Turnover: 135.4 million EUR (2020)

Country: France

  • Toy distributor
  • The company goes into receivership in 2020
  • 115 stores taken over by King Jouet

News

Maxi Toys stores become Leisure, Culture and Games stores. 09/06/2022

  • Maxi Toys stores in France have been under the King Jouet banner since September 2021
  • The Isère-based group acquired Belgium's Maxi Toys in August 2020
  • 92 Maxi Toys stores to come under the King Jouet banner
  • King Jouet will have 328 stores in France by 2022

Financial Data

DUNS: 392377248

Legal Name: MAXI TOYS FRANCE SA

Address: 91 RUE DE GUEBWILLER , 68260 KINGERSHEIM

Number of employees: Entre 500 et 999 salariés (2019)

Capital: 26 439 252 EUR


Financial Data:

Year Turnover (€) Net Profit (€) Fiscal Year End Fiscal Year Duration
2020 135 426 533 EUR -1 704 644 EUR 31/01/2020 12
2019 141 232 605 EUR -404 263 EUR 31/01/2019 12
2018 138 503 235 EUR -505 502 EUR 31/01/2018 12
2017 138 900 654 EUR 3 372 381 EUR 31/01/2017 12
2016 146 411 305 EUR -1 043 186 EUR 31/01/2016 12
2015 141 530 341 EUR 2 029 491 EUR 31/01/2015 12

Company Managers:

Position First Name Last Name Age Linkedin
Directeur général Alain, Edmond G HELLEBAUT 53

Studies mentioning this company

The licensed toy market - France

Other companies mentioned:

  • Mattel
  • Namco Bandai Entertainment France
  • Tomy France
  • Lego France
  • Playmobil (Horst Brandstätter Group)
  • The Disney Store France
  • Dreamworks Animation
  • Pixar
  • Marvel
  • Ludendo La Grande Récré
  • King Jouet
  • Picwic Toys
  • Smyths Toys
  • Maxi Toys
  • Mayr-Melnhof Karton
  • Splash Toys
  • Maped
  • Schleich
  • Hasbro
  • WDK Groupe Partner - Jouets Sajou
  • Abysse corp
  • Miniso
  • Shin Sekai