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Country: France
Pataugas is a French brand of walking shoes created in 1950. In 2021, its sales will total 8,200,000 euros, and it has 18 stores in France. Headquartered in Aix en Provence, it is owned by the Hopps group.
News
Pataugas expands its network in France 21/07/2022
- Two new outlets will open this summer.
- Pataugas was founded in 1948 in the Basque country.
- The brand currently has nine boutiques and a network of 300 retailers in France, the United States, Japan and Belgium, representing just over half of its sales.
- Revival strategy based on partial relocation to France and a new visual identity.
- Pataugas is not disclosing its sales figures, but is aiming for a 30% increase in sales by 2023.
Studies mentioning this company
The footwear market - France
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