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Country: Italy

Italian sunglasses brand made famous by Steeve McQueen

News

Persol sunglasses refine a more luxurious image 22/05/2023

  • Persol, a brand founded in Turin in 1917. Persol produces around one million pairs of spectacles a year at its production center in Lauriano, Italy.
  • EssilorLuxottica valued Persol's sales at over 153 million francs in 1995, when it acquired the brand.
  • Persol's key markets are Italy, France and the United States.
  • The brand is enjoying triple-digit sales growth in India, and strong potential in Brazil.
  • Persol has three boutiques in New York, Los Angeles and Milan.
  • The Italian brand has won over Hollywood with famous customers such as Bradley Cooper, Jack Nicholson and Robert de Niro.
  • Persol has 1,900 distributors in France, with sales balanced between sunglasses and optics.

Studies mentioning this company

The sunglasses market - France

Other companies mentioned:

  • Optical Center
  • Optic 2000
  • Essilor Luxottica groupe
  • Safilo Group
  • Marchon
  • Printemps Groupe
  • Izipizi Paris
  • Lunettes pour tous
  • Sensee
  • Marcolin (LVMH Groupe)
  • Julbo
  • Kering Eyewear
  • Persol (Luxicotta group)
  • Ray-Ban (EssilorLuxottica)
  • Oakley
  • Vuarnet (LVMH Groupe)
  • Bolle Brands