Turnover: 50 million EUR (2022)

Country: France

French manufacturer of made-to-measure cosmetics

News

Cosmetics: the Ieva group acquires the Ioma brand 09/03/2023

  • Customized cosmetics manufacturer
  • 9 million euros raised to strengthen cash position
  • The company employs 600 people - half of them through franchises - and is now the majority shareholder in Ioma, formerly owned by Unilever
  • The Ieva group is divided into three strategic units
    • cosmetics brands (make-up, hair care, face and body)
    • a network of 150 boutiques
    • a final "technology" branch, including connected jewelry and skin and hair diagnostic devices.
  • Objective: 100 million euros consolidated

Unilever acquires a stake in Ieva Group, a player in personalized beauty 08/03/2023

  • Ieva Group acquires Intuiskin brands Ioma and Made in care.
  • Unilever minotitaire in Ieva Group.
    • Ioma is a premium brand specializing in personalized cosmetics.
    • Made with care is a more accessible brand with 13 product references. -
  • Ieva Group raises €9 million from Crédit Mutuel Innovation and Seb Alliance.
  • Ieva Group comprises three activities:
    • Ieva Beauty (beauty brands)
    • Ieva Tech (technological solutions)
    • Ieva Experience (retail activity: L'Atelier du sourcil and le Boudoir du regard).

Beauty: Ieva Group takes over Boudoir du Regard 20/07/2021

  • - 17 million euros raised to buy L'Atelier du Sourcil
  • - 5 million euros in sales for Le Boudoir du Regard
  • - 20 Le Boudoir du Regard boutiques
  • - 116 L'Atelier du Sourcil boutiques (71 franchised and 45 directly operated)
  • - Over 30 million euros in sales for L'Atelier du Sourcil
  • - Ieva Group targets sales of 100 million euros by 2026
  • - IPO planned

Studies mentioning this company

The dermocosmetics market - France

Other companies mentioned:

  • Beiersdorf
  • La Roche-Posay
  • Nuxe
  • Estée Lauder
  • Too fruit
  • Sephora
  • Lucette (Hivency)
  • Marionnaud France
  • AS Watson
  • La Crème Libre
  • NAOS Bioderma
  • Caudalie
  • Pierre Fabre
  • Galderma
  • Groupe Rocher (Yves Rocher)
  • Clarins Groupe
  • Ieva Group
  • A Derma (Pierre Fabre Groupe)
  • Cible Skin
  • Uriage (Puig Groupe)
  • Sanex (Colgate-Palmolive)
  • Klorane (Pierre Fabre Dermocasmétique)
  • Laboratoire Native- Alès Groupe (marques Phyto, Lierac, Roger & Gallet, Jowae)
  • Lierac (Laboratoire Native)
  • Mixa (L'Oréal))
  • Nivea (Beiersdorf)
  • Topicrem - Mayoly Spindler
  • Roger&Gallet (Laboratoire Native)
  • Z&MA
  • Institut Esthederm (Naos)
  • Galénic
  • Codexial Dermatologie
  • Eucerin
  • Ducray
  • Noreva
  • Embryolisse
  • SVR Laboratoires
  • Grown Alchemist (L'Occitane Groupe)
  • BeauTerra
  • Havea Group
  • Havea Groupe Biolane
  • Biocodex
  • Dr Pierre Ricaud (Rocher Groupe)
  • Alvadiem
  • Olala cosmetics - EQAM
  • Expanscience
  • RoC Skincare