Turnover: 691 million EUR (2022)

Country: Germany

French subsidiary of the group

Playmobil is a toy line produced by the Brandstätter Group, based in Zirndorf, Germany.

The Playmobil toy is a 7.5 cm high human figure with a smiling cherubic face, known as a "klicky". A wide range of accessories, buildings and vehicles, as well as many species of animals, are also part of the Playmobil range.

Playmobil toys are produced in thematic series of sets as well as in special figurines and individual play sets. New products and product lines developed by a development team of 50 people are introduced frequently, and older series are discontinued

Financial Data

DUNS: 324896091

Legal Name: PLAYMOBIL FRANCE SARL

Address: 12 RUE DES PYRENEES ZAC DU BOIS CHAL, 91090 LISSES

Number of employees: Entre 50 et 99 salariés (2017)

Capital: 4 000 000 EUR


Financial Data:

Year Turnover (€) Net Profit (€) Fiscal Year End Fiscal Year Duration
2019 151 370 803 EUR 4 912 130 EUR 31/03/2019 12
2018 163 973 066 EUR 5 215 178 EUR 31/03/2018 12
2017 155 579 964 EUR 4 948 567 EUR 31/03/2017 12
2016 149 801 530 EUR 4 741 169 EUR 31/03/2016 12
2015 141 430 791 EUR 4 614 644 EUR 31/03/2015 12

Company Managers:

Position First Name Last Name Age Linkedin
Gérant Steffen Peter HOPFNER 58

Studies mentioning this company

The licensed toy market - France

Other companies mentioned:

  • Mattel
  • Namco Bandai Entertainment France
  • Tomy France
  • Lego France
  • Playmobil (Horst Brandstätter Group)
  • The Disney Store France
  • Dreamworks Animation
  • Pixar
  • Marvel
  • Ludendo La Grande Récré
  • King Jouet
  • Picwic Toys
  • Smyths Toys
  • Maxi Toys
  • Mayr-Melnhof Karton
  • Splash Toys
  • Maped
  • Schleich
  • Hasbro
  • WDK Groupe Partner - Jouets Sajou
  • Abysse corp
  • Miniso
  • Shin Sekai
The baby toy market - France

Other companies mentioned:

  • King Jouet
  • Mattel
  • Lego France
  • Playmobil (Horst Brandstätter Group)
  • Ludendo La Grande Récré
  • Cdiscount (CNova)
  • Autour de Bébé
  • Maped
  • Simba Dickie Group
  • Smoby
  • Bébé 9
  • Allo bébé
  • Bébé Confort
  • LDLC Groupe
  • Jeujura
  • Babymoov
  • Jouet E Leclerc
  • WDK Groupe Partner - Jouets Sajou
  • Vert Baudet
  • Sophie La Girafe
  • Tonies
  • Kidibam