Turnover: 722.2 million USD (2022)

Country: Sweden

  • swedish company producing food for vegans
  • an oat-based alternative to traditional dairy products for vegans.
  • The brand is distributed in over twenty countries

News

Swedish oat-milk king Oatly tries to survive in the shadow of Björg and Alpro 13/07/2024

  • the group was floated on Wall Street three years ago at a valuation of $12 billion (9.8 billion euros), with sales at the time of $421 million.
  • Distributed in France in coffee shops, Monoprix and integrated chains (Carrefour, Auchan, Casino, Intermarché, Système U, Leclerc, etc.)
  • The historic brands Björg (Ecotone group) Sojasun, Alpro (Danone), introduced plant milks (soy, almond, coconut, spelt, rice) to the country's shelves some thirty years ago,
  • Oatly currently accounts for less than 5% of the French plant-based beverage market.
  • Market leaders Björg and Alpro hold around 45% and 17% respectively.

Frenchman becomes boss of leading oat milk manufacturer Oatly 13/05/2023

  • Oatly is the world leader in oat milk.
  • Oatly was listed on the New York Stock Exchange in May 2021
  • Oatly's sales in 2022 will be $722 million
  • Oatly was founded 25 years ago in Sweden
  • The company offers products such as oat milk, yoghurts, creams, spreads and ice creams based on the cereal.

Studies mentioning this company

The vegan food market - France

Other companies mentioned:

  • Oatly
The plant milk market - France

Other companies mentioned:

  • Danone Groupe
  • Bjorg (Ecotone)
  • Nutrition et Santé -Soy
  • Alpro (Promavel)
  • Biolait
  • Oatly
  • Carrefour Bio
The vegetable milk market - Italy

Other companies mentioned:

  • Alpro (Promavel)
  • Valsoia
  • Nestlé Italia
  • Conad
  • Carrefour Italia
  • Oatly