Turnover: 842 million EUR (2021)

Country: Italy

The Nestlé Group operates in the nutrition, Health&Wellness industry. It was founded in Switzerland in 1867 and still offers its 2,000 brands to the market today, together with its 270,000 employees working in 354 factories in 186 countries.

In Italy, Nestlé has been present for more than 100 years. Its products, some of which are enriched with nutritional substances, accompany each of us from the earliest stages of our lives, supporting children as they grow up, enabling our pets to grow up healthy and happy, and allowing everyone to enjoy a full life.

One example is Vital Proteins®, a Nestlé brand, introduced to the market as a dietary supplement based on collagen, a protein that older people especially need. The brand was founded in 2013 with the goal of restoring wellness from within and helping consumers lead active, full and dynamic lives.

Vital Proteins is available in Italy in four references with minimal and colorful packaging:

  • Vital Proteins® Collagen Peptides - based on collagen of bovine origin with a neutral flavor. Available in two formats
  • Vital Proteins® Marine Collagen - based on collagen of marine origin with a neutral flavor
  • Vital Proteins® Collagen Matcha - based on collagen of bovine origin with Matcha flavor
  • Vital Proteins® Collagen Creamer - made from bovine-derived collagen, available in two flavors: coconut and vanilla
  • Vital Proteins® Marine Collagen - made from collagen of marine origin with a neutral flavor
Vital-Proteins-Gamma

Studies mentioning this company

The market of protein products - Italy

Other companies mentioned:

  • Enervit
  • Danone Groupe
  • Granarolo
  • Decathlon Italie
  • Carrefour Italia
  • Nestlé Italia
  • Nutramis - Vitaminstore
The baby food market - Italy

Other companies mentioned:

  • Nestlé Italia
  • Abbott Italia s.p.a
  • Danone Italia s.p.a
  • Reckitt Benckiser Italia s.p.a
  • Alce Nero s.p.a
  • Humana Italia s.p.a