Turnover: 5.3 billion USD (2022)

Country: United States

  • New Balance is a leading designer and manufacturer of sports footwear. Founded in 1906, the brand has enjoyed continuous growth thanks to the innovation of its teams and its values.
  • It has diversified into footwear, accessories and sportswear, offering a complete range for all genders and ages.
  • New Balance has established itself as a global benchmark in running, soccer, cricket, tennis and skateboarding.
  • Its sneakers are particularly popular with the younger generation.

News

New Balance will reach $5.3 billion in 2022. 02/03/2023

  • New Balance sales in 2022: $5.3 billion, up 21% on the previous year.
  • Number of New Balance stores worldwide: Over 500.
  • Number of New Balance partners: Over 3,000.
  • New Balance has invested $65 million in a factory in Skowhegan, Maine
  • Over the past ten years, New Balance has managed to double its sales.

Studies mentioning this company

The jogging accessories market - France

Other companies mentioned:

  • Kalenji (Decathlon France)
  • Asics
  • New Balance
  • Brooks Running
  • Adidas
  • Reebok
  • Mizuno
  • The North Face
  • La Sportiva
  • Under Armour
  • Salomon (Amer Sport groupe)
  • RaidLight
  • BV Sport
  • Compressport
  • Gore Wear
  • Buff
  • CEP Compression
The children's shoe market - France

Other companies mentioned:

  • Nike
  • Royer Groupe
  • Repetto
  • Carrefour Groupe
  • Auchan Hypermarches
  • E.Leclerc
  • Monoprix
  • GEMO (Eram Groupe)
  • Besson Chaussures
  • Kiabi Europe
  • New Balance
  • Pom d'Api - Shoemakers
  • Bellamy
  • Orchestra Prémaman
  • Okaidi (Idkids)
  • Idkids Groupe
  • Jacadi (Idkids groupe)
  • Cyrillus
  • Tartine & Chocolat (Groupe Kidiliz)
  • Converse (Groupe Nike)
  • Geox
  • Humeau-Beaupréau Méduse
The football equipment market - France

Other companies mentioned:

  • Fédération Française de Football
  • Paris Saint Germain PSG
  • Olympique de Marseille (Groupe)
  • Olympique Lyonnais (Groupe)
  • Lille Olympique Sporting Club (LOSC)
  • Nike
  • Adidas
  • bein Sports France
  • Macron
  • Puma Groupe
  • Basicnet Group Kappa
  • Uhlsport
  • Patrick
  • Jako
  • Hummel
  • Le Coq Sportif (LCS International)
  • Erima
  • Joma
  • Select Sport
  • Kipsta (Decathlon)
  • Kelme
  • New Balance
  • Flexdev
The sneaker market - France

Other companies mentioned:

  • Adidas
  • Veja
  • Intersport France
  • Courir France
  • Go Sport France
  • Zalando
  • Sport 2000
  • Puma Groupe
  • Balt
  • StockX
  • Caval
  • Wethenew
  • National Standard
  • Faguo
  • I-Run
  • Converse (Groupe Nike)
  • Under Armour
  • On Running
  • Vans (VF corporation)
  • Paraboot - Richard-Pontvert
  • Palladium
  • Jordan (Nike)
  • Belledonne
  • Belledonne
  • Axel Arigato
  • Nike
  • Golden Goose
  • Bensimon
  • Bobbies
  • New Balance
  • Moa
  • Running Conseil
  • Chamatex
  • Circle Sportswear
  • Foot Locker
  • Decathlon Groupe
  • Naked Copenhagen
  • Faguo
The market for sneakers - Italy

Other companies mentioned:

  • Foot Locker Italia
  • Nike
  • StockX
  • Under Armour
  • On Running
  • New Balance
  • Adidas
  • Puma
  • Skechers
  • Jordan (Nike)
  • Vans
  • Farfetch
  • GOAT
  • WeTheNew