Turnover: ()

Country: France

Initially present in the optical market, franchisor Alain Afflelou wanted to take advantage of its distribution network to launch "hearing corners" in over 175 of its stores, offering hearing aids to its customers.

In 2020, the network's sales in France will reach €576 million, and total sales under the Afflelou banner will reach €714 million in 8 countries

The brand offers "Incognito Afflelou" hearing aids, featuring high discretion thanks to advances in miniaturization, and a complete range of both in-the-ear and behind-the-ear hearing aids in four categories: ACCESS, FIRST, MUST and BEST. Afflelou offers a range of brands, including Bernafon, Biotone, Coselgi, Newson, Oticon, Phonal, Starkey, Unitron, Sonic, Signia and ReSound.

Alain Afflelou Acousticien has also expanded its range of hearing aids with the " Tchin Tchin Audio " range, which offers "your second hearing aid for 1 euro more".

Financial Data

DUNS: 304577794

Legal Name: ALAIN AFFLELOU FRANCHISEUR SAS

Address: 1 B PL DE LA DEFENSE TOUR TRINITY, 92400 COURBEVOIE

Number of employees: Entre 100 et 199 salariés (2021)

Capital: 2 561 154 EUR


Financial Data:

Year 2022 2021 2020 2019 2018 2017 2016 2015
Turnover 155 283 074 145 393 392 122 643 564 137 846 868 114 832 819 113 294 049 114 704 946 106 246 956
Gross margin (€) 124 178 764 120 228 621 105 230 182 114 819 356 105 230 624 105 165 058 103 749 659 -
EBITDA (€) 66 143 586 63 724 944 48 248 493 61 612 832 55 641 987 54 969 942 49 120 993 -
Operating profit (€) 59 063 343 58 697 970 46 848 660 57 943 875 52 544 889 52 478 270 47 017 493 -
Net profit (€) 88 299 398 40 266 972 32 507 759 47 758 022 55 076 250 43 592 943 38 861 858 36 726 951
Turnover growth rate (%) 6,8 18,5 -11 20 1,4 -1,2 8 -
Ebitda margin rate (%) 42,6 43,8 39,3 44,7 48,5 48,5 42,8 -
Operating margin rate (%) 38 40,4 38,2 42 45,8 46,3 41 -
Working Capital (turnover days) -35,1 -141,5 -301,3 -195,1 -221,6 -97 -208,5 -
Working Capital requirements (turnover days) 49,6 39,2 68,7 54,9 62,1 63,1 65,4 -
Net margin (%) 56,9 27,7 26,5 34,6 48 38,5 33,9 -
Added value / Turnover (%) 51,2 52,6 49,9 51,5 56,1 56 52,3 -
Wages and social charges (€) 11 951 128 12 321 949 10 279 815 8 995 261 8 289 217 8 146 178 8 044 761 -
Salaries / Turnover (%) 7,7 8,5 8,4 6,5 7,2 7,2 7 -

Company Managers:

Position First Name Last Name Age Linkedin
Autre Charlie Benitah 48

Studies mentioning this company

The hearing aid market - France

Other companies mentioned:

  • Sonova Groupe
  • Prodition (Groupe Demant)
  • Starkey
  • WS Audiology (Widex Sivantos)
  • GN Hearing
  • Unitron (Sonova Groupe)
  • Audika (Groupe Demant)
  • Amplifon
  • Alain Afflelou Accousticien
  • Audition Mutualiste
  • Krys Group
  • Demant groupe
The hearing aid market - Spain

Other companies mentioned:

  • Amplifon France
  • Sonova Groupe
  • Prodition (Groupe Demant)
  • WS Audiology (Widex Sivantos)
  • GN Hearing
  • Audika (Groupe Demant)
  • Alain Afflelou Accousticien