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Summary of our market study
The French strategy consulting market is estimated at €1.6 billion.
the global strategy consulting market, valued at around $45 billion in 2022, is expected to grow by 9% to 2028.
The market is driven by the growing need for companies to improve their digital experiences.
Companies are carrying out numerous mergers and acquisitions, often preceded by a strategic study. The French market, in particular, has seen remarkable growth, with strategy and management consulting reaching 8.8 billion euros in 2021, with strategy consulting accounting for 18.3% of this value.
A market driven by transformation and innovation
The French strategy consulting market is a dynamic segment of the consulting industry. Players range from global giants to specialized local entities.
Companies operating in this market provide a wide range of services, from business portfolio analysis and COMEX reorganizations to the launch of new offerings and the implementation of digital growth strategies.
In particular, the French market has evolved significantly, with increased interest in cutting-edge areas such as omnichannel strategies, corporate social responsibility (CSR) and digital transformation.
The clientele of strategy consulting firms is varied, spanning diverse business sectors such as industry, consumer goods, the public sector and investment funds.
Business leaders in France have identified talent management, CSR, efficiency improvement, cost optimization and process automation as their top strategic priorities.
The growing importance attached to CSR is particularly noteworthy; not only has it become closely linked to corporate strategies, it is also influencing all aspects of the business, creating a niche for consultancies specializing in this area.
The value chain of strategy consulting firms relies heavily on support activities (such as human resources management and marketing) and core activities (such as customer relationship management and direct consulting services).
The French strategy consulting market includes global firms such as McKinsey, BCG and Bain & Company, as well as generalists and established digital transformation specialists.
Strategy consulting players
- McKinsey: global network
- The Boston Consulting Group (BCG): a pioneer in strategic thinking
- Bain & Company: global firm
- Kearney: expertise in corporate strategy and implementation of recommendations
- Oliver Wyman: Oliver Wyman combines a sector-based approach with specialized capabilities.
- Roland Berger: Europe's leading strategy consulting firm
- Accenture Strategy: part of Accenturr
- EY-Parthenon: part of EY's global professional services network
- Strategy& (PwC): Part of the PwC network
- KPMG GSG: part of KPMG specializing in strategic consulting.
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Summary and extracts
1 Market overview
1.1 Definition and presentation
The market for strategy consulting firms in France refers to the economic activity related to these firms. This is a consultancy business aimed at helping company directors define corporate strategy.
The global market for strategy consulting firms is worth around US$60 billion, and is expected to grow at a sustained rate of close to 9% per annum over the coming years. Among the most influential players in the global market are: T. Kearney Inc, Bain and Company, Accenture PLC, Deloitte, The Boston Consulting Group, Booz Allen Hamilton Inc, Ernst & Young Ltd. and CGI Group Inc.
In France, the market is worth around €9 billion, and has grown considerably in recent years.
The very positive results achieved by this branch of the consulting industry show that it has been able to adapt its offer to its customers, i.e. to propose new services in line with the changing priorities of the companies that consult them. The most common strategy consulting assignments in 2024 include the following:
- Business portfolio review
- COMEX reorganization
- Launching new offers
- Implementing digital growth strategies
1.2 The global market
The consulting market is estimated at $** billion in ****. CAGR is expected to be around *.*%.
The main drivers of growth are: the growing need to improve customers' digital experience is expected to be one of the main market drivers, although factors such as data security and privacy may limit growth.
Among consultancies, ...
1.3 The French market
The business consulting market
Using NAF code **.**Z, all the above activities are included:
consulting and operational assistance to companies and public services in the following areas : design of accounting methods or procedures, expense accounting programs, budgetary control procedures
advice and assistance to companies and public services in planning, organization, performance ...
2 Demand analysis
2.1 Typology of demand
The clients of strategy consulting firms are extremely varied. Consultants work on issues specific to any business unit, whatever the size of the company in question (***).
All sectors are represented among our customers: industry, consumer goods, the public sector, investment funds, etc.
The determinants of demand for strategy consulting services are ...
2.2 Economic conditions and activities of French companies
GDP growth and business climate
Strategy consulting firms are benefiting from a favorable economic climate. Indeed, both global and French GDP have rebounded strongly after a pandemic-related decline.
This GDP growth is primarily linked to a recovery in consumption and business investment, thanks in particular to the stimulus plan.
The graph ...
2.3 Strategic priorities for French companies
TOP * strategic priorities for executives in **** according to Robert Half
According to a study carried out by Robert Half, the number * priority for executives is talent management:
**% say the pandemic has brought new challenges in terms of identifying and recruiting talent **% of managers say they are concerned about their ability ...
3 Market structure
3.1 Consulting firms' value chain
Strategy consulting firms rely on two types of resources:
support activities human resources management marketing and communications iT or research departments
primary activities : senior and partner activities in customer relationship management consultant activities in proposing the offer consultant activities in carrying out the assignment
Human resources management is of crucial importance ...
3.2 A market with diversified players
3.3 Increased competition
New entrants and competitive intensity
There are many new entrants to the strategy consulting sector, facilitated by the fact that barriers to entry are relatively low.
As a result, there are a number of new players:
like leading communications companies such as Havas or Publicis, who are launching their own consulting ...
4 Offer analysis
4.1 Types of consulting services
When it comes to strategy and management consulting, there are many sub-offers. The graph below shows the breakdown of the offer in ****.
Breakdown of the strategy and management consulting offering France, ****, in Source: ****
Pure strategy consulting activities are carried out in different sectors and on different issues. Strategy consulting encompasses assignments ...
4.2 Pricing
There are several models of remuneration in the consulting world. The Portailduconseil.fr website lists * of them:
*. Time-based payment: Once a schedule has been drawn up, the number of days the consultant is expected to spend is multiplied by an hourly or daily rate. **% of the amount is paid at ...
4.3 Offer diversification and specialization
Strategy consulting firms are diversifying their offering and increasingly specializing in sectors that will be at the heart of trends over the next few years.
Trends in strategy and management consulting assignments over the next three years France, ****, in number of respondents Source: ****
There is a major consensus on the strong ...
5 Regulations
5.1 Current regulations
Installation constraints
Access to the profession involves few constraints. Only certain activities require specific formalities: trainers, in particular, must obtain an approval number from the prefecture and submit a pedagogical and financial report every year before April ** (***).
as of January *ᵉʳ, ****, all formalities relating to business creation will be carried out via ...
6 Positioning the players
6.1 Segmentation des cabinets de conseil en stratégie
- Gartner
- TNP Consultants
- Strategy& (ex Booz & Company)
- Sia Partners
- LEK Consulting
- Eurogroup Consulting
- BearingPoint
- Alvarez et Marshall
- Tallis consulting (Square Management Group)
- Eleven Consulting
- Cylad Consulting
- Colombus Consulting
- Axys Consultants
- Cofremca Sociovision
- Astek
- Alix Partners France
- Archery Strategy Consulting
- Cepton - Vintura International
- Roland Berger France
- Ares & Co
- INDEFI
- Mawenzi
- Mars & Co
- PMP Strategy
- Vertone
- Corporate Value Associates (CVA)
- Advancy
- Kéa & Partners
- Eight Advisory
- Bain & Company (Fance)
- McKinsey (France)
- OC&C Strategy Consultants
- Monitor Deloitte
- KPMG Expertise et Conseil
- EY Parthenon France
- Kearney
- Publicis Sapient Strategy consulting
- Oliver Wyman
- Boston Consulting Group BCG (France)
- Optimind
- Exton Consulting (Accenture)
- Accenture
- OasYs Consultants
- Simon Kucher & Partners
- Sokrates Advisors
- Step Consulting
- Strategia Partners
- Alixio
- Diamart Consulting
- Taroko Strategy
- Preligens
- Sparkling Partners
- Stan France
- Kepler Consulting
- Goetz Partners
- ADIT groupe
- GAC Scalian
- Enomyc
- RBB Economics
- Sneci
- Baker Tilly France
- Forward ( ex Avisa Partners)
- Barle
- EPSA
- June Partners (BDO Groupe)
- Geos (Groupe ADIT)
- Quantis Conseil (BCG)
- Carbon 4
- KLB group
- Onepoint
- Micropole
- Nova Consulting
- Accuracy
- Avencore
- Ankara Consulting Mc Larty
- mc2i
- Operandi
- Altios
List of charts presented in this market study
- Taille du marché mondial des services de conseil
- Taille du marché mondial du conseil en stratégie
- Evolution des chiffres d'affaires du top 5 du conseil en stratégie
- Growth in sales of business consulting services
- Breakdown of the strategy and management consulting market
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Latest news
Scalian strengthens its position in cybersecurity with Spanish company Dulin - 02/04/2024
- Engineering group Scalian acquires Spanish cybersecurity and access and identity management consultancy Dulin.
- The company, founded in 2015 in Madrid, employs just 35 people, with sales of 5 million euros.
- In five years, the group has grown from 50 to 400 cybersecurity consultants.
- scalian had already acquired the 200-strong Spanish engineering company Indizen in 2020, which specializes in big data and AI for banks.
- It now employs 600 people in Spain.
- In 2022, it acquired HR Team in Paris, which employs 50 cybersecurity experts.
- Since its takeover in 2015, the group has increased its sales ninefold, to 550 million euros in 2023 with 5,500 employees
Defense: AI nugget Preligens hopes for a buyer by mid-April - 28/03/2024
- -Fondation de Preligens (ex-Earthcube): 2016.
- -Shareholder expectations for the sale: around 300 to 350 million euros.
- -Expected sales for current year: 35 million euros.
- - Share of internationalization in sales: over 15%.
- -Expected profitability for current year: around 4 million euros.
- -Framework contract with the French Ministry of the Armed Forces: 240 million euros over seven years.
Baker Tilly is recruiting 300 people this year - 29/02/2024
- Baker Tilly hired 300 new employees last year, and plans to hire as many in 2024.
- Baker Tilly aims to reach 2,300 employees in its network of 60 offices in France.
- Baker Tilly strengthened its CSR division in 2023 with the acquisition of software publisher Act21.
- The company completed four external growth operations last year.
- By 2023, Baker Tilly's sales had risen by 17% to €188 million
- The company aims to double its sales to 400 million euros by 2030.
- Public accounting now accounts for only 50% of the company's business, with auditing and consulting accounting for the remainder.
For KPMG, hourly billing of consultants is no longer relevant - 16/01/2024
- KPMG has invested 5 billion euros in tool development and training in the field of big data and AI worldwide over the past five years.
- KPMG France's overall sales grew by 7% in 2023, to €1.47 billion.
- KPMG's consulting business grew by 14% to 482 million euros.
- KPMG's support services for mid-sized companies increased by 12.9%.
- KPMG expects the value of audit mandates to double over the next three years.
- KPMG's recruitment rate maintains the same annual pace of over 7%, with 2,700 new hires by 2023.
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The market for strategy consulting firms | France
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