Turnover: 1 billion EUR (2021)

Country: France

  • The Mellow Yellow brand was created in 2004 in France.
  • The company is part of the Eram group
  • the main clientele is made up of teenagers and young women, aged 18 to 40, looking for original and even eccentric fashion accessories to complete their wardrobe. The brand aims to be original, colorful and "sparkling".
  • Mellow Yellow products are currently distributed in over 250 points of sale.
  • There are 50 Mellow Yellow boutiques in France, many of them in the Paris region.
  • Most Mellow Yellow handbags range in price from €50 to €150.

Financial Data

DUNS: 443486220

Legal Name: MELLOW YELLOW FRANCE SERVICES

Address: 90 RUE DE RIVOLI , 75004 PARIS

Number of employees: Entre 20 et 49 salariés (2021)

Capital: 20 000 EUR


Financial Data:

Year 2022 2021 2020 2019 2018 2017 2016 2015
Turnover 758 277 611 995 525 710 1 093 296 1 368 065 1 584 454 1 569 877 1 479 210
Gross margin (€) 783 913 616 648 526 648 1 099 691 1 420 479 1 640 926 1 570 991 -
EBITDA (€) 20 586 72 929 17 972 37 750 -37 959 -377 48 828 -
Operating profit (€) 19 244 73 988 8 906 8 067 14 455 19 261 17 242 -
Net profit (€) 21 184 76 024 19 626 3 488 15 510 19 914 28 607 42 153
Turnover growth rate (%) 23,9 16,4 -51,9 -20,1 -13,7 0,9 - -
Ebitda margin rate (%) 2,7 11,9 3,4 3,5 -2,8 - 3,1 -
Operating margin rate (%) 2,5 12,1 1,7 0,7 1,1 1,2 1,1 -
Working Capital (turnover days) 143 165,7 140,8 58,2 36,5 35 33,6 -
Working Capital requirements (turnover days) 45 46,6 49 39,5 36,7 36,1 33,3 -
Net margin (%) 2,8 12,4 3,7 0,3 1,1 1,3 1,8 -
Added value / Turnover (%) 99,1 99,9 98,2 98,4 99,3 98,1 99,9 -
Wages and social charges (€) 738 909 529 131 485 852 1 024 860 1 381 039 1 536 129 1 485 660 -
Salaries / Turnover (%) 97,4 86,5 92,4 93,7 100,9 97 94,6 -

Company Managers:

Position First Name Last Name Age Linkedin
Gérant Luc, Yves, Albert, Nicolas Biotteau 69