Buy the full study
Summary of our market study
to understand this market
Detailed content of our market study
Inforamtion
- Number of pages : ~ 40 pages
- Format : Digital and PDF versions
- Last update :
Summary and extracts
1 Market summary
1.1 INTRODUCTION
A mobile operator is a telecommunications company offering both mobile telephony but also of the mobile internet access services . The operator offers these services by providing a SIM card to the customer who inserts it into his mobile phone or tablet to access the network (GSM, CDMA, UMTS, WiMAX or LTE standards). The mobile operator must also market and market the product and assist its customers by internalizing or outsourcing processes.
There are two main types of mobile operators in France:
- The traditional mobile operators (MNOs) which have their own mobile network: Orange, SFR, Bouygues Telecom and Free
- The virtual mobile operators (MVNOs) which use the network of traditional operators: more than forty mobile virtual network operators in France
The telephony sector is now almost exclusively mobile: the residential telephony segment has been in a slow decline for many years. The telephony sector is one of the most important sectors in the world key sectors of the French economy with a certain dynamism and a very high penetration rate within households. In 2015, nearly 57.5 million French people had a package and more than 70 million Sim cards were in circulation in France.
The sector is focused with very large players historically present in the sector such as Orange, Bouygues or SFR. The barriers to entry are consistent with the need for antennas that can be owned or not depending on the models and possibly purchases of communication minutes.... Thus, the new players are essentially the result of the strategic diversification of large conglomerates such as Virgin, for example.
The sector was completely disrupted by the arrival of Free Mobile that challenged the prices practiced in the market. These tariffs, formerly kept high, have literally collapsed. Similarly, there has been a paradigm shift from a high level of forced customer loyalty to a contract without commitment. The telephone sector is poorly regulated in France. This is a sector where volume must be created to be profitable, which is why we are witnessing a gradual concentration of the sector with major financial operations.
List of charts presented in this market study
- Evolution de la taille du marché du numérique
- Taux de croissance annuel moyen des différents acteurs de l'écosystème numérique
- Répartition de la taille du marché du numérique, par région
- Nombre de cartes SIM en service (hors cartes MtoM)
- Evolution des revenus des services de communications électroniques, par type
All our studies are available online in PDF format
Take a look at an example of our research on another market!
Latest news
50 million euros to be cut from local postal services - 29/09/2024
- - Budget cut for La Poste: €50 million out of €160 million
- - Duration of territorial postal presence contract: 2023-2025
- - Initial annual appropriations for the contract: 177 million euros
- - Number of La Poste outlets covered by the contract: 17,000
- - Population coverage by the postal network: over 97% of the population within 5 km or 20 minutes of a postal outlet
- - Investments in territories since 2008: over 2.4 billion euros
Meal delivery, La Poste's future main business within 10 years - 15/04/2024
- In 1990, mail accounted for 70% of La Poste's sales, but this figure will fall to 15% by the end of 2024.
- - The decline in mail over the last ten years has caused a loss of more than 6 billion euros in La Poste's sales.
- - La Poste has a 67% share of the domestic parcel delivery market in France, thanks to services such as Colissimo, Chronopost and DPD.
- - La Poste delivers over 15,000 meals a day in a market of 150,000 daily meals, making it the leading home delivery operator.
- - In 2023, La Poste delivered 5 million meals and plans to double this figure in 2024.
- - Currently, there are 7,000 post offices, with fewer than 5 customers a day in 40% of communal postal agencies, particularly in rural areas.
- - La Poste's mandate as postal operator expires at the end of 2025, and it intends to run for its own succession.
Orange and MasMovil complete their activities in Spain - 30/03/2024
- Creation of a joint venture by Orange and MasMovil, with each company owning 50% of the merged company.
Orange, Free and Bouygues Telecom bid to acquire La Poste Mobile - 16/02/2024
- La Poste Mobile is France's 5th largest mobile operator, with around 2 million customers.
- - The total value of the operator is estimated at between 600 and 750 million euros.
- - La Poste Mobile has been in existence since 2011, distributing low-cost packages in around 7,000 post offices.
- - The operator has enjoyed strong growth, with an average increase of 8% per year.
- - SFR owns 49% of La Poste Mobile and leases its network to the operator.
- - La Poste Mobile is interested in using the networks of Orange, Bouygues or Free, instead of SFR.
- - La Poste wants the brand to continue to exist and be distributed in its 7,000 post offices.
Between cost-cutting measures and lower investment, Orange achieves 1.8% growth in 2023 - 15/02/2024
- Orange sales in 2023 rose by 1.8% to 44.1 billion euros.
- In Europe, Orange results grew by 2.2%.
- In Africa Middle East, Orange's results grew by 11.4% to 7.1 billion euros.
- Growth by business segment was as follows: mobile data (17.7%), fixed broadband (16.7%), Orange Money (25.8%) and BtoB (16.4%).
- In France, Orange Business recorded sales growth of 0.2%.
- Orange Business' historical voice and data activities declined by 6.7%, while new revenues from IT services and integration grew by 6.3%.
La Poste Mobile - 17/01/2024
- La Poste Mobile was launched in 2011 by La Poste (with a 51% stake) and SFR (with a 49% stake).
- In the space of thirteen years, La Poste Mobile has become France's fifth-largest mobile telecoms operator, with over 2.3 million customers, or 4% of the French market.
- La Poste Mobile is distributed in some 7,000 post offices.
- Since its launch, La Poste Mobile has grown by 8% each year, outperforming the market.
- La Poste Mobile will be profitable in 2022. In 2024, its EBITDA is expected to reach 48 million euros, on sales of 336 million euros.
- Bouygues Telecom, another operator, has 15.4 million mobile customers.
- SFR lost 118,000 mobile subscribers in the third quarter, bringing its total to 20.4 million.
- Orange, France's leading operator, has 35.5 million mobile customers.
Companies quoted in this study
This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :
Choosing this study means :
Access to more than 35 hours of work
Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.
Benefit from 6 years' experience and over 1,500 industry reports already produced
Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.
Our know-how and methodology enable us to produce reports that offer unique value for money.
Access to several thousand articles and paid-for data
Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).
To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)
Guaranteed support after your purchase
A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676
A digital format designed for our users
Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.
Our offers :
the mobile operators market | France
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
- What is the positioning of companies in the value chain?
- Data from several dozen databases
Pack 5 études (-15%) France
- 5 études au prix de 75,6€HT par étude à choisir parmi nos 800 titres sur le catalogue France pendant 12 mois
- Conservez -15% sur les études supplémentaires achetées
- Choisissez le remboursement des crédits non consommés au terme des 12 mois (durée du pack)
Consultez les conditions du pack et de remboursement des crédits non consommés.
Our customer references
They have consulted our studies
Discover the opinions (+500)
Malcolm Vincent
Astoria Finance
Gregoire de Castelnau
Stags Participations
Timothé Huignard
PWC
Paul-Alexis Kebabtchieff
BCG
Aymeric Granet
Publicis Consultant
interviews & case studies
All interviews and case studies (45)
