Turnover: 886 million EUR (2017)

Country: Switzerland

Audemars Piguet, founded in 1875 by Jules-Louis Audemars and Edward-Auguste Piguet, is a Swiss watch manufacturer. The brand is present in 88 countries, with a dozen subsidiaries and some twenty boutiques. The company produces an average of 30,000 watches a year, all made by hand

News

Ilaria Resta takes the helm at Audemars Piguet 24/05/2023

  • Audemars Piguet produces 50,000 units a year, compared with over a million for Rolex and less than 60,000 for Patek Philippe.
  • Audemars Piguet's Royal Oak celebrated its 50th anniversary in 2021.
  • According to Deloitte, the second-hand watch market is expected to reach 36 billion euros by 2030.

Luxury: Audemars Piguet guarantees its watches against theft 04/04/2023

  • Audemars Piguet is offering a replacement, refund or repair program for stolen or damaged watches purchased in 2022 or 2023.
  • Audemars Piguet is the first in the luxury watch sector to introduce such an initiative. A watch from the brand costs an average of 50,000 euros.
  • Audemars Piguet produces 50,000 watches a year.
  • The company recorded sales of just over 2 billion euros last year, an increase of 26% year-on-year.

Studies mentioning this company

The luxury watch market - France

Other companies mentioned:

  • Swatch Group
  • Rolex
  • Richemont Group
  • Michel Herbelin
  • Patek Philippe
  • Audemars Piguet
  • Frederique Constant Alpina
  • Dubail
  • Kronometry 1999
  • Wempe
  • Cresus
  • Collector Square
  • La Cote des Montres
  • Berenger
  • Pierre Lannier
  • Aion Group
  • Fleurus Groupe
  • Jean Rousseau Manufacture
  • LVMH Montres et Joaillerie
  • Bucherer (Rolex groupe)
  • Vacheron Constantin (Richemont Groupe)
  • Tudor (Rolex Group)
  • TAG Heuer (LVMH Groupe)
  • Seiko
  • Richard Mille
  • Rado (Swatch Group)
  • Parmigiani Fleurier
  • Panerai (Richemont Groupe)
  • Omega (Swatch Groupe)
  • Longines (Swatch Groupe)
  • Jaeger-LeCoultre (Richemont Groupe)
  • Jacob & Co
  • IWC Schaffhausen (Richemont Groupe)
  • Hublot (LVMH Groupe)
  • Girard-Perregaux
  • Breitling
  • Breguet (Swatch Groupe)
  • Blancpain (Swatch Groupe)
  • Bell & Ross
  • A. Lange & Söhne (Richemont Groupe)
  • Pequignet Horlogerie
  • SBM Lip Horlogerie
  • Utinam
  • Yema
  • SIS Maroquinerie Groupe
  • Perrin Créations Maroquinier
  • L'Epée 1839
  • Société des montres bisontines (SMB) - Lip Montres
The luxury watch market - Italy

Other companies mentioned:

  • Richemont Group
  • Swatch Group
  • Rolex
  • Patek Philippe
  • Audemars Piguet
  • Ruzza Orologi
  • Diffusione Orologi SRL
  • Chrono24
  • LVMH ITALIA S.P.A.
The market for second-hand watches - France

Other companies mentioned:

  • Richemont Group
  • Swatch Group
  • Rolex
  • Patek Philippe
  • Audemars Piguet
  • eBay
  • Back Market
  • Drouot L’Hotel
  • Interenchères