Turnover: 42 million EUR (2022)

Country: France

Petites Culottées is a French brand of menstrual panties, an eco-friendly, zero-waste alternative. Combining organic cotton and lace, the brand's underwear is ideal for delicate periods.

News

Petits Culottés short-circuits supermarkets with baby diapers 14/11/2023

  • Les Petits Culottés was created in 2019 in Paris. 12 employees.
  • In four years, the company has managed to win over around 80,000 parents.
  • The company's products are 15% cheaper than the competition thanks to online sales.
  • The company has its diapers manufactured by BB Distribe in Laval-sur-Vologne, Vosges.
  • Infant milk is purchased from a group of independent breeders in the Vendée region.
  • Present in some 50 maternity wards and in partnership with approximately 6,000 pharmacies.
  • The SME achieves sales of 42 million euros without raising capital.

Studies mentioning this company

The menstrual panties market - France

Other companies mentioned:

  • Smoon
  • Aglaé Lingerie
  • Lily Basic
  • Réjeanne
  • Fempo
  • Moodz
  • Sisters Republic
  • Elia Lingerie
  • So'Cup
  • Modibodi
  • Dans Ma Culotte
  • Wuka Wear
  • Petites Culottées
  • Dreamtim Blooming Rocks
  • Blinx Underwear
  • MÏU
  • Louve
  • My Bloom Story
The diaper market - France

Other companies mentioned:

  • Essity
  • Artsana Groupe (Chicco)
  • Ontex
  • Kimberly-Clark
  • Auchan groupe
  • Love & Green
  • BB Distribe
  • Cellulose de Brocéliande
  • Lillydoo
  • Tiniloo
  • Poupiz
  • Naturopera
  • Joone
  • Lemoine Groupe
  • Havea Groupe Biolane
  • Petites Culottées
  • Dans Ma Culotte
  • Fibre Excellence (Groupe Paper Excellence)
The adult diaper market - France

Other companies mentioned:

  • Essity
  • Ontex
  • Kimberly-Clark
  • Hartmann
  • Abena
  • Coloplast
  • Sanygia
  • Triple W (DFree)
  • Incontinence Protection
  • AMD
  • Carrefour Groupe
  • Intermarché ITM Les Mousquetaires
  • Lidl France
  • E.Leclerc
  • Casino Groupe
  • Wuka Wear
  • Petites Culottées
  • Dans Ma Culotte
  • Love & Green
  • Riccobono Groupe Lenglet Imprimeur
The sanitary protection market - France

Other companies mentioned:

  • Dans Ma Culotte
  • Monoprix
  • Franprix (Groupe Casino)
  • Casino Groupe
  • Fempo
  • Smoon
  • Moodz
  • Sisters Republic
  • So'Cup
  • Aglaé Lingerie
  • Réjeanne
  • Elia Lingerie
  • Lily Basic
  • Modibodi
  • Lidl France
  • Carrefour Groupe
  • Naturalia
  • Pharmactiv (OCP Group)
  • Alphega Pharmacie
  • Procter & Gamble
  • Johnson & Johnson
  • SC Johnson & Sons
  • Louve
  • MÏU
  • Blinx Underwear
  • Yoppie
  • Dreamtim Blooming Rocks
  • Petites Culottées
  • Wuka Wear