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1 Market summary
1.1 Definition
The virtual reality comes from the English "Virtual reality", an expression introduced by VPL Research's co-founder, Jaron Lanier, in the 1980s . It refers to "all the techniques and systems that give man the feeling of entering synthetic universes, of diving into an encompassing virtual world where he can walk his eyes, move around and interact"
It is important to distinguish between virtual reality and augmented reality (consisting in visually enriching reality with information generated by a dedicated accessory). Other categories differ from virtual reality: the 360° video recording (image of the real filmed in 360°) and the "image of the real" mixed reality ", halfway between virtual reality and augmented reality
The virtual reality market therefore brings together the different elements that allow you to immerse yourself in this virtual world:
- headsets
- software products
- applications and video games
- distribution platforms digital
The global market for virtual reality and augmented reality is fast-growing as in the United Kingdom. It is one of the leading markets for the development of virtual reality in Europe . It is also a very important market for video games, simulating the various possible synergies
The virtual reality sector stimulates the creation of dedicated content and this segment accounts for a major share of the sector's turnover in the United Kingdom. But the sector is still in expansion and displays a growth potential relatively important. The technology has not been not yet truly democratized
The virtual reality market attracts many start-ups and private funds eager to invest in an industry with a bright future. The market is characterized by the development of innovations and experimentation, but also by a already strong competition
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Latest news
Sony buys half of Michael Jackson's catalog for $600 million - 12/02/2024
- - Sony Music Group bought half of Michael Jackson's catalog of copyrights and recordings for around $600 million, valuing the catalog at between $1.2 billion and $1.5 billion.
- - Michael Jackson sales and streams grew by 37% between 2020 and 2023 in the United States, and by 38% in the rest of the world.
- - At the end of 2021, Sony Music bought the music rights to Bruce Springsteen for $500 million, as well as the recording rights to Bob Dylan for around $200 million.
- - The sale of Michael Jackson's catalog confirms the frenzy surrounding music rights in recent years, with prices rising as investment funds enter the market.
- - The recorded music market is expected to grow by almost 9% a year until 2030.
- - The global streaming market is set to double in value to become a $41 billion market by 2030.
- - The Hipgnosis fund acquired 50% of Neil Young's catalog in early 2021 for $150 million.
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the virtual reality market | United Kingdom
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