Summary of our market study

The global market for edible insects has grown significantly, with market size reaching an estimated $1.18 billion by 2023 - more than doubling from sales of around $500 million. This market expansion reflects a compound annual growth rate (CAGR) of 23.81%. The trend is fuelled by a growing global demand for sustainable and alternative protein sources, particularly in regions such as Asia and Africa, and by environmental and ethical considerations linked to traditional meat consumption. Europe has seen progress with the approval of several insect species as foods by the EU, encouraging the emergence of startups and new products on the market, despite ongoing challenges such as consumer acceptance and regulatory hurdles.

Key players, mainly startups, operate in various segments, including breeding, processing and distribution. The insect products available are varied, ranging from snacks to protein bars and pasta, and mainly contain domestic crickets and buffalo worms, with an average insect content of 43% in the product groups examined.

Trends and prospects for the German edible insect market

The German edible insect market is experiencing a gradual but promising boom. As sustainability and alternative protein sources become more relevant, demand for edible insects is on a growth trajectory. Although consumption levels are still relatively low, the market's steady growth rate points to burgeoning opportunities for expansion and innovation. We're seeing an impressive compound annual growth rate of around 20-25%. Notably, the global market shares this upward trend. With the edible insect industry set to potentially double its sales from around $450 million to $500 million to around $1.1 billion to $1.2 billion by 2023, there is clear potential for significant market expansion in Germany too. German consumers are becoming progressively more experimental in their gastronomy, with a small sector showing an interest in incorporating insects such as crickets, grasshoppers and mealworms into their diets. This consumer base is probably motivated by the search for sustainable and organic protein sources, as well as curiosity about new culinary experiences. In terms of market segmentation, startups are the main drivers of the German landscape. They are establishing themselves mainly through online platforms, offering innovative products such as snacks and protein bars. Restrictive EU legislation initially posed problems for traditional companies, but since 2021 there seems to be a legislative shift that could facilitate market growth. In terms of consumer demographics, interest in sustainable nutrition is growing, particularly among those seeking ecological and ethical alternatives to meat consumption.

Younger people seem more open to the idea of laboratory-grown meat, with 10-20% willing to try it. In contrast, older generations lean slightly in favor of eating insects, with a similar percentage open to the idea, highlighting a generational gap in the acceptance of alternative proteins. Despite the impetus for innovation, there is a notable psychological barrier of distaste and unfamiliarity that prevents the wider adoption of insects as a food. However, if these difficulties can be alleviated through education and culinary innovation, the market could see renewed interest due to the known environmental benefits and high nutrient content of insects. German start-ups and established companies are engaged in various segments of the value chain, from breeding to processing and distribution, although detailed sales figures are not widely disclosed. Product offerings on the market vary, with domestic crickets and buffalo worms predominantly found in snacks and pasta. The insect content of these products varies widely, ranging from 90% to 100% for snacks.

The main players in the German edible insects market

The emerging edible insects market in Germany is characterized by the innovative efforts of a dynamic group of players, mainly start-ups, who are navigating a relatively new and rapidly evolving sector. These pioneers are not only responsible for breeding and processing insects; they are also playing a key role in changing consumer perceptions and promoting insects as a viable and sustainable source of nutrition. Let's explore the remarkable efforts of these pioneering companies.

  • Fauna Topics" breeding specialists Zoobedarf, Zucht- und Handels-GmbH is one of the main contributors to the upstream segment of the value chain. Specialists in insect breeding, they form an essential basis for the market by ensuring a regular, controlled supply of high-quality insects. Their role is fundamental, as they support the entire industry by cultivating various species suitable for human consumption.
  • Headed by Frank Dammann, Snack-Insects is a company that has taken the lead in processing and direct-to-consumer sales. It produces a variety of insect-based snacks that meet the changing tastes of German consumers, who are open to new, environmentally-friendly sources of protein. Snack-Insects is known as the pioneer of gourmet insects, contributing to the normalization of insect consumption in the Western diet.
  • Swiss influence Based in Switzerland, Essento has established itself throughout Europe, including Germany. The company focuses on creating innovative and appetizing insect-based foods, from snacks to protein bars. Its presence on the market has helped to push the boundaries and demonstrate that insects can be part of everyday cooking while appealing to environmentally conscious consumers.
  • A group effort Copper Innovative Food, with its strong group sales, is an indication of the insect products industry's growth potential. Its commitment to developing sustainable food options makes it an important processor and producer, helping to strengthen its market presence and offer a variety of products to suit different consumer preferences.
  • The cricket craze Dedicated to domestic crickets, Wicked Cricket GbR is a German company dedicated to the niche segment of cricket-based food products.
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Summary and extracts

1 Market overview

1.1 Introduction

Several types of insects are eaten in Germany. There are crickets, grasshoppers, and mealworms. This market is growing steadily in Germany, but consumption of these products is still very low. Nevertheless, it is a market that offers great opportunities.

Worldwide, the demand for edible insects is increasing, especially in Asia and Africa. The goal is to find an alternative to meat and conventional sources of protein while consuming sustainable, organic products. The market is still young. Since 2019, it has grown at an average compound annual growth rate (CAGR) of 23.81% [Heinrich Böll Stiftung].

This is also true in Germany, where the consumption of edible insects is seen as a way to consume protein in a sustainable and environmentally friendly way. The consumption of edible insects also involves a smaller sector. It is about experimental gastronomy. Some chefs might innovate to include this kind of product in their recipes.

The main players in this market in Germany are mainly startups such as Essento (based in Switzerland with a presence in Europe). These companies are developing mainly online, offering innovative products such as snacks and protein bars. Due to very restrictive EU legislation, there are few traditional firms. There has eventually been some evolution in the field of legislation since 2021.

The insect market in Germany is still very young. Experts believe that in the future it will take a bigger place in our lives to meet the needs of humanity.

1.2 Global growing market

Although the newness of the market in many regions makes estimates difficult, experts agree on the future growth of the market. In particular, the publication of a report in **** by the FAO(***) advocating large-scale consumption of insects strongly confirmed and established the potential of the edible insect market.more and more edible insects are finding their way onto our plates - forecasts indicate that by ****, global sales of edible insects will be approximately $*.** billion. This compares to sales of around $*** million in ****. According to estimates by the Heinrich Böll Foundation, this means that sales of edible insects will more than double in **** compared to ****. Edible insects include grasshoppers, mealworms, buffalo worms and crickets. These insects are processed in the form of pasta, candy bars, and flour, for example.

Market volume of edible insects Worldwide, **** - ****, in millions of U.S. dollars Source: ****

The maturity of markets varies significantly by region due to limited social acceptance in many countries, especially in the West. The Asian market is the most developed, totaling $***.* millionin ****. The importance and growth of Asian population and economic development are significant growth drivers for the sector, and the Asian edible insects market revenue is expected to reach US$*** ...

1.3 National market

While eating insects is a traditional practice in some parts of the world, particularly in over *** countries, it is not yet widespread in Europe. However, companies are trying to popularize insect-based foods in the West , touting the environmental benefits and high protein content of such foods. In ****, the European Union approved the use of certain insect species as food , following the recommendations of the Food and Agriculture Organization of the United Nations (***), which has been promoting the use of insects as an important food source for ** years. Some insect species, such as the mealworm and the migratory locust, are already available in some EU countries, and further approvals are pending. Insects are one of mankind's oldest sources of protein, and their nutritional composition varies depending on species, diet and life cycle stage. In Germany, mainly small start-ups are active, trying to establish themselves on the market with the first insect products. In the future, more efficient breeding methods and industrial production processes are expected to reduce costs and expand the market for insect foods[***].

The market for edible insects in Germany is still relatively small. There are some companies involved in the industry of insect breeding and processing for human and ...

2 Demand analysis

2.1 The typical consumer

In recent years, interest in sustainable nutrition has increased significantly. A growing global population and awareness of the environmental impact of meat production have led more and more people to seek alternative sources of protein. Meat substitutes, edible insects and lab-grown meat are three innovative approaches that have the potential to revolutionize the food market and make our diets more sustainable.

Meat substitutes such as tofu, seitan and tempeh have been around for decades, but more recently, companies such as Beyond Meat and Impossible Foods have developed plant-based meat alternatives that are remarkably close to real meat in both taste and texture. These products are made from plant-based proteins such as peas, soy or wheat and offer a more environmentally friendly and healthier alternative to traditional meat.

Edible insects are another promising source of protein that have long been consumed in many parts of the world. Insects such as grasshoppers, crickets and mealworms are rich in protein, vitamins and minerals, and have a much smaller environmental footprint than conventional animal agriculture. They also require less water, feed and land area. In Europe and North America, insects are slowly gaining acceptance and are increasingly offered in the form of protein-rich snacks, bars ...

2.2 Insects as a meat alternative

Although the consumption of insects is rare in Germany from a culinary point of view, there is an increasing demand, especially from people who want to avoid meat or other animal products for ecological or ethical reasons. The industrial farming of insects offers ecological advantages , as it requires less space, feed, water and energy compared to traditional animal husbandry.

The use of insects as a meat alternative of the future has many advantages and is considered by many people as more than just a way to add variety to the plate. According to the FAO (***), edible insects can make a significant contribution to global food security.

Harvesting and breeding insects opens up new entrepreneurial opportunities, especially outside Europe and for women and people without land of their own. Most importantly, however, edible insects are being discussed as an alternative source of animal protein to replace meat. With the world's population on the rise, this is of great importance, as it is estimated that by **** there will be over * billion people on the planet. Both they and their farm animals need sufficient protein.

From a nutritional and ecological perspective, there is much to be said for including insects as a food ...

3 Market structure

3.1 Value chain

The value chain for edible insects and insect products consists of four main stages: Breeding, primary processing (***), and distribution. Market actors operate at one or more of these stages.

Therefore, three types of actors can be identified: Livestock producers, processors, and traders. However, many companies operate at multiple stages and are therefore grower-processors, processor-distributors, or combine all three roles.

In addition, although the end users are private individuals, several of these companies are also or even exclusively engaged in B*B business.

3.2 Manufacturing process

Insects are killed for processing in the food industry either by heat or cold and can be consumed in various forms. Thermal or non-thermal processes such as irradiation or treatment with electrical pulses are used for decontamination. Insects can be preserved by refrigeration, freezing, or drying. Different technologies such as convective drying, contact drying or jet drying can be used for drying insects. The choice of drying method depends on the initial condition and the desired end product.

Source: ****

4 Offer analysis

4.1 products on the market

Source: ****

In the product categories studied, the most commonly used insect species were house cricket and buffalo worm. These two species seem to be particularly popular with manufacturers. In comparison, mealworms and grasshoppers were used less frequently. This could be due to different reasons, such as taste, texture or availability of the insect species. Nevertheless, the results show that insects are an interesting and alternative protein source in various product categories and are becoming increasingly important.

Source: ****

snack varieties

higher insect content of over ** percent

Source: ****

4.2 Niche product: comparison of insect and factory farming

In today's world, more and more emphasis is being placed on sustainable and environmentally friendly nutrition. Insects represent an interesting alternative to conventional animal products.

First of all, the edible portion of insects, at **%, is significantly higher than that of cattle, where only **% can be utilized. This means that insects produce less waste and provide more food.

The protein content of insects is also higher at **% than cattle, which have a protein content of **%. Proteins are important building blocks for our bodies and play a key role in muscle development and maintenance.

Comparison of insects and cattle Germany, ****, in % Source: ****

The statistics show that the edible portion and the protein content are higher for insects than for cattle. Thereby, the edible portion varies depending on the species:

Comparison of edible fraction Germany, ****, in % Source: ****

The calorie content of insects is also significantly higher compared to other meat products:

Comparison calorie content per *** grams Germany, ****, in grams Source: Heinrich Böll Foundation Another advantage of insects is feed efficiency. While cattle require large amounts of feed to produce a certain amount of meat, insects manage with much less feed. This saves resources and is therefore more sustainable.

In terms of emissions, insects ...

4.3 Edible insect species

There are *,*** edible species of insects worldwide. Insects are not considered meat because they are cold-blooded animals. They contain on average **-**% protein and **-**% fat in their dry matter. Insects also provide important nutrients such as copper, iron, magnesium, manganese, phosphorus, selenium, zinc, vitamins, and fiber. However, the nutrient content of insects can be influenced by various factors such as feed and husbandry conditions. In terms of nutrient composition, insect species such as grasshopper, honeybee, silkworm, mopane caterpillar, mealworm, and weevil larvae have been compared with conventional meats such as beef, chicken, and pork, and some were found to be equally or even more nutritious. The most widely consumed edible insects are as follows:

Share of total edible insect species Germany, ****, in % Source: ****

5 Regulations

5.1 Regulation

The European Commission has published a compilation of important facts on the authorization of insects in food. Currently, four species of insects are approved as food in the EU in various forms of presentation: Flour beetle, migratory locust, house cricket and grain mold beetle/buffalo worm.

Manufacturers must apply for approval for each insect they wish to market. Approval is granted under the regulations for "novel foods" that were not widely consumed in the EU before May ****. The European Food Safety Authority (***) conducts a full scientific evaluation, and member states have the right to vote on the approval.

Foods containing insects must be clearly labeled in the ingredient list. Allergy statements are also required, as the consumption of insect proteins can cause allergic reactions in people with allergies to crustaceans, dust mites and mollusks.

The environmental impact of insect farming for food is positive, as insects have efficient feed conversion and consume fewer greenhouse gas emissions, water and land resources. The Food and Agriculture Organization (***) considers insects an important source of food in the **st century and recommends them as an alternative to conventional livestock.

Regulations on "novel foods" have been in effect since ****, and insects have been explicitly classified as ...

6 Positioning of the players

6.1 Segmentation of the players

  • Plumento foods
  • ZIRP Insects GmbH
  • Catch-Your-Bug
  • Swarm Nutrition
  • Wicked Cricket
  • Kupfer Innovative Food GmbH & Co. KG
  • Essento
  • Frank Dammann Snack insects
  • Fauna Topics - Zoobedarf, Zucht- und Handels-GmbH

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