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1 Market overview
1.1 Presentation and definition of the butcher's and delicatessen market
A butcher's shop is an establishment specializing in the retail sale of meat products and raw meats from cattle, pigs, poultry, sheep and goats. Butchers cut, prepare and sell these meats.
Charcuterie, on the other hand, specializes in the transformation of meat into various raw or cooked products, generally for immediate consumption or after a short preparation period. Charcuterie products include sausages, hams, pâtés and andouillettes. Butcher's shops and delicatessens are often combined into a single butcher's and delicatessen. Butchers and delicatessens can be attached to a market, integrated into a supermarket or completely independent.
The butcher's and delicatessen market involves several players, including abattoirs, independent butchers and charcutiers, and large butcher's and delicatessens. There are three main types of meat:
- Pork meats
- Beef
- Ovine meats
Globally, the meat products market is expected to grow significantly between 2013 and 2023, with a compound annual growth rate of 4.6%. Asia-Pacific and Europe are the two geographic regions leading this trend.
In France, the market is following the global trend. Butchery sales rose by 49% between 2015 and 2023, while deli sales increased by 12% over the same period, despite a gradual decline in the number of outlets between 2013 and 2023. In terms of the number of butchers, the Île-de-France region is in first place, with 1,666 outlets. Delicatessens, meanwhile, are most present in Nouvelle Aquitaine and Auvergne-Rhône-Alpes.
Despite this growth, total meat consumption has fallen significantly. This decline is mainly attributable to the rise in average selling prices for most meats and poultry, but also to the emergence of dietary rediets such as flexitarianism, which favours reduced meat consumption, and vegetarianism and veganism, which eliminate it altogether. In fact, by 2020, 20% of the French population considered themselves flexitarian, a trend motivated primarily by ethical reasons, but also by health concerns.
List of charts presented in this market study
- Prévisions d'évolution du chiffre d'affaires du marché de la charcuterie
- Prévisions d'évolution du chiffre d'affaires du marché du bacon sans nitrite
- [Copy] Self-service charcuterie market size
- Parts de marché de la charcuterie sans nitrite par produit (en volume)
- Parts du marché de la charcuterie selon le segment
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