Summary of our market study

The French spa market is estimated at 1 billion euros.

The global market for thermal and mineral cures is worth over $50 billion.

Thermalism has established itself as a leading sector within the health and wellness system. The market, rich in tradition and supported by an ecosystem including treatment facilities, accommodation and entertainment, is mainly frequented by retirees seeking relief from rheumatological problems.

The French market ranks 14ᵉ worldwide in terms of sales behind leaders such as China, Japan and Germany.

More than 600,000 people take spa treatments every year at French spas. A sector comprising over 90 spas

The French spa market is characterized by a fragmented structure, with the vast majority of market shares held by a relatively small number of key players.

Thermal spas are not only medical entities, but also tourist destinations.

The French spa market boasts a large number of players

  • Chaîne Thermale du Soleil: operates 20 facilities across the country.
  • ValVital: oversees 11 spa establishments in France.
  • Eurothermes: has 4 establishments.
  • France Thermes: owns 3 establishments
  • L'Oréal, which diversified by acquiring thermal baths in Saint-Gervais
  • Caisse des Dépôts, which has teamed up with BO Resort to rejuvenate the Châtel Guyon spa.

Get all the information you need
to understand this market

Detailed content of our market study

Inforamtion

  • Number of pages : ~ 40 pages
  • Format : Digital and PDF versions
  • Last update :
Update Details

Summary and extracts

1 Market overview

1.1 Market overview and definition

A spa is defined as an establishment that uses water from mineral springs, as well as the mud and gases derived from them, to treat the ailments or pathologies of spa-goers. [Ministry of Health]

With a long tradition in France, spa establishments have stood the test of time, becoming an integral part of the French healthcare system. Providing a livelihood for many thousands of people, a whole ecosystem has been built up around spa establishments (accommodation, entertainment, etc.). This represents a market worth several hundred million euros.

In 2022, both the global and French markets are growing, but are still below their pre-covid levels, the crisis having permanently reduced the number of establishments. The global market, largely dominated by Europe and Asia, is expected to exceed its 2019 level by 2025.

Primarily aimed at retirees suffering from rheumatological problems, spa stays also represent a moment of relaxation for the hundreds of thousands of curists who visit the establishments of major chains such as the Chaîne Thermale du Soleil every year.

Since the early 2000s, controls on the quality of the water used by spas have been stepped up, spurred on by the public authorities' determination to better regulate this expenditure by the Assurance Maladie.

Thermal spas have not stopped there; they are also trying to attract younger customers through thermoludism, by emphasizing their proximity to the area and by moving upmarket, as demonstrated by the Vichy Accélération 2030 works plan: this 56 million euro renovation plan began in autumn 2023 and aims to renovate and upgrade the 3 thermal baths of the France Thermes group in Vichy.

1.2 A fast-growing global market

The spa and mineral cures market represents sales of $**.* billion in ****, up *% on **** but still below its pre-covid level (***).

Worldwide spa and thalassotherapy market size World, ****-*****, in billions of dollars Source: GWI * projections

Europe, followed by Asia , dominate this market - Asia will overtake Europe by ****. These two continents account ...

1.3 Domestic market

The following graph shows the evolution of spa consumption.

In ****, the spa treatment market was worth *** million euros, up **% on ****, but still below its pre-crisis level (***).

Consumption of spa treatments France, **** - ****, in millions of euros Source: ****

However, taking into account direct (***) expenditure, sales in the spa sector can be estimated ...

2 Demand analysis

2.1 Number of curists

The graph above shows that the number of curists has increased since ****, rising from around ***,*** to almost ***,*** in ****. A peak seems to have been reached in ****, however, with over ***,*** curists. Nevertheless, the number of curists fell considerably in **** due to the health crisis (***).

trends in the number of spa visitors France, ...

2.2 Spa visitors by therapeutic orientation

Thermal baths have a therapeutic purpose, aiming to treat dysfunctions using certain properties of thermal water. [***]

Thermal establishments do not generally offer all cures, which partly explains their diversity across the region (***). The graph below shows the proportion of spa visitors by therapeutic orientation.

number of spa visitors by therapeutic orientation France, ...

2.3 Guest profile

the vast majority of spa guests (***) are women:

Curists by gender France, ****, in Source: ****

The over-**s account for **.*% of the clientele. Demand is particularly strong among those aged ** and over.

Distribution of spa visitors by age group France, ****, in Source: ****

With the majority of customers aged over **, the most common ...

2.4 Guest behavior

According to a Nomadeis survey dating from ****, the format most followed by curists is that of an annual cure (***).

Answer to the question: How often do you carry out your cures? France, ****, in Source: ****

What's more, nearly * curists out of * (***) come accompanied during their stay, including nearly **% with their spouse.

Answer ...

2.5 Demographic factors

Demand in the spa market is driven by senior citizens (***), and is therefore closely linked to the country's demographics.

In ****, France will have a population of **.* million. People over ** account for **.*% of the French population, or around **.* million people.

Breakdown of French population by age category France, ****, in Source: ****

The aging ...

2.6 French people's overall image of spa medicine

In ****, Toluna - Harris Interactive carried out a survey on behalf of the Conseil National des Etablissements Thermaux, involving a sample of *,*** French people aged ** and over, to assess French people's opinion of spa medicine.

The French identify the sector well, especially for the oldest and wealthiest among them

Three quarters ...

3 Market structure

3.1 A market dominated by a hundred or so players

According to the CNETh (***), there are ** active spa resorts and *** spa establishments in France as of January ****.

The table below lists the main players in the sector (***). The national market leader is the Chaîne Thermale du Soleil, with a total of ** establishments across the country

Source: ****

In addition, new players ...

3.2 Resorts depend on mineral water sources

Regulations require spa resorts to exploit natural mineral water from uncontaminated springs.

Boreholes must be drilled to reach this water, which is then used by spa facilities (***) and thermoludism and wellness facilities.

There are *** natural mineral springs in France. This represents **% of Europe's thermal capital, making France Europe's #* hydromineral heritage ...

3.3 Mainly rheumatology referrals

Geographically, most spa resorts are located in south-west and south-east France, corresponding to the areas where the mineral springs are found.

Distribution of spa resorts (***)

Source: ****

Next, establishments can be segmented according to their therapeutic orientation. However, the same establishment can adopt several orientations, for example, it may decide to treat ...

3.4 Employment in the sector

According toCNETh, the spa sector generates ***,*** direct, indirect and induced jobs.

Among these ***,*** jobs, the breakdown is as follows:

*,*** direct jobs (***) **,*** indirectand dependent jobs(***) **,*** induced jobs (***)

In addition,there are *** spa doctors practicing in spa resorts

According to the CNETh, **% of spa establishments are located in towns with fewer than ...

3.5 The importance of social security reimbursements for the sector

**% of spa revenues come from reimbursed cures. Reimbursement of spa treatments is therefore vital to this sector. Below is a breakdown of reimbursements by the French health insurance system. it should be noted that some mutual health insurance companies may reimburse all or part of the remaining costs. The Assurance Maladie ...

4 Offer analysis

4.1 A wide range of derivative services

Thermal spas are legally obliged to treat patients for ** days (***) if they wish to be reimbursed. Thermal spas have therefore developed a range of facilities designed to treat a variety of pathologies and ailments.

To diversify their clientele and boost revenues, spas have also developed spa and thermoludism services. These services ...

4.2 Spa prices

The table below shows the prices of the most popular spa treatments (***).

The price of spa treatments can be broken down into the TFR (***), which is the amount remaining to be paid in full by the patient and/or his/her mutual insurance company.

Source: ****

**% of the cost of accommodation ...

4.3 Upmarket and local

The investments made by players inside and outside the sector are aimed at improving spa facilities. One of the primary objectives is to enable establishments to move upmarket. [***] During this decade, the sector has invested heavily: between **** and ****, €*** million was invested in modernizing, enlarging, creating or reopening centers such as Saint-Jean-d'Angély ...

5 Regulations

5.1 Spa regulations

It may be important to note certain regulatory aspects that have marked a breakthrough in the sector. Cures at thalassotherapy centers have no longer been reimbursed by Social Security since ****. Thermal cures, on the other hand, are reimbursed under certain conditions:

The spa cure must be prescribed by a health professional ...

5.2 The quality of the water used is paramount

The process of opening an establishment is a slow and tedious one, involving numerous administrative stages. In particular, approval must be obtained from the Prefecture and the Regional Health Agency. When an establishment wants to set up near a mineral water source or extend its therapeutic orientations, it must forward its ...

5.3 Coverage of spa treatment costs

Assurance Maladie covers all or part of the costs of a spa treatment (***). [***] To qualify, * conditions must be met:

The cure must be prescribed by the patient's attending physician The cure must correspond to an ailment or pathology covered by the regulations (***) The spa must be accredited or approved by the ...

6 Positioning the players

6.1 Segmentation

  • Chaîne Thermale du Soleil
  • Valvital – Cie Européenne des Bains
  • EuroThermes
  • Arenadour
  • Thermes de Balaruc les Bains
  • Station Thermale de Bagnols les Bains
  • Station Thermale de Brides-les-Bains
  • France Thermes
  • Thermes de Vals-les-Bains
  • Barrière Groupe
  • Compagnie Lebon
  • Caisse des Dépots
  • Les Thermes de Vittel
  • Caliceo (Duval groupe)
  • Thermes des Fumades

List of charts presented in this market study

  • Spa and thalassotherapy sales
  • Main countries generating sales in the spa and thalassotherapy market
  • Size of the global spa and thalassotherapy market
  • Number of spa visitors
  • Consumption of spa treatments
Show more Hide

All our studies are available online in PDF format

Take a look at an example of our research on another market!

Do you have a question about this study?   +44 238 097 0676

Latest news

Barrière wants to capitalize on the legendary Fouquet's - 15/04/2024
  • - Focus on luxury with renowned hotels in Courchevel, New York, and the Majestic in Cannes
  • - The aim is to raise the level of prestige and desirability of these establishments.
  • - Renovation plan for Fouquet's Paris, with the ambition of obtaining palace classification.
  • - Aim to replicate the success of Fouquet's in New York.
  • - Identification of 20 to 30 new destinations for expansion, mainly via management contracts.
  • - Groupe Barrière is the leader in the French casino market.
  • - Production of 4,000 shows a year in its casinos.
  • - International presence with three casinos in Switzerland, two in Egypt and one in Côte d'Ivoire.
Balneotherapy: Calicéo expands near Strasbourg - 12/01/2024
  • Lyon-based specialist in urban aquatic relaxation facilities
  • 8 sites in Lyon, Bordeaux and Toulouse.
  • In 2023, Calicéo had sales of nearly 30 million euros and 210 employees
  • The company is part of the Duval Group, which achieved sales of one billion euros in 2022.
After 26 million euros of work, the new ambitions of the Fumades thermal baths - 24/11/2023
  • The Fumades thermal baths are located in Allègre-les-Fumades, in the Cévennes region of Gard.
  • The thermal baths will reopen next April after three years of renovation.
  • The Arenadour spa group has taken over their operation in 2019.
  • The rheumatology accreditation will triple the capacity of the spa.
  • The work will increase the number of curists under contract from 2,400 a year to 6,000 by 2025.
  • New facilities include a 94-square-meter outdoor pool, a 190-square-meter leisure pool, a hammam, a sauna and a hotel residence adjoining the spa with 67 apartments.
  • The hotel residence will contain 24 hotel rooms and 43 rental apartments.
  • The total cost of the works is estimated at 26 million euros
  • The Arenadour group also manages other thermal establishments, which welcome over 40,000 curists every year.
Online casino, moving upmarket: the group's new ambitions - 05/09/2023
  • The Barrière group was founded in 1912.
  • Alexandre Barrière and Joy Desseigne-Barrière took over the chairmanship at the end of July.
  • Groupe Barrière bought out Fimalac for 325 million euros.
  • The group's Fouquet's brand is present in New York, Abu Dhabi and Dubai.
  • Groupe Barrière already operates online casinos in Switzerland.
  • The Barrière group owns all its hotels, with the exception of the one in New York.
The Barrière family regains control of its entire group - 31/07/2023
  • Barrière is a major French player in the casino and luxury hotel sectors.
  • Fimalac owned 40% of Société de Participation Deauvillaise, but has now sold its shares for around 325 million euros.
  • The succession to the company's presidency took place last April with the arrival of Alexandre Barrière, the eldest son of CEO Dominique Desseigne.
  • The family's children, who already owned 60% of the capital before Fimalac's exit, now have full control of the company.
Heirs to Barrière hotels and casinos regain control - 31/07/2023
  • Founding of the Lucien Barrière Group: 111 years ago
  • Today, the group is the leading casino operator in France and Switzerland
  • Coexistence with a minority shareholder, Accor, since 1989 and Fimalac since 2011
  • Purchase of Fimalac shares by the group's heirs: 325 million euros
  • Group made up of two entities: Groupe Lucien Barrière and SFCMC
  • Number of properties: 19 hotels (mostly 5-star, including a palace in Courchevel), 32 casinos, 1 gaming club, over 150 bars and restaurants, 16 spas, a thalassotherapy center and a balneotherapy center
  • Number of employees: approx. 6,500
  • Sales in 2022: €1.3 billion.
  • The SFCMC group includes a casino, three beach hotels and seven restaurants.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Chaîne Thermale du Soleil
Valvital – Cie Européenne des Bains
EuroThermes
Arenadour
Thermes de Balaruc les Bains
Station Thermale de Bagnols les Bains
Station Thermale de Brides-les-Bains
France Thermes
Thermes de Vals-les-Bains
Barrière Groupe
Compagnie Lebon
Caisse des Dépots

Choosing this study means :

Access to more than 35 hours of work

Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.

Benefit from 6 years' experience and over 1,500 industry reports already produced

Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.

Our know-how and methodology enable us to produce reports that offer unique value for money.

Access to several thousand articles and paid-for data

Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).

To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)

Guaranteed support after your purchase

A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676

A digital format designed for our users

Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.

Our offers :

the spa market | France

99 €
  • What are the figures on the size and growth of the market?
  • What is driving the growth of the market and its evolution?
  • What is the positioning of companies in the value chain?
  • Data from several dozen databases

Pack 5 études (-15%) France

75.6 € / study
378 € instead of 445 € -15%
  • 5 études au prix de 75,6€HT par étude à choisir parmi nos 800 titres sur le catalogue France pendant 12 mois
  • Conservez -15% sur les études supplémentaires achetées
  • Choisissez le remboursement des crédits non consommés au terme des 12 mois (durée du pack)

Consultez les conditions du pack et de remboursement des crédits non consommés.

Updates

Our customer references

They have consulted our studies Discover the opinions (+500)

Malcolm Vincent
Linkedin logo

Malcolm Vincent

Astoria Finance

Gregoire de Castelnau
Linkedin logo

Gregoire de Castelnau

Stags Participations

Timothé Huignard
Linkedin logo

Timothé Huignard

PWC

Paul-Alexis Kebabtchieff
Linkedin logo

Paul-Alexis Kebabtchieff

BCG

Aymeric Granet
Linkedin logo

Aymeric Granet

Publicis Consultant

interviews & case studies All interviews and case studies (45)

La pépite Interview

BFM Business

Paul-Alexis Kebabtchieff

Boston Consulting Group

Marie Guibart

Kea Partners

Elaine, Durand

Crédit Agricole, Information & Veille

Philippe Dilasser

Initiative & Finance

Anne Baudry

Metro

Amaury Wernert

Kroll (Duff & Phelps)

Smart Leaders Interview

B-Smart

Do you have a question ?
Our team is at your disposal at   +44 238 097 0676