Turnover: 115 million EUR (2022)

Country: France

With over 70 years of experience in the bicycle market, Lapierre specializes in the design and manufacture of bicycles.

News

Lapierre continues to assemble its bicycles in Dijon. 13/09/2024

  • -Accell group debt: over 1 billion euros.
  • - Buyout of parent company in early 2022: 1.7 billion euros by investors led by KKR.
  • - Accell production sites: - Hungary for all electric-assist bicycles. - Turkey for aluminum models. - Netherlands for Dutch brands. - Dijon (Lapierre) for high-end products, 20,000 to 25,000 bikes per year.
  • - Lapierre in Dijon, sales platform for several Accell group brands.

Lapierre cycles, end of partnership with Groupama and Fdj 08/11/2023

  • Lapierre has been a sponsor of the Groupama-FDJ cycling team for 22 years.
  • The brand has achieved some 300 victories since 2002.
  • Lapierre's sales were expected to reach 115 million euros in 2020.
  • The bicycle market is -7% in volume compared to 2022, but +1% in value from January to the end of September 2023.
  • Lapierre is distributed by around 500 retailers in France.
  • A new shareholder, the KKR fund, acquired a stake in mid-2022.
  • Lapierre's future direction is to sell mainly bicycles costing over €2,500

Lapierre cycles no longer want to ride alone 21/07/2023

  • The Accell group, to which Lapierre belongs, came under the control of the KKR investment fund in mid-2022.
  • The opening of a store in Besançon by the managers of Cycles Brun took place in March 2021, it was the brand's second outlet in France after the one in Dijon, operated directly by Lapierre since 2017.
  • Lapierre offers certain retailers the opportunity to open Lapierre spaces in their stores, along with Winora and Haibike.
  • Between 25 and 30 stores in France already offer these 3 brands.
  • In 2020, Lapierre's sales rose by 55% to 115 million euros, and operating profit was 1.8 million euros.
  • Half of Lapierre's sales are exported.

Studies mentioning this company

The bicycle market - France

Other companies mentioned:

  • Velo Electrique France.fr
  • Go Sport France
  • Altermove (Mobivia Groupe)
  • MFC La manufacture française du cycle (Intersport Groupe Sunn)
  • Cyfac
  • Alltricks
  • Cyclable
  • Cyclik
  • Fifteen (Mobivia)
  • Angell Bike (Zebra)
  • Commencal
  • Haibike
  • Cube Bikes
  • Lapierre Cycles (Accell Group)
  • Décathlon France
  • Giant Bicycles
  • Look Cycle
  • Scott Sports
  • Canyon
  • Le Marché du Vélo
  • Moustache Bikes
  • Sunn
  • Gitane Cycles
  • Brompton
  • Cyclelab - Velo Factory
  • Probikeshop
  • Plenty of Bikes
  • Hellobike
The electric bicycle market - France

Other companies mentioned:

  • Velo Electrique France.fr
  • Go Sport France
  • Easybike Solex - Rebirth Groupe
  • O2Feel
  • ISD (INDUSTRIE SERVICE DEBEAU)
  • Vélo Batterie- Batteries Prod
  • Bybike.fr
  • Angell Bike (Zebra)
  • Cyclable
  • Motto
  • Upway
  • VelyVelo
  • Redwill
  • Dance Vélo
  • Arcade Cycles
  • Velco tech
  • Gaya Bike
  • Neomouv
  • Batteries Prod
  • Haibike
  • Cube Bikes
  • Lapierre Cycles (Accell Group)
  • Giant Bicycles
  • Look Cycle
  • Canyon
  • Le Marché du Vélo
  • Moustache Bikes
  • Sunn
  • Gitane Cycles
  • Vanmoof
  • Morio
  • 279 le marché du vélo électrique en France
  • Decathlon Groupe
  • Intersport International
  • Altermove (Mobivia Groupe)
  • Mobivia Groupe (Norauto, Midas)
  • SEB Groupe
  • Stations Bee's
  • Voltaire Vélo
  • Plume Mobility
  • Smovengo Velib
  • HubUR
  • E-Road