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Country: United States

Baxter of California was founded in 1965 by Baxter Finley in Los Angeles. It offers a range of hair, skin and shaving care products for men. The brand has become a leader in the global men's grooming market, and has collaborated with key retailers and modern lifestyle boutiques to reach a wider audience. In addition to their skincare products, Baxter of California also offers a distinctive line of scented candles.

Studies mentioning this company

The men's cosmetics market - France

Other companies mentioned:

  • Chanel
  • Shiseido
  • L'Occitane Groupe
  • Clinique (Estée LAUDER)
  • Clarins Groupe
  • Bulldog Skincare
  • Horace
  • Men-Ü
  • Baxter of California
  • American Crew
  • Jack Black Skin Care
  • Anthony Cosmetics
  • Aesop (L'Oréal groupe)
  • Grown Alchemist (L'Occitane Groupe)
  • 66°30
  • Bivouak
  • Botak
  • Into The Beard
  • La Crème Libre
  • Les Hommes d'abord
  • Monsieur Barbier
  • Sapiens
  • Big Moustache
The men's cosmetics market - Spain

Other companies mentioned:

  • Chanel
  • L'Occitane Groupe
  • Mac Cosmetics (Estée Lauder)
  • Lab Series (Estée Lauder)
  • Estée Lauder
  • Clarins Groupe
  • Bulldog Skincare
  • Horace
  • Men-Ü
  • Baxter of California
  • American Crew
  • Jack Black Skin Care
  • Anthony Cosmetics
  • Aesop (L'Oréal groupe)
  • Yves Saint Laurent Parfums (Groupe L'Oréal)
  • L'Oréal Groupe
  • Lancôme (L'Oréal)
  • Garnier (L'Oréal)
  • Dop (L'Oréal)
  • Procter & Gamble
  • Procter & Gamble
  • LVMH Groupe
  • Henkel
  • Unilever Groupe
  • ISDIN
  • PUIG Group
  • Douglas
  • Sephora
  • El Corte Inglés