Turnover: 209 billion USD (2022)
Country: Italy
Google Ads is Google's online advertising platform. Among the advertising solutions offered by Google Ads are search engine advertising, display advertising, and video advertising. The ability to create customized advertising campaigns based on a company's marketing goals is also presented. The platform offers a section dedicated to resources and support guides, such as tutorials and webinars, to help users make the best use of the Google Ads platform. It also explains how ads work on the Google Search Network and Display Network, how budgets can be set for an ad campaign, and how effective ads can be created through keyword selection, target audience segmentation, and the creation of effective landing pages.
Studies mentioning this company
The digital marketing market - Italy
Other companies mentioned:
- Google ads
- Meta
- PMX - Publicis media exchange
- FGMC
- Facile.it