Turnover: 50 million EUR (2022)

Country: France

Birchbox is the pioneer company to subscription boxes; the company was founded in 2010 in the United States. The box usually contains four to five makeup and cosmetic products.

In 2019, the company had 230 employees. The same year, the company had one million subscribers and two and a half million active customers. 

In France, the company has four phyiscal stores in Paris, Tolouse, Marseille, and Strasbourg.

Studies mentioning this company

The subscription box market - France

Other companies mentioned:

  • HelloFresh
  • Blissim
  • Dollar Shave Club
  • Unify Groupe (Au Feminin)
  • Le Petit Ballon
  • Seazon - FoodChéri
  • Glossybox France (The Hut Box)
  • My Little Paris (Au Feminin.com)
  • Gourmibox
  • DandyBox
  • My Captain Box
  • Made In France Box
  • Rutabago
  • Trois Fois Vin
  • Genadia
  • The Magic Box
  • La KUBE
  • Reworld Media
  • Nuoo (Haco)
  • Little Cigogne
  • QuiToque
  • Foodette
  • Les Commis
  • Cook Angels
  • La Boite du Fromager
  • La Box Fromage
  • Permacool
  • My little Box
  • Emma et Chloé
  • Envouthé
  • Touteslesbox.fr