Turnover: 337 million EUR (2023)
Country: France
The Bayard group is active in a multitude of sectors, including press, publishing, audiovisual and events.
News
Bayard Jeunesse modernizes its digital platform 01/07/2024
- - Bayard Jeunesse: France's leading publisher of children's magazines, with a total monthly readership of 7 million, including "Pomme d'Api" and "J'aime lire".
- - BayaM platform content: 3,000 items of content, mainly from the Bayard Jeunesse catalog and Milan, another of the group's publishing houses.
- - 26% of content is video, algorithm-free and ad-free, curated entirely by an editorial team.
- - Subscriber target: 100,000 subscribers within a year, compared with 40,000 for the previous application.
- - Digital revenues: Target of 20 million euros on an annual basis, compared with 12 million euros in 2022-23.
- - Other Bayard Jeunesse digital offerings: "La Maternelle Montessori" educational app, News-O-Matic, digital news media for North American 7-12 year-olds.
Jean-Sébastien Decaux buys Terre Sauvage and Alpes Magazine from Bayard 20/06/2024
- Date the magazines were founded - "Terre Sauvage": 1986 - "Alpes Magazine": 1990
- - 9 permanent employees
- - Around 50 contributors
- - Cumulative net circulation around 30,000 newsstand copies
- - Less than 20,000 subscriptions
Bayard Group moves to Malakoff 28/09/2023
- The Bayard Group has been in business for 150 years.
- It has 1,700 employees in France and around the world, 900 of whom are about to relocate.
Bayard Jeunesse strengthens its position in the United States 21/07/2023
- Groupe Bayard is a French press and publishing company
- Bayard has just acquired the News-O-Matic digital platform launched in 2012 in the United States
- 15 employees, half of whom are journalists
- News-O-Matic is used by 3 million students and 150,000 teachers every month in the U.S
- Bayard's digital revenues account for almost 10% of total revenues
- Two years ago, Bayard acquired Edoki Academy, which has 130,000 paying subscribers worldwide
- Bayard's youth division generates annual revenues of 200 million euros, or 57% of total sales
- The group's international revenues are around 40 million euros, including 20 million in North America, including the acquisition of News-O-Matic.
Bayard appeals to donors to achieve its digital transformation 19/04/2023
- Bayard is a 150-year-old Catholic media group.
- Its main titles are "La Croix", "Pèlerin", "Notre Temps" and several children's titles.
- "La Croix" has around 50,000 print subscribers and 40,000 digital subscribers, and aims to double this number.
- Bayard's sales are in the region of 350 million euros.
- The group employs around 120 journalists, some 15 more than three years ago.
Financial Data
DUNS: 542042486
Legal Name: BAYARD
Address: 18 RUE BARBES , 92120 MONTROUGE
Number of employees: Entre 1 000 et 1 999 salariés (2021)
Capital: 16 500 000 EUR
Financial Data:
| Year | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|
| Turnover | 181 940 000 | 189 649 000 | 190 435 000 | 181 037 000 | 187 523 000 | 185 937 000 | 190 404 000 | 192 960 000 | 192 661 000 |
| Gross margin (€) | 176 537 000 | 185 522 000 | 186 050 000 | 177 154 000 | 176 471 000 | 183 139 | 197 384 000 | 188 949 000 | 188 456 000 |
| EBITDA (€) | -1 881 000 | 8 309 000 | 8 191 000 | 4 423 000 | 4 964 000 | 2 919 | 3 998 000 | 5 819 000 | 7 739 000 |
| Operating profit (€) | -849 000 | -288 000 | 8 107 000 | 2 487 000 | 4 140 000 | 2 682 | 4 031 000 | 4 553 000 | 4 828 000 |
| Net profit (€) | -3 990 000 | -2 679 000 | 2 997 000 | 11 237 000 | 13 000 | -2 045 000 | 803 000 | 922 000 | 1 500 000 |
| Turnover growth rate (%) | -4,1 | -0,4 | 5,2 | -3,5 | 0,9 | -2,3 | -1,3 | 0,2 | - |
| Ebitda margin rate (%) | -1 | 4,4 | 4,3 | 2,4 | 2,6 | 1,6 | 2,1 | 3 | 4 |
| Operating margin rate (%) | -0,5 | -0,2 | 4,3 | 1,4 | 2,2 | 1,4 | 2,1 | 2,4 | 2,5 |
| Working Capital (turnover days) | -53,5 | -194,4 | -168,3 | -25,7 | -21,5 | 117 088,8 | -22,2 | -25,4 | -28,2 |
| Working Capital requirements (turnover days) | 34,5 | -95,7 | -11 | -25,7 | -54,4 | 35 574,8 | -12,4 | -7,5 | -9,1 |
| Net margin (%) | -2,2 | -1,4 | 1,6 | 6,2 | - | -1,1 | 0,4 | 0,5 | 0,8 |
| Added value / Turnover (%) | 36,2 | 40,3 | 42,6 | 40,8 | 34,7 | 37,9 | 42 | 37,8 | 39,2 |
| Wages and social charges (€) | 70 939 000 | 72 440 000 | 71 365 000 | 69 186 000 | 68 196 000 | 66 102 | 64 346 000 | 66 155 000 | 65 314 000 |
| Salaries / Turnover (%) | 39 | 38,2 | 37,5 | 38,2 | 36,4 | 35,6 | 33,8 | 34,3 | 33,9 |
Company Managers:
| Position | First Name | Last Name | Age | |
|---|---|---|---|---|
| Président du directoire | Pascal | Ruffenach | 65 | |
| Président du conseil de surveillance | Hubert | Chicou | 72 | |
| Directeur général | Dominique | Greiner | 61 | |
| Directeur général | Jean-marie | Montel | 57 | |
| Directeur général | Florence | Rullon | 60 | |
| Membre du conseil de surveillance | Veronique | Albaladejo | 59 | |
| Membre du conseil de surveillance | Vincent | Cabanac | 60 | |
| Membre du conseil de surveillance | Therese | Cardon | 69 | |
| Membre du conseil de surveillance | Justine | Coutard | 39 | |
| Membre du conseil de surveillance | Matthieu | Guignard | 48 | |
| Membre du conseil de surveillance | Christian | Lamolinerie | 72 | |
| Membre du conseil de surveillance | Francois | Moriniere | 60 | |
| Membre du conseil de surveillance | Bruno | Patino | 60 | |
| Membre du conseil de surveillance | Dominique | Quinio | 72 | |
| Membre du conseil de surveillance | Zoe | Vandermersch | 51 |
Studies mentioning this company
The youth press market - France
Other companies mentioned:
- Bayard Presse
- Unique Heritage Media- DHP
- Alsacienne de Publications L'Alsace
- Éditions Dupuis (Media Participations)
- Éditions Faton
- Enrick B. Editions
- Les Presses d’Ile de France
- Gallimard Jeunesse (Madrigall Groupe)
- Flammarion
- Hachette Jeunesse
- Belin Education (Humensis)
- Presstalis
- Les Messageries lyonnaises de presse
- Éditions Jibéna & Cie
- Reworld Media
- Lunii
- Editis
- Editions Albert René (Hachette Groupe)
- Atelier Imaginaire
- Fleurus Presse
The magazine market - France
Other companies mentioned:
- Reworld Media
- Prisma Media
- CMI France
- Cafeyn Group
- Groupe Figaro
- Bayard Presse
- Uni-Médias
- Groupe Amaury
- Infopro Digital Groupe
- Sebdo Le Point
- Unique Heritage Media
- Sipa Ouest-France
- Groupe Les Echos-Le Parisien
- Riccobono
- Les Messageries lyonnaises de presse
- Groupe Marie Claire
- Keesing France - Megastar
- Bauer Media France
- Le Monde libre
- France Messagerie
The board game market - France
Other companies mentioned:
- Mattel
- Simba Dickie Group
- Tactic Games
- Blue Orange
- Blackrock Games
- Bombyx
- Cocktail Games Interlude
- Libellud
- Sentosphère
- Joué Club
- King Jouet
- Ravensburger
- Asmodee Group
- Hasbro
- Philibert
- WDK Groupe Partner - Jouets Sajou
- Hachette Jeunesse
- Hachette Livre Groupe
- Cartonnage de Vaucanson (Sentosphère Groupe)
- Quiz Room
- Cultura
- Ludendo La Grande Récré
- Jouet E Leclerc
- Bayard Presse
- Idkids Groupe
- 150 le marché des jeux de société en France
- Altered
- Iello
- Lui-Même
- Blue Frog Robotics – Buddy le Robot
- Blue Frog Robotics
- ISCool Entertainment
- Keesing France - Megastar