Intersport International: The latest figures, news and market research on Intersport International

Turnover: 13.7 billion EUR (2023)

Country: Switzerland

In 1968, ten sports groups decided to join forces to create Intersport
Intersport is a sporting goods retailer founded in Switzerland in 1968.
Today, it is present in over 65 countries worldwide and offers a wide range of sporting goods for different disciplines
Intersport distinguishes itself by its strategy of proximity to its customers, favoring the establishment of modest-sized stores close to areas of sporting activity.
Today, Intersport is the world's largest sporting goods retailer, although its leadership position appears to be under threat from Décathlon.
Over 70% of the group's stores are franchises
Each national organization has a large degree of autonomy in the management of its business.
Intersport International Corporation's role is to negotiate purchases for the groups in each country.

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