Turnover: 5.5 billion EUR (2022)
Country: Germany
- Miele is a German family business founded in 1899.
- The company is a German manufacturer of household appliances.
- The family firm is based in Gütersloh and has over 100 years of history.
- Its products are positioned at the top end of the market
- Miele has 12 production sites and 20,000 employees (12,000 in Germany).
- The brand has been active in the connected objects segment since 2010, developing Mobile Control, SmartStart, Con@ctivitity 2.0 and Miele@home technologies
News
Miele, the "Rolls Royce of household appliances", is losing its lustre | Miele: the decline of the household appliance benchmark 08/02/2024
- - After three years of growth, Miele posted record sales of 5.43 billion euros in 2022.
- - Provisional sales fell by 9% last year.
- - Up to 2,000 of the company's 23,000 employees worldwide could be made redundant.
- - 700 jobs will be transferred from the Gütersloh headquarters to the Ksawerów plant in Poland by 2027.
- - The manufacture of tumble dryers was transferred to the Czech Republic some ten years ago.
- - A new plant in Alabama will begin production of ovens and stoves at the end of 2024, a sector which accounts for 45% of Group sales.
- - Up to now, production in China has been mainly for the local market
Miele to cut or relocate up to 2,700 jobs worldwide 07/02/2024
- - Miele plans to cut or relocate up to 2,700 jobs worldwide.
- - These cuts represent around 12% of the company's total workforce.
- - Washing machine production to be relocated to Poland
- - Around 700 jobs will be cut at the Gütersloh plant in Germany.
- - 125th anniversary of the founding of Miele in 2023
- - 2023: 9% drop in sales
- - By 2022, Miele had achieved sales of 5.43 billion euros.
Miele, the household appliance symbol of "Deutsche Qualität" 23/06/2023
- Miele is a German brand specializing in household appliances.
- The brand's factory is located in Gütersloh, in Germany's eastern Ruhr region.
- Miele produces around 4,500 washing machines a day, all pre-sold.
- The household appliance sector has not suffered too much from the health crisis, and demand has even increased.
- In 2022, Miele achieved sales of almost 5.5 billion euros.
- The company aims to achieve sales of 8 billion euros by 2030.
Financial Data
DUNS: 708203088
Legal Name: MIELE SOCIETE PAR ACTIONS SIMPLIFIEE
Address: 9 AV ALBERT EINSTEIN Z.I. DU COUDRAY, 93150 LE BLANC-MESNIL
Number of employees: Entre 250 et 499 salariés (2020)
Capital: 8 000 000 EUR
Financial Data:
| Year | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|
| Turnover | 171 892 525 | 158 910 746 | 145 200 440 | 143 872 419 | 144 190 057 | 138 908 208 | 133 950 859 |
| Gross margin (€) | 60 854 148 | 57 256 724 | 52 649 781 | 52 004 337 | 42 571 582 | 42 807 078 | - |
| EBITDA (€) | 5 884 476 | 9 258 194 | 5 843 498 | 4 136 250 | -3 783 883 | -6 145 558 | - |
| Operating profit (€) | 6 738 573 | 3 137 438 | 3 487 224 | 1 453 432 | -6 282 529 | -7 561 469 | - |
| Net profit (€) | 4 368 744 | -4 097 837 | 2 852 063 | 1 483 985 | -8 489 211 | -8 987 832 | -5 924 873 |
| Turnover growth rate (%) | 8,2 | 9,4 | 0,9 | -0,2 | 3,8 | 3,7 | - |
| Ebitda margin rate (%) | 3,4 | 5,8 | 4 | 2,9 | -2,6 | -4,4 | - |
| Operating margin rate (%) | 3,9 | 2 | 2,4 | 1 | -4,4 | -5,4 | - |
| Working Capital (turnover days) | 29,3 | 34,2 | 34,9 | 27,1 | 19,2 | 5,4 | - |
| Working Capital requirements (turnover days) | 24,6 | 30 | 39,9 | 43,1 | 51,8 | 33,8 | - |
| Net margin (%) | 2,5 | -2,6 | 2 | 1 | -5,9 | -6,5 | - |
| Added value / Turnover (%) | 17,5 | 19,9 | 19,3 | 18,9 | 13,1 | 12 | - |
| Wages and social charges (€) | 22 243 575 | 19 705 207 | 19 616 125 | 20 951 174 | 20 610 782 | 21 004 967 | - |
| Salaries / Turnover (%) | 12,9 | 12,4 | 13,5 | 14,6 | 14,3 | 15,1 | - |
Studies mentioning this company
The connected household appliances market - France
Other companies mentioned:
- Miele
- LG Electronics France
- Whirlpool
- Boulanger
- Bosch
- Samsung Electronics France
- AEG
- Airlux (Glem Gas)
- Fagor
- Faure (Electrolux)
- Gorenje
- Sauter (Brandt groupe)
- Smeg
The large electrical appliance market - France
Other companies mentioned:
- Miele
- BSH Group
- Electrolux Laundry Systems
- Dyson
- Whirlpool
- Boulanger
- Beko France (Arcelik Groupe)
- Murfy
- Electro Dépôt (Groupe Mulliez)
- Fnac Darty
- Bosch Thermotechnology
- Samsung Electronics France
- Haier
- Electrolux
- Sideme
- Gorenje
- Hisense
- Smeg
- Daan Tech - Bob
- Schneider Consumer Group
- EverEver
- Beko Arcelik Groupe
- Eurocave
The cookware market - France
Other companies mentioned:
- Mastrad
- Pyrex
- Brandt
- Whirlpool
- Magimix
- Culinarion (EK France)
- Maison française du Verre (ex International Cookware)
- Robur Molinel
- Electrolux
- Vorwerk Thermomix
- DeLonghi
- Miele
- Duralex
- Tramontina France
- Forge de l'Adour (SEB Groupe)
- Peugeots Saveurs
- Zwilling Staub
- Mathon (Labruyère groupe)
- Opinel
- Sushi Robots
- Sofilac Charvet (Seb groupe)
- Lebrun Groupe
- La Cornue
- Cristel
- Fackelmann
- Alice Délice
The laundromat market - France
Other companies mentioned:
- Lavomatique
- R&O (Baleo Pressing & Matelo Laverie)
- Laverie Lav'Club
- Wash N'Dry (Groupe Armstrong)
- PhotoMe International - La Wash
- Brandt
- Electrolux Laundry Systems
- Cowash
- Miele
- Wash Me- Revolution Laundry
- Alliance Laundry System
- Whirlpool
- LG Electronics
- Superdry
- Pressing 5àsec
- Habitat Sympa
The wine cellar market - France
Other companies mentioned:
- Witradis Caravin
- Eurocave
- La Sommelière
- Climadiff
- Avintage
- ArteVino
- Groupe Frio
- Boulanger
- Miele
- Liebherr
- Haier
- Darty