Turnover: billion EUR ()
Country: France
Havan Club was founded and created in Cuba in 1934. Since 1993, it belongs to the French Pernod Ricard group.
In 2013 Havana Club had the fifth largest sales measured through rum brands. The Havana Club in particular is distilled in Puerto Rico since 2016.
Bacardi comes in two forms: Clasico, which is used for sipping, and Blanco which is used in mixing.
Prices in Germany for Havana Club range from around €14 to €1,299.
Studies mentioning this company
The rum market - Germany
Other companies mentioned:
- Bacardi
- Havana Club (Pernod Ricard)
- Captain Morgan (Groupe Diageo)
- Asmussen
- Simon's