Boulanger: The latest figures, news and market research on Boulanger

Turnover: 4.381 billion EUR (2023)

Country: France

Boulanger is a French company founded in 1954, specializing in the sale of multimedia products and household appliances.
Boulanger has a network of 200 stores in France and offers its customers 20,000 product references online. Boulanger also offers its own products under the EssentielB and Listo brands.
The company is part of the Mulliez Group

Boulanger's plan to rival Darty's after-sales service 02/04/2024

Last year, Boulanger repaired 1.5 million products, up 15% year-on-year.
Out-of-warranty repairs jumped by 18%.
Boulanger saw a slight drop in sales of 2.7%, from 4.495 billion in 2022 to 4.371 billion in 2023.
The company has gone from 201 stores in 2022 to 217 in 2023.
400 home repair technicians, and four repair centers specialized by product type.
Workforce dedicated to repairs at Boulanger: 900 employees, up 30% in three years, with a target increase of 300 over the next three years.

Boulanger opens its 200th store on rue de Rennes in Paris 18/11/2022

4.6 billion euros in sales for 2021 and forecasts 4.4 billion euros for 2022
Sales on its e-commerce site up 33% in 2020
Boulanger has opened 18 stores since the takeover of Expert et Connexion
Franchising since the takeover of Expert et Connexion. Target 100 franchised stores

DUNS: 347384570

Legal Name: BOULANGER

Address: 1 AV DE LA MOTTE , 59810 LESQUIN

Number of employees: Entre 5 000 et 9 999 salariés (2020)

Capital: 40 611 564 EUR

Financial Data:

Year	2021	2020	2019	2018	2017	2016
Turnover	3 791 339 131	3 406 540 729	2 830 247 991	2 530 171 266	2 321 414 567	2 216 829 483
Gross margin (€)	1 193 980 531	1 082 685 318	931 863 159	839 499 969	792 530 237	738 035 375
EBITDA (€)	167 533 630	112 317 361	116 216 112	86 533 794	68 423 140	75 057 327
Operating profit (€)	118 507 468	114 684 562	80 267 761	55 397 807	46 264 878	34 230 959
Net profit (€)	100 489 094	89 895 678	66 575 972	62 464 298	53 901 711	33 799 286
Turnover growth rate (%)	11,3	20,4	11,9	9	4,7	-
Ebitda margin rate (%)	4,4	3,3	4,1	3,4	2,9	3,4
Operating margin rate (%)	3,1	3,4	2,8	2,2	2	1,5
Working Capital (turnover days)	19,1	31,3	19,7	16	8,9	24,6
Working Capital requirements (turnover days)	0,3	-66	0,5	6,9	4,7	5,2
Net margin (%)	2,7	2,6	2,4	2,5	2,3	1,5
Added value / Turnover (%)	15,2	15,7	16,5	16,3	16,2	16,3
Wages and social charges (€)	425 467 050	383 146 180	360 670 096	334 156 147	316 589 516	303 926 798
Salaries / Turnover (%)	11,2	11,2	12,7	13,2	13,6	13,7

Company Managers:

Position	First Name	Last Name	Age
Président du conseil d'administration	Etienne	HUREZ	54
Directeur général	Emmanuel	DESCHAMPS	55
Administrateur	Chloé	BEAUVALLET	51
Administrateur	Etienne	HUREZ	54
Administrateur	Dimitri	LECOCQ	47
Administrateur	Julius	DEWAVRIN	35
Administrateur	Claire	MAYEUX	47
Administrateur	Emilie	SOLERI	45
Administrateur	Eric	COURTEILLE	58