Turnover: 194 million EUR (2020)

Country: France

  • Pimkie is a women's ready-to-wear brand that has developed, in addition to its physical presence, an online presence on its own website but also on the ASOS website.
  • In 2018, Pimkie announced the sale of 37 of its stores
  • The company was sold by its owner, the Mulliez family association

News

Philippe Favre wets his shirt at Pimkie 28/04/2022

  • Pimkie has been running a chronic deficit since 2015
  • Pimkie has 310 stores in France and 1,700 employees
  • Phillipe Favre intends to reorganize teams and production to find a solution to the deficit

Financial Data

DUNS: 301571931

Legal Name: DIRAMODE

Address: 18 RUE PAPIN , 59650 VILLENEUVE-D'ASCQ

Number of employees: Entre 200 et 249 salariés (2021)

Capital: 241 045 440 EUR


Financial Data:

Year 2022 2021 2020 2019 2018 2017 2016 2015
Turnover 159 090 426 144 917 268 153 687 956 220 340 435 246 625 705 282 289 393 302 341 379 295 780 282
Gross margin (€) 62 874 286 45 004 948 38 565 483 51 304 401 68 145 253 83 610 546 83 518 810 -
EBITDA (€) -11 523 538 -47 578 591 -38 631 789 -39 914 926 -44 898 278 -30 641 541 -12 356 682 -
Operating profit (€) -10 267 038 -45 577 979 -47 788 343 -41 954 867 -29 994 250 -49 478 145 -12 834 465 -
Net profit (€) -50 218 413 -90 015 058 -58 782 355 -35 012 212 4 855 495 -60 258 742 -6 707 883 -3 171 724
Turnover growth rate (%) 9,8 -5,7 -30,2 -10,7 -12,6 -6,6 2,2 -
Ebitda margin rate (%) -7,2 -32,8 -25,1 -18,1 -18,2 -10,9 -4,1 -
Operating margin rate (%) -6,5 -31,5 -31,1 -19 -12,2 -17,5 -4,2 -
Working Capital (turnover days) 6,1 -27,4 5,6 -4,8 -6 -0,8 8,1 -
Working Capital requirements (turnover days) 24,6 -21,9 -3,2 -17,2 -17 -27,5 5,2 -
Net margin (%) -31,6 -62,1 -38,2 -15,9 2 -21,3 -2,2 -
Added value / Turnover (%) -0,5 -23,7 -17,6 -8 -7,2 1,3 3,8 -
Wages and social charges (€) 10 494 188 12 798 680 12 208 613 13 346 116 14 402 824 18 603 937 18 600 322 -
Salaries / Turnover (%) 6,6 8,8 7,9 6,1 5,8 6,6 6,2 -

Company Managers:

Position First Name Last Name Age Linkedin
Directeur général Salih Halassi 49

Studies mentioning this company

The women's ready-to-wear market - Spain

Other companies mentioned:

  • Inditex groupe (Zara)
  • ABF group - Primark
  • H&M Groupe
  • Kiabi Europe
  • C&A France
  • El Corte Inglés
  • Pimkie
  • Bershka
  • Mango
  • Celio
  • Shein
  • Massimo Dutti (Inditex groupe)