or purchase contract for the new residence, although these documents are not compulsory. That said, a contract with a removal company is not sufficient to justify a change in the employee's principal residence.
The precise conditions and possible improvements to the moving permit depend largely on the ...
6 Positioning the players
6.1 Segmentation
- Aliance Brother Sl
- Crown Worldwide Movers Sl
- Mudanzas Y Guardamuebles Trallero Sa
- Mudanzas Flippers Internacional Sl
- Ags Mudanzas Internacionales Sl
- Santa fé relocation services, SA
- Actividades de mudanzas y gestiones operativas, SA
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